Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇺🇸 United States and 2 moreSéance
A gathering to communicate with spirits, ranging from religious services to stage performances.Rite · Speaking with spirits and the dead · Healing Living
🇺🇸 United States and 3 moreSandpainting
A ritual art of pouring colored sand to create temporary images for healing or spiritual teachingTradition · Healing · Speaking with spirits and the dead Living
🇮🇳 India and 2 moreRudrakshaरुद्राक्ष
Dried seeds of the Elaeocarpus tree used as prayer beads in Hindu and Buddhist traditions.Substance · Protection · Speaking with spirits and the dead Living
🇲🇽 Mexico and 2 moreAlebrije
Brightly painted Mexican sculptures of fantastical creatures, made from paper or woodTradition · Protection · Wonder and entertainment Living
🇵🇹 Portugal and 5 moreCocoCoca
A monster used to frighten children into obedience across the Iberian world and Latin America.Figure · Cursing and harm · Binding and oaths Living
🇲🇽 Mexico and 2 moreAluxaluxo'ob
A small Maya spirit believed to guard fields and cause mischief if offended.Being · Protection · Luck and prosperity Living
🇬🇧 United Kingdom and 1 moreKnocker
A mine spirit of Cornwall and Devon that warns of danger and plays tricks on workersBeing · Protection · Luck and prosperity Historical
🇵🇪 Peru and 5 morePachamama
The Andean mother goddess of space-time and the earthBeing · Protection · Healing Living
🇮🇳 India and 3 moreSpirit
An invisible force or soul found in many cultures, linked to gods, humans, and nature.Being · Speaking with spirits and the dead · Power and authority Living
🇯🇵 JapanOmamori (sample)お守り
A small shrine charm in a brocade pouch.Charm · Protection · Luck and prosperity Living
🇬🇧 United KingdomEvil eye bead (sample)Nazar boncuğu
A blue glass bead hung to turn aside envy.Charm · Protection Living
🇬🇧 United KingdomWitch bottle (sample)
A stoppered bottle set out against curses.Charm · Protection · Cursing and harm Historical
🇹🇷 TurkeyHamsa (sample)Khamsa
An open hand with an eye, hung on doors.Charm · Protection · Luck and prosperity Living
🇮🇳 IndiaNew moon cleansing (sample)
Smoke and water used to mark a lunar month.Rite · Cleansing and purification Fading
🇺🇸 United States and 2 moreSpiritualism
A nineteenth-century religious movement focused on communicating with the dead.Tradition · Speaking with spirits and the dead Historical
🇺🇸 United StatesBloody Mary
A mirror ritual to summon a spirit that reveals the future or brings harmBelief · Seeing and foretelling · Cursing and harm Living
🇩🇪 Germany and 5 moreBiodynamic agriculture
An organic farming system with esoteric roots and spiritual practicesTradition · Healing · Power and authority Living
🇯🇵 JapanTeru teru bōzuてるてる坊主
A white paper doll hung outside to ask for sunny weatherCharm · Luck and prosperity Living
🇬🇷 Greece and 4 moreKallikantzarosκαλικάντζαρος
A malevolent goblin that dwells underground and surfaces during the twelve days of Christmas.Being · Cursing and harm · Luck and prosperity Historical
🇮🇳 IndiaSanamahismꯁꯅꯥꯃꯍꯤ ꯂꯥꯏꯅꯤꯡ
The polytheistic ethnic religion of the Meitei people of Manipur, IndiaTradition · Protection · Speaking with spirits and the dead Living
🇦🇱 Albania and 5 moreDodolaДодoла / Перперуна
A Balkan rainmaking rite performed by youths in greenery to invoke summer showersRite · Protection · Luck and prosperity Living
🇮🇹 Italy and 2 moreBulla
A round Roman amulet given to freeborn boys as a mark of status and protectionCharm · Protection · Luck and prosperity Historical
🇨🇳 ChinaJin Chan金蟾
A three-legged toad charm used in feng shui to attract wealth and guard against bad luckBeing · Luck and prosperity · Protection Living
🇯🇵 JapanHatsuyume初夢
The first dream of the new year and its traditional omensBelief · Seeing and foretelling · Luck and prosperity Living
🇯🇵 JapanSaruboboさるぼぼ
A faceless red doll from Japan, given as a charm for family and fortuneCharm · Luck and prosperity · Protection Living
🇺🇸 United States and 1 moreBarnstar
A painted or carved star used to decorate barns in parts of the United States and Canada.Charm · Luck and prosperity · Wonder and entertainment Living
🇲🇱 Mali and 3 moreGris-gris
A small pouch or charm from West Africa used for protection and luck.Charm · Protection · Luck and prosperity Living
🇮🇹 ItalyBadaliscBadalisch
A mythical goat-headed creature from the Italian Alps, captured and mocked during Epiphany celebrations.Being · Cursing and harm · Wonder and entertainment Living
🇯🇵 JapanCurse of the Colonelカーネルサンダースの呪い
A Japanese sports superstition blaming a baseball team's losses on an offended fast-food mascot.Belief · Luck and prosperity Historical
🇯🇵 Japan and 1 moreGood Luck Flag寄せ書き日の丸 (yosegaki hinomaru)
