Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇮🇷 Iran and 3 moreIranian folkloreفولکلور ایرانی
The oral legends, heroes, and spirits of Greater IranTradition · Protection · Seeing and foretelling Living
🇬🇧 United Kingdom and 1 moreScottish folkloreBeul-aithris na h-Alba
The myths, creatures and beliefs of the Scottish people, recorded from ancient times to the present.Tradition · Seeing and foretelling · Protection Living
🇮🇹 Italy and 1 moreMedieval European magic
A broad category of ritual and natural practices in the Middle Ages, blending healing, divination, and religious belief.Tradition · Healing · Seeing and foretelling Historical
🇯🇵 JapanYutaユタ
Okinawan folk shamans who guide families through spirits and fortune-tellingTradition · Protection · Healing Living
🇬🇧 United Kingdom and 7 moreSaint Andrew's Day
A Christian feast day marked by national holidays in Scotland and Romania, and folk divination across Europe.Rite · Seeing and foretelling · Luck and prosperity Living
🇷🇺 Russia and 2 moreDomovoyДомовой
A household spirit in Slavic folklore that guards the family and home.Being · Protection · Seeing and foretelling Historical
🇬🇷 Greece and 5 moreSpodomancy
Divination by reading omens in ashes, soot, and cindersOracle · Seeing and foretelling · Healing Living
🇮🇱 Israel and 3 moreCleromancy
A divination method that uses random chance to reveal divine willOracle · Seeing and foretelling · Speaking with spirits and the dead Living
🇺🇸 United StatesBloody Mary
A mirror ritual to summon a spirit that reveals the future or brings harmBelief · Seeing and foretelling · Cursing and harm Living
🇷🇺 Russia and 7 moreOgnyena MariaОгнена Марија
A Slavic fire goddess linked to lightning, rain, and seasonal fire bansFigure · Protection · Healing Living
🇹🇳 TunisiaOmek Tannou
A Tunisian rainmaking ritual using a sculpted head or stick to call for water during droughts.Rite · Cursing and harm · Seeing and foretelling Historical
🇫🇮 FinlandEtiäinen
A Finnish belief in a premonitory apparition that precedes a person's arrivalBelief · Seeing and foretelling Living
🇪🇬 Egypt and 5 moreWorship of heavenly bodies
Veneration of stars, planets, and the sky as divine forces or deitiesTradition · Protection · Power and authority Historical
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Cowrie: NOAA (Photo Collection of Dr. James P. McVey, NOAA Sea Grant Program), Public domain, source
- Fortuna: Charles Samuel, CC BY-SA 4.0, source
- Hatsuyume: Takeuchi Seihō, Public domain, source
- Ognyena Maria: Unknown author, Public domain, source
- Worship of heavenly bodies: Jean-Pierre Dalbéra, CC BY 2.0, source
- Oomancy: Rollcloud, CC BY 3.0, source
- Groundhog Day: Anthony Quintano, CC BY 2.0, source
- Omikuji: C121749n, Public domain, source
- Sanctuary of Fortuna Primigenia: MM, CC BY-SA 3.0, source
- Santería: Jorge Royan, CC BY-SA 3.0, source
- Moon blocks: Hsiung/d6478coke, CC BY 2.0, source
- Kau chim: No machine-readable author provided. 9old9 assumed (based on copyright, Public domain, source
- Domovoy: Ivan Bilibin, Public domain, source
- Spodomancy: Tim1965, CC BY-SA 3.0, source
- Bibliomancy: Albert Robida, Public domain, source
- Jiaobei: Jnzl's Public Domain Photos, CC BY 2.0, source
- Lecanomancy: Author Robert Burns Translator Alexander Smith Illustrator C. A. Vande, Public domain, source
- Astragalomancy: Roland zh, CC BY-SA 3.0, source
- Tasseography: User:MochaSwirl, Public domain, source
- Cleromancy: Julius Schnorr von Carolsfeld, Public domain, source
- Capnomancy: Tigerzeng, CC BY-SA 4.0, source
- Ancient Egyptian religion: Moh hakem, CC BY-SA 4.0, source
- Iranian folklore: Hossein Mirkamali, CC BY 4.0, source
- Medieval European magic: Unknown author, Public domain, source
- Winter solstice: Image by Przemyslaw " Blueshade " Idzkiewicz, CC BY-SA 2.0, source
- Fern flower: Antoni Piotrowski, Public domain, source
- Maya calendar: MBisanz, CC BY-SA 3.0, source
- Molybdomancy: Micha L. Rieser, Attribution, source
- Saint Andrew's Day: Henryk Siemiradzki, Public domain, source
- Punxsutawney Phil: Anthony Quintano, CC BY 2.0, source
- Ashtar: Evedawn99, Public domain, source
- Superstition in India: Ji-Elle, CC BY-SA 4.0, source