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Households and ordinary people

Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.

Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.

Everyday customs

Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.

Women and the home

Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.

Faith and the home

Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.

Why scholars care

Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.

Households and ordinary people on EveryJaadu

The entries written up so far, best known first.

🇪🇬 Egypt and 3 moreAmulet A portable object worn or carried to ward off harm and invite fortuneCharm · Protection · Luck and prosperity Living 🇸🇳 Senegal and 5 morePentagramπεντάγραμμον A five-pointed star figure used across history for protection, ritual, and cosmologyCharm · Protection · Binding and oaths Living 🇫🇷 France and 3 moreReliquary A container for sacred remains or objects, crafted across many faithsCharm · Protection · Speaking with spirits and the dead Living 🇩🇪 Germany and 3 moreSixth and Seventh Books of Moses A grimoire claiming to reveal the hidden spells of Moses for controlling spirits and natureText · Power and authority · Speaking with spirits and the dead Historical 🇦🇷 Argentina and 2 moreSan La Muerte A skeletal folk saint venerated in South America for protection and favorsTradition · Protection · Healing Living 🇳🇿 New Zealand and 5 moreFace tattoo Marks inked on the face for spiritual protection, identity, rank, and rite of passageTradition · Protection · Power and authority Living 🇪🇸 Spain and 5 moreSt John's Eve A Christian vigil marked by bonfires and plant gathering on the summer solstice eveRite · Protection · Speaking with spirits and the dead Living 🇬🇧 United Kingdom and 2 moreBeating the bounds A ceremonial walk along parish or town borders to reaffirm boundaries and community memory.Rite · Protection · Speaking with spirits and the dead Living 🇮🇹 Italy and 5 moreRelic An object or body part kept to honor a holy person and mark their connection to the divineCharm · Protection · Healing Living 🇮🇱 Israel and 3 moreCleromancy A divination method that uses random chance to reveal divine willOracle · Seeing and foretelling · Speaking with spirits and the dead Living 🇦🇷 Argentina and 5 moreGauchito Gil A folk saint from Argentina who protects the poor and outcastsBeing · Protection · Healing Living 🇬🇧 United Kingdom and 7 moreSaint Andrew's Day A Christian feast day marked by national holidays in Scotland and Romania, and folk divination across Europe.Rite · Seeing and foretelling · Luck and prosperity Living 🇲🇽 MexicoCalavera A sugar or clay skull used in Mexican Day of the Dead celebrations.Charm · Speaking with spirits and the dead · Luck and prosperity Living 🇮🇳 India and 5 moreSnake worship Veneration of serpents as divine or ancestral beings across global culturesTradition · Protection · Healing Living 🇮🇪 Ireland and 4 moreFour-leaf clover A rare plant mutation believed to bring good luck and used as a symbol of fortune.Charm · Luck and prosperity Living 🇧🇷 Brazil and 5 moreSanto Daime A Brazilian syncretic religion using ayahuasca for spiritual work and healingTradition · Healing · Speaking with spirits and the dead Living 🇮🇶 Iraq and 5 moreLove magic Rituals and spells used to attract, preserve, or end romantic relationships across many cultures.Tradition · Love and attraction · Cursing and harm Historical 🇬🇷 Greece and 5 moreVotive offering Objects left in sacred places to honor a deity or fulfill a vow, never to be recovered.Tradition · Protection · Healing Living 🇮🇪 Ireland and 5 moreHoly well A water source revered for healing and ritual across pagan and Christian traditionsTradition · Healing · Speaking with spirits and the dead Living 🇮🇪 Ireland and 4 moreMay Day A European spring festival marking the start of summer with flowers, poles and fire.Tradition · Protection · Luck and prosperity Living 🇸🇴 Somalia and 5 moreFrankincense An aromatic tree resin harvested for incense, perfume, and religious ritualSubstance · Speaking with spirits and the dead · Power and authority Living 🇷🇸 Serbia and 3 moreSerbian folkloreСрпски фолклор The folk traditions and epic poetry of the Serbs, blending pre-Christian customs with Orthodox faith.Tradition · Speaking with spirits and the dead · Power and authority Living 🇪🇬 Egypt and 5 moreTalisman An object believed to channel specific forces for protection, healing, or influence.Charm · Protection · Healing Historical 🇮🇪 Ireland and 5 moreBonfire A large