A Japanese national flag signed by loved ones to wish a soldier safety and victory.Charm · Protection · Luck and prosperity Living
🇱🇦 Laos and 3 moreTai folk religionສາສະໜາຜີ
Spirits, ancestor rites, and soul-calling ceremonies of the Tai peoplesTradition · Protection · Healing Living
🇹🇼 TaiwanKuai Kuai culture乖乖文化
A Taiwanese custom of placing obedient snacks on machines to ensure smooth operationBelief · Protection Living
🇯🇵 JapanKin no unko金のうんこ
A Japanese charm shaped like faeces that is believed to bring good fortuneCharm · Luck and prosperity Living
🇺🇸 United StatesCurse of the Bambino
A sports superstition linking a long championship drought to a player saleBelief · Luck and prosperity Historical
🇹🇷 Turkey and 1 moreTalismanic shirttılsımlı gömlek
A worn textile inscribed with sacred verses and symbols for protection in the Muslim worldCharm · Protection Historical
🇮🇹 ItalySanctuary of Fortuna Primigenia
A vast Roman sanctuary complex in Palestrina that housed an oracle and a temple to the goddess of fate.Tradition · Seeing and foretelling · Protection Historical
🇯🇵 JapanHamaya破魔矢
A blunt arrow given at shrines to ward off evil and secure good luck for the new yearCharm · Protection · Luck and prosperity Living
🇭🇺 HungaryCurse of TuranTuráni átok
A Hungarian belief that a historic spell causes national misfortune and personal despairBelief · Cursing and harm Historical
🇦🇫 AfghanistanCurse of 39
A number feared in Afghanistan for its link to prostitution and shameBelief Living
🇯🇵 JapanUshi no toki mairi丑の時参り
A Japanese ritual of cursing performed at a shrine during the early morning hours.Rite · Cursing and harm Historical
🇮🇹 Italy and 2 morePiedmontese tarotTarocco Piemontese
A 78-card Italian deck used for trick-taking games in northern Italy and beyondTradition · Wonder and entertainment Living
🇮🇳 IndiaMangala Dosha
A Hindu astrological belief that Mars causes marital trouble and the rituals used to address itBelief · Protection Living
🇨🇳 China and 1 moreJiaobei筊杯 (jiǎobēi)
Wooden crescent blocks thrown in pairs to ask temple deities yes or no questionsOracle · Seeing and foretelling · Speaking with spirits and the dead Living
🇹🇭 Thailand and 1 morePalad khikปลัดขิก
A Thai phallic amulet believed to bring luck and protectionCharm · Protection · Luck and prosperity Living
🇯🇵 JapanFukusuke福助
A kneeling Japanese doll believed to bring wealth and honorCharm · Luck and prosperity · Power and authority Living
🇪🇬 Egypt and 1 moreHypocephalus
An ancient Egyptian disk placed under the head of the dead for protection and rebirthCharm · Protection · Speaking with spirits and the dead Historical
🇺🇸 United States and 1 moreJinx
A curse or attribute believed to attract bad luckBelief · Cursing and harm Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Kallikantzaros: Katolophyromai, CC BY-SA 4.0, source
- Sanamahism: Kayia N, CC BY-SA 4.0, source
- Jin Chan: Tristanb, CC BY-SA 3.0, source
- Barnstar: Una Smith, CC BY-SA 4.0, source
- Sarubobo: Unknown author, CC BY-SA 3.0, source
- Hatsuyume: Takeuchi Seihō, Public domain, source
- Biodynamic agriculture: Martist, CC BY-SA 4.0, source
- Teru teru bōzu: Novaric at English Wikipedia, CC BY-SA 3.0, source
- Good Luck Flag: takato marui, CC BY-SA 2.0, source
- Sanctuary of Fortuna Primigenia: MM, CC BY-SA 3.0, source
- Curse of the Colonel: Ogiyoshisan, CC BY-SA 3.0, source
- Bulla: Anonymous ( Category:Etruscans ) Unknown author, Public domain, source
- Tai folk religion: ( เทวประภาส มากคล้าย ), Tevaprapas, Public domain, source
- Badalisc: Luca Giarelli, CC BY-SA 3.0, source
- Curse of the Bambino: National Photo Company, Public domain, source
- Kin no unko: enmoto, CC BY 2.0, source
- Kuai Kuai culture: 總統府, CC BY 2.0, source
- Hamaya: Tomomarusan, CC BY 2.5, source
- Curse: Katsushika Hokusai, Public domain, source
- Piedmontese tarot: Argonitros, CC BY-SA 4.0, source
- Hypocephalus: rob koopman, CC BY-SA 2.0, source
- Séance: Unknown author, Public domain, source
- Talismanic shirt: Ibrahim Husain Meraj, CC BY-SA 4.0, source
- Fukusuke: Nesnad, CC BY-SA 3.0, source
- Sandpainting: Mnolf, CC BY-SA 3.0, source
- Rudraksha: Merasmita, CC BY-SA 4.0, source
- Alebrije: Luisalvaz, CC BY-SA 4.0, source
- Coco: Francisco de Goya, CC0, source
- Alux: Gary Todd, CC0, source
- Palad khik: deror_avi, CC BY-SA 3.0, source
- Pachamama: Penarc, CC BY-SA 3.0, source
- Jiaobei: Jnzl's Public Domain Photos, CC BY 2.0, source
- Spiritualism: Rossington, W. W. and Garrett, J. Ellwood, Public domain, source
- Curse of 39: Fahim1133, CC BY-SA 4.0, source
- Spirit: Jastrow, Public domain, source
- Gris-gris: Teogomez, CC BY-SA 3.0, source
- Dodola: Andrey Shishkin, CC BY 3.0, source