Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇦🇺 AustraliaThe Dreaming
A worldview of ancestral creation and eternal law in Australian Aboriginal cultureTradition · Protection · Speaking with spirits and the dead Living
🇦🇺 AustraliaSmoking ceremony
A ritual using herbal smoke for cleansing and welcoming among Aboriginal AustraliansRite · Cleansing and purification · Speaking with spirits and the dead Living
🇳🇿 New Zealand and 5 moreFace tattoo
Marks inked on the face for spiritual protection, identity, rank, and rite of passageTradition · Protection · Power and authority Living
🇹🇴 Tonga and 5 moreTabootapu
A cultural prohibition that marks something as forbidden or sacredBelief · Protection · Speaking with spirits and the dead Living
🇻🇺 VanuatuJohn Frum
A Melanesian cargo cult figure on Tanna Island who promises wealth and the return of American supplies.Figure · Luck and prosperity · Power and authority Living
🇫🇯 FijiFijian mythology
The traditional beliefs and stories of the indigenous people of FijiTradition · Speaking with spirits and the dead Living
🇻🇺 Vanuatu and 3 moreKastom
A Melanesian term for traditional life, covering magic, law and ritualTradition · Speaking with spirits and the dead · Power and authority Living
🇻🇺 Vanuatu and 5 moreKava culture
A shared ritual across Oceania where a root brew marks ceremony, respect, and social gathering.Tradition · Speaking with spirits and the dead · Luck and prosperity Living
🇳🇿 New Zealand and 5 moreTapu
A Polynesian concept of sacred restriction and spiritual prohibitionTradition · Protection · Speaking with spirits and the dead Living
🇦🇺 AustraliaWelcome to Country
A ceremony performed by Aboriginal elders to welcome visitors to their landRite · Speaking with spirits and the dead Living
🇵🇬 Papua New GuineaWitch-hunts in Papua New Guinea
Violent attacks on people accused of sorcery, mainly women and girlsBelief · Cursing and harm Living
🇳🇿 New ZealandTaniwha
Supernatural beings of Māori lore, acting as guardians or dangerous predators in water and earthBeing · Protection · Cursing and harm Living
🇵🇬 Papua New GuineaKula ring
A ceremonial gift network in the Trobriand Islands that circulates shell valuables to build social status.Tradition · Power and authority Living
🇦🇺 Australia and 3 moreNelson (cricket)
A cricket superstition about the score 111 and the leg-raising ritual to ward it offBelief · Luck and prosperity Living
🇵🇬 Papua New GuineaBaloma
Spirits of departed kin who, Trobrianders hold, place each new child in the wombBeing · Love and attraction Living
🇳🇿 New Zealand and 1 moreManaia
A composite guardian spirit in Māori art and beliefBeing · Protection · Speaking with spirits and the dead Living
🇳🇿 New Zealand and 4 moreFeather cloak
A garment of feathers worn by royalty and gods across cultures to signal rank or enable flightCharm · Power and authority · Wonder and entertainment Historical
🇺🇦 Ukraine and 5 moreBullroarer
A wooden slat on a string that produces a roaring sound for ritual and communication.Tradition · Protection · Speaking with spirits and the dead Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Taniwha: Pseudopanax at en.wikipedia, Public domain, source
- Kula ring: Bendeguz, Public domain, source
- Taboo: Jonathan McIntosh, CC BY 2.0, source
- John Frum: Tim Ross, CC BY 3.0, source
- Kastom: Graham Crumb, CC BY-SA 3.0, source
- Kava culture: Jaejay77, CC BY-SA 4.0, source
- Welcome to Country: Bidgee, CC BY-SA 3.0 au, source
- Witch-hunts in Papua New Guinea: The original uploader was Dr. Blofeld at English Wikipedia ., Attribution, source
- Manaia: Sarang, Public domain, source
- Feather cloak: Lusanaherandraton, CC BY-SA 4.0, source
- The Dreaming: September 1985, Public domain, source
- Smoking ceremony: Shillings1005, CC BY-SA 4.0, source
- Face tattoo: Gottfried Lindauer, Public domain, source
- Nelson (cricket): Lemuel Francis Abbott, Public domain, source