Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇪🇬 Egypt and 3 moreEx-voto
A gift left in a shrine to mark a vow kept or a miracle receivedCharm · Protection · Healing Living
🇫🇷 France and 4 moreRéveillon
A long Christmas or New Year's Eve dinner held to stay awake until morningTradition · Luck and prosperity · Wonder and entertainment Living
🇫🇷 France and 3 moreReliquary
A container for sacred remains or objects, crafted across many faithsCharm · Protection · Speaking with spirits and the dead Living
🇩🇪 Germany and 3 moreSixth and Seventh Books of Moses
A grimoire claiming to reveal the hidden spells of Moses for controlling spirits and natureText · Power and authority · Speaking with spirits and the dead Historical
🇦🇷 Argentina and 2 moreSan La Muerte
A skeletal folk saint venerated in South America for protection and favorsTradition · Protection · Healing Living
🇧🇷 Brazil and 5 moreSanto Daime
A Brazilian syncretic religion using ayahuasca for spiritual work and healingTradition · Healing · Speaking with spirits and the dead Living
🇳🇿 New Zealand and 5 moreFace tattoo
Marks inked on the face for spiritual protection, identity, rank, and rite of passageTradition · Protection · Power and authority Living
🇮🇪 Ireland and 4 moreFour-leaf clover
A rare plant mutation believed to bring good luck and used as a symbol of fortune.Charm · Luck and prosperity Living
🇪🇸 Spain and 5 moreSt John's Eve
A Christian vigil marked by bonfires and plant gathering on the summer solstice eveRite · Protection · Speaking with spirits and the dead Living
🇬🇧 United Kingdom and 2 moreBeating the bounds
A ceremonial walk along parish or town borders to reaffirm boundaries and community memory.Rite · Protection · Speaking with spirits and the dead Living
🇮🇳 India and 5 moreSnake worship
Veneration of serpents as divine or ancestral beings across global culturesTradition · Protection · Healing Living
🇮🇹 Italy and 5 moreRelic
An object or body part kept to honor a holy person and mark their connection to the divineCharm · Protection · Healing Living
🇮🇱 Israel and 3 moreCleromancy
A divination method that uses random chance to reveal divine willOracle · Seeing and foretelling · Speaking with spirits and the dead Living
🇦🇷 Argentina and 5 moreGauchito Gil
A folk saint from Argentina who protects the poor and outcastsBeing · Protection · Healing Living
🇲🇽 MexicoCalavera
A sugar or clay skull used in Mexican Day of the Dead celebrations.Charm · Speaking with spirits and the dead · Luck and prosperity Living
🇬🇧 United Kingdom and 7 moreSaint Andrew's Day
A Christian feast day marked by national holidays in Scotland and Romania, and folk divination across Europe.Rite · Seeing and foretelling · Luck and prosperity Living
🇮🇳 India and 3 moreSpirit
An invisible force or soul found in many cultures, linked to gods, humans, and nature.Being · Speaking with spirits and the dead · Power and authority Living
🇹🇹 Trinidad and Tobago and 4 moreTrinidad Orisha
A syncretic Afro-Caribbean faith blending Yoruba spirit work with Christian and other traditions in Trinidad.Tradition · Speaking with spirits and the dead · Healing Living
🇪🇬 Egypt and 5 moreAmulet
A portable object worn or carried to ward off harm and invite protection.Charm · Protection · Healing Living
🇪🇸 SpainDetente bala
A cloth charm worn by Spanish soldiers to stop bullets in the name of JesusCharm · Protection Living
🇬🇧 United Kingdom and 1 moreBirthing girdle
A medieval charm worn during pregnancy to ensure a safe deliveryCharm · Protection Historical
🇩🇪 Germany and 1 moreEaster Bunny
A German folkloric hare that judges children and delivers colored eggs for EasterBeing · Luck and prosperity · Wonder and entertainment Living
🇬🇷 Greece and 4 moreTutelary deity
A guardian spirit or god assigned to protect a specific place, person, or group.Being · Protection Living
🇬🇷 GreeceGelloΓελλώ
A Greek demon of infancy and a class of beings blamed for infant death.Being · Cursing and harm · Protection Historical
🇬🇧 United Kingdom and 2 moreAetherius Society
A new religious movement blending theosophy, UFO claims, and spiritual healing to aid humanity.Tradition · Protection · Healing Living
🇮🇹 Italy and 5 moreSaint Michael
A Christian archangel who defends the faithful and weighs soulsBeing · Protection · Cursing and harm Living
🇺🇸 United States and 5 moreSpiritualist church
A worship service led by a medium to communicate with the deceasedTradition · Speaking with spirits and the dead · Healing Living
