Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇮🇩 IndonesiaOgoh-ogohᬳᭀᬕᭀᬄ ᬳᭀᬕᭀᬄ
Balinese sculptures paraded and burned to cleanse the environment before NyepiTradition · Cursing and harm · Cleansing and purification Living
🇮🇳 IndiaPanchagavya
A fermented mixture of five cow products used in Hindu rituals and Ayurvedic traditions.Substance · Cleansing and purification · Healing Living
🇯🇵 Japan and 1 moreMisogi禊
A Shinto rite of full-body purification using cold waterRite · Cleansing and purification · Speaking with spirits and the dead Living
🇯🇵 JapanOfudaお札/御札 (ofuda)
Paper and wooden talismans from Japanese Shinto shrines and Buddhist templesCharm · Protection · Cleansing and purification Living
🇵🇪 Peru and 5 morePalo Santo
Aromatic wood used in South American ritual cleansing and folk medicineSubstance · Cleansing and purification · Healing Living
🇨🇳 China and 5 moreSky lantern天燈
A paper hot air balloon lifted by flame to carry wishes and blessingsRite · Luck and prosperity · Protection Living
🇻🇳 Vietnam and 5 moreTếtTết Nguyên Đán
The Vietnamese lunisolar new year and the most important annual celebration in VietnamTradition · Luck and prosperity · Speaking with spirits and the dead Living
🇮🇳 IndiaNew moon cleansing (sample)
Smoke and water used to mark a lunar month.Rite · Cleansing and purification Fading
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Incense: nakimusi, CC BY 2.0, source
- Nyepi: Matt Croxson, Public domain, source
- Ogoh-ogoh: Simondodit, CC BY-SA 4.0, source
- Bay Laurel: Forest and Kim Starr, CC BY 3.0 us, source
- Misogi: Ds13 at English Wikipedia, CC BY-SA 3.0, source
- Ofuda: 教派研究 (Sectarian research), CC BY-SA 3.0, source
- Nowruz: Katzenfee50, CC0, source
- Midsummer: Kora27, CC BY-SA 4.0, source
- Bonfire: S Marshall, CC BY 3.0, source
- Need-fire: Unknown author, Public domain, source
- Florida Water: Unknown artist(s), Public domain, source
- Smoking ceremony: Shillings1005, CC BY-SA 4.0, source
- Songkran: ผู้สร้างสรรค์ผลงาน/ส่งข้อมูลเก็บในคลังข้อมูลเสรีวิกิมีเดียคอมมอนส์ - เ, CC BY 3.0, source
- Palo Santo: Haplochromis, CC BY-SA 3.0, source
- Sky lantern: Richy, CC BY-SA 3.0, source
- Tết: vi:Lưu Ly, Public domain, source
- Śrāddha: Billjones94, CC BY-SA 4.0, source