outdoor fire used in seasonal festivals and religious feasts across many culturesRite · Cleansing and purification · Speaking with spirits and the dead Living 🇹🇹 Trinidad and Tobago and 5 moreSpiritual Baptist An Afro-Caribbean Christian faith blending African traditions with Baptist worshipTradition · Speaking with spirits and the dead · Protection Living 🇵🇸 Palestine and 1 moreRachel's TombQever Raḥel; Qabr Rāḥīl A shared holy site near Bethlehem revered by Jews, Christians, and MuslimsTradition · Speaking with spirits and the dead · Protection Living 🇨🇺 Cuba and 2 moreSanteríaRegla de Ocha An Afro-Cuban religion blending Yoruba beliefs with Catholicism and SpiritismTradition · Protection · Healing Living 🇵🇭 Philippines and 1 moreAgimatAnting-anting A Filipino amulet or charm believed to grant protection, power, and supernatural abilities.Charm · Protection · Love and attraction Living 🇩🇪 Germany and 5 moreKrampus A horned Alpine figure who punishes misbehaving children on KrampusnachtFigure · Cursing and harm Living 🇭🇹 Haiti and 2 moreHaitian VodouVodou An Afro-Haitian religion blending West African traditions with Catholicism and FreemasonryTradition · Protection · Healing Living 🇺🇸 United States and 2 moreLouisiana Voodoo An African diasporic religion practiced in Louisiana from the 18th to early 20th centuriesTradition · Healing · Protection Historical 🇸🇩 Sudan and 5 moreIncense Aromatic plant materials burned to release fragrant smoke for ritual, scent, or timekeeping.Substance · Protection · Speaking with spirits and the dead Living 🇪🇬 Egypt and 5 moreHamsaخمسة A palm-shaped amulet used across North Africa and the Middle East to ward off harm.Charm · Protection · Luck and prosperity Living 🇩🇲 Dominica and 1 morePrayer beads Beaded strings used to count prayers and mantras across many world religionsSubstance · Speaking with spirits and the dead Living 🇮🇸 Iceland and 1 moreHidden-folkhuldufólk Supernatural beings in Nordic folklore who live in a parallel world within the landscape.Being · Protection · Luck and prosperity Living 🇸🇪 Sweden and 5 moreMidsummerJāņi; Joninės; Jaanipäev; Enyovden; Litha; Juhannus A summer solstice festival marked by bonfires, maypole dancing, and feasting across Europe.Tradition · Protection · Luck and prosperity Living 🇩🇪 Germany and 7 moreWalpurgis NightWalpurgisnacht A spring vigil marking the eve of Saint Walpurga's feast day with bonfires and student festivalsRite · Protection · Speaking with spirits and the dead Living 🇮🇪 Ireland and 5 moreHalloween A Christian vigil on 31 October for the dead, now marked by costumes and carved vegetablesRite · Speaking with spirits and the dead · Protection Living 🇺🇸 United States and 2 moreSéance A gathering to communicate with spirits, ranging from religious services to stage performances.Rite · Speaking with spirits and the dead · Healing Living 🇭🇹 Haiti and 2 moreLwa Spirits in Haitian Vodou that mediate between people and the creator god.Being · Protection · Healing Living 🇳🇬 Nigeria and 3 moreYemọjaYemoja A mother spirit of rivers and oceans worshipped across Yoruba and diaspora traditionsBeing · Protection · Healing Living 🇮🇷 Iran and 2 moreBibliomancy Divination by opening a book at random and reading the first passage foundOracle · Seeing and foretelling · Power and authority Living 🇫🇷 France and 5 moreYule log A large wooden log burned in the hearth during winter festivals across Europe and North America.Tradition · Protection · Luck and prosperity Living 🇹🇴 Tonga and 5 moreTabootapu A cultural prohibition that marks something as forbidden or sacredBelief · Protection · Speaking with spirits and the dead Living 🇲🇽 Mexico and 3 moreFolk saint Unofficially recognized holy figures venerated by local communities for intercession and miraclesBelief · Protection · Healing Living 🇺🇦 Ukraine and 1 moreUkrainian folklore The folk traditions of Ukraine and its ethnic communitiesTradition · Speaking with spirits and the dead · Luck and prosperity Living 🇬🇧 United Kingdom and 1 moreScottish folkloreBeul-aithris na h-Alba The myths, creatures and beliefs of the Scottish people, recorded from ancient times to the present.Tradition · Seeing and foretelling · Protection Living 🇬🇧 United Kingdom and 2 moreSoul cake A spiced cake given to soulers during Allhallowtide to remember the dead.Tradition · Speaking with spirits and the dead · Luck and prosperity Living

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

The weekly digest

Every Monday: seven entries you may not know, what is on the calendar this week, and one rite drawn step by step.