Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇮🇳 IndiaSarnaism
A tribal faith centered on nature worship and sacred groves in eastern IndiaTradition · Protection · Speaking with spirits and the dead Living
🇯🇵 JapanSetsubun節分
A Japanese seasonal rite to drive away bad luck and welcome spring with roasted beansRite · Protection · Luck and prosperity Living
🇯🇵 JapanOfudaお札/御札 (ofuda)
Paper and wooden talismans from Japanese Shinto shrines and Buddhist templesCharm · Protection · Cleansing and purification Living
🇳🇿 New ZealandTaniwha
Supernatural beings of Māori lore, acting as guardians or dangerous predators in water and earthBeing · Protection · Cursing and harm Living
🇳🇴 NorwayEsbat
A monthly Wiccan ritual held at the full or new moon for worship and community.Rite · Speaking with spirits and the dead · Love and attraction Living
🇮🇷 Iran and 5 moreTurquoise
An opaque blue-green gemstone prized for its color since ancient timesSubstance · Protection · Luck and prosperity Living
🇮🇷 Iran and 4 moreJinnجِنّ
Supernatural beings in Islamic and pre-Islamic Arabian belief, capable of shapeshifting and living in society.Being · Protection · Cursing and harm Living
🇬🇧 United Kingdom and 3 moreRowancaorann
A Northern Hemisphere tree believed to ward off witches and protect travellers.Substance · Protection · Speaking with spirits and the dead Living
🇮🇳 IndiaKavu
Sacred forest patches in South India that protect local deities and wildlifeTradition · Protection · Speaking with spirits and the dead Living
🇷🇺 Russia and 5 moreAmber
Fossilized tree resin used in jewelry and folk healing traditionsSubstance · Protection · Healing Living
🇮🇳 India and 1 moreGarba
A Gujarati circle dance performed around a central symbol during NavaratriIllusion · Power and authority · Luck and prosperity Living
🇭🇹 Haiti and 2 moreHaitian VodouVodou
An Afro-Haitian religion blending West African traditions with Catholicism and FreemasonryTradition · Protection · Healing Living
🇮🇩 IndonesiaOgoh-ogohᬳᭀᬕᭀᬄ ᬳᭀᬕᭀᬄ
Balinese sculptures paraded and burned to cleanse the environment before NyepiTradition · Cursing and harm · Cleansing and purification Living
🇸🇳 Senegal and 1 moreSerer religionA ƭat Roog
The traditional faith of the Serer people, centred on the supreme deity Roog and ancestral veneration.Tradition · Protection · Speaking with spirits and the dead Living
🇬🇧 United Kingdom and 3 moreFirst-footciad-chuairt
The first visitor on New Year's Day, believed to set the household's fortune for the year aheadTradition · Luck and prosperity Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Kolam: mckaysavage, CC BY 2.0, source
- Holi: Jitenderasingh, CC BY-SA 4.0, source
- Garba: anurag agnihotri, CC BY 2.0, source
- Yule log: Pehr Arvid Säve (1811—1887), Public domain, source
- Guanyin: JL Cogburn, CC BY-SA 2.0, source
- Serer religion: Unknown author, Public domain, source
- Mantra: Markrosenrosen, CC BY-SA 3.0, source
- Daruma doll: Crisco 1492, Public domain, source
- Krampus: Naturpuur, CC BY-SA 4.0, source
- Eight Immortals: Fanghong, CC BY-SA 3.0, source
- Copal: Didier Descouens, CC BY-SA 4.0, source
- Haitian Vodou: Sam Fentress, CC BY-SA 2.0, source
- Ogoh-ogoh: Simondodit, CC BY-SA 4.0, source
- Prayer flag: Wotan, CC BY 2.5, source
- Mahakaleshwar Jyotirlinga: Ashverse, CC BY-SA 4.0, source
- Amber: uploaded with permission, CC BY-SA 3.0, source
- Amulet: Anonymous ( Egypt ) Unknown author, Public domain, source
- Libation: Arkady Zarubin ( Аркадий Зарубин ), CC BY-SA 3.0, source
- Tsagaan Sar: User:Chinneeb, CC BY-SA 3.0, source
- Incense: nakimusi, CC BY 2.0, source
- Jinn: VenusFeuerFalle, CC0, source
- Kavu: Ashwin.appus, CC BY-SA 4.0, source
- Navagraha: Kiran891, CC BY-SA 4.0, source
- Omikuji: C121749n, Public domain, source
- Taniwha: Pseudopanax at en.wikipedia, Public domain, source
- Knocking on wood: The White House, Public domain, source
- Moon blocks: Hsiung/d6478coke, CC BY 2.0, source
- Kau chim: No machine-readable author provided. 9old9 assumed (based on copyright, Public domain, source
- Turquoise: Unknown author, Public domain, source
- Setsubun: Unknown author, CC BY-SA 3.0, source
- Rowan: Taken by me, Jonik , on August 25, 2004., CC BY-SA 2.0, source
- Bay Laurel: Forest and Kim Starr, CC BY 3.0 us, source
- Ofuda: 教派研究 (Sectarian research), CC BY-SA 3.0, source
- Shinto shrine: No machine-readable author provided. Fg2 assumed (based on copyright c, Public domain, source
- Ovoo: Bouette ., CC BY-SA 3.0, source
- Prayer beads: ja:利用者:pack372sd, CC BY-SA 3.0, source
- Mani stone: John Hill, CC BY-SA 4.0, source
- Nazar battu: Wiki-uk, CC BY-SA 3.0, source
- Kumkum: Thamizhpparithi Maari, CC BY-SA 3.0, source
- Sarnaism: বুদ্ধি, CC BY-SA 4.0, source
- Hidden-folk: Schorle, CC BY-SA 3.0, source
- Tetraphobia: Halowand, CC BY-SA 3.0, source
- Red string: Mx. Granger, CC0, source
- Evil eye: FocalPoint, CC BY-SA 3.0, source