🇵🇭 PhilippinesTiyanak
A vampiric creature in Philippine mythology that mimics a baby to lure travelers.Being · Cursing and harm · Luck and prosperity Living
🇫🇷 FranceTempestarii
Medieval figures accused of controlling storms and the beliefs surrounding them.Belief · Cursing and harm · Protection Historical
🇨🇭 SwitzerlandSegen
A German term for blessing, charm, or spell rooted in Christian and folk traditions.Belief · Protection · Speaking with spirits and the dead Historical
🇩🇴 Dominican RepublicAnaisa Pye
A Dominican loa of love and wealth, linked to Saint Anne.Being · Love and attraction · Luck and prosperity Living
🇧🇬 Bulgaria and 5 moreApocryphal prayer
A folk prayer text blending church forms with apocrypha and incantations for protection and healingText · Protection · Healing Living
🇫🇷 FrancePetit AlbertSecrets merveilleux de la magie naturelle et cabalistique du petit Albert
An 18th-century French grimoire of natural and cabalistic magic sold to rural householdsText · Protection · Luck and prosperity Historical
🇳🇬 Nigeria and 5 moreWitchcraft accusations against children in Africa
Violent persecution of children blamed for misfortune across Sub-Saharan Africa and beyondBelief · Cursing and harm Living
🇮🇳 India and 5 moreSailors' superstitions
A global collection of omens, charms and taboos used by mariners to manage the risks of life at seaBelief · Protection · Luck and prosperity Living
🇩🇲 DominicaBelie Belcan
A loa of justice and protection in Dominican Vudú, linked to Saint Michael.Being · Protection · Cursing and harm Living
🇭🇹 HaitiHaitian CarnivalKanaval
A major Caribbean festival of music, dance, and satire leading to Mardi Gras in HaitiTradition · Wonder and entertainment · Luck and prosperity Living
🇭🇹 HaitiChristian-Vodou
The blending of Haitian Vodou and Roman Catholicism into a single spiritual practiceTradition · Speaking with spirits and the dead · Protection Living
🇪🇸 Spain and 2 moreHoly ChaliceSanto Cáliz
A cup believed to have held the blood of Jesus at the Last SupperCharm · Speaking with spirits and the dead · Power and authority Living
🇿🇦 South Africa and 1 moreSacred caves of the Basotho
Cave networks in South Africa and Lesotho used by the Basotho for ancestral rituals and healingTradition · Healing · Protection Living
🇫🇮 Finland and 1 moreFrog coffin
A Finnish folk magic burial of a frog in a tiny coffin to steal luck or reflect harmRite · Protection · Cursing and harm Historical
🇺🇸 United StatesQuviasukvikᖁᕕᐊᓲᑎᖃᕐᕕᒃ
An Arctic festival marking the new year with sunrise rituals and community gatherings.Tradition · Luck and prosperity · Speaking with spirits and the dead Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Birthing girdle: Sarah Fiddyment , Natalie J. Goodison , Elma Brenner , Stefania Signor, CC BY 4.0, source
- Amulet: Anonymous ( Egypt ) Unknown author, Public domain, source
- Quviasukvik: Jodie Wilson, CC BY 2.0, source
- Egungun: Ìṣẹ̀ṣeAssembly, CC BY-SA 4.0, source
- Brownie: Unknown author, CC BY-SA 2.5, source
- Folk saint: Sergio Serrano, CC BY-SA 2.0, source
- Folk Catholicism: Calvin Hennick, for WBUR Boston, CC BY 3.0, source
- Easter Bunny: Dr. Bernd Gross, CC BY-SA 3.0, source
- Gello: Filippino Lippi, Public domain, source
- Aetherius Society: Hjamesberglen, CC0, source
- Sacred caves of the Basotho: JMK, CC BY-SA 3.0, source
- Haitian Carnival: User:Doron, CC BY-SA 3.0, source
- Belie Belcan: Domfranciscorodrigues, CC BY-SA 3.0, source
- Ex-voto: JTSH26, CC BY-SA 4.0, source
- Reliquary: Attributed to Jean de Toul, also written Jehan de Touyl in one source, CC0, source
- Face tattoo: Gottfried Lindauer, Public domain, source
- Sailors' superstitions: Siren Painter (eponymous vase), Public domain, source
- St John's Eve: Jules Breton, Public domain, source
- Beating the bounds: Andrew Gray, CC BY-SA 2.0, source
- Petit Albert: Albertus Parvus Lucius, CC BY-SA 4.0, source
- Relic: MathieuGuy, CC BY-SA 3.0, source
- Cleromancy: Julius Schnorr von Carolsfeld, Public domain, source
- Saint Andrew's Day: Henryk Siemiradzki, Public domain, source
- Spirit: Jastrow, Public domain, source
- Calavera: Unknown author, CC BY-SA 3.0, source
- Snake worship: Alexandermcnabb, CC BY-SA 4.0, source
- Four-leaf clover: Phyzome under the GFDL., CC BY-SA 3.0, source
- Santo Daime: Tonelada, CC BY-SA 3.0, source
- Holy Chalice: Vitold Muratov, CC BY-SA 3.0, source
- Saint Michael: Francesco Botticini, Public domain, source
- Spiritualist church: Jim.henderson, CC0, source