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EveryJaadu

Everyday use: practices that mark them

Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.

Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.

What it looks like

Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.

Why people keep them

Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.

Names, religion and class

Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.

Shops and screens

Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.

Everyday use on EveryJaadu

The entries written up so far, best known first.

RegionSouth AsiaSoutheast AsiaEast AsiaCentral Asia and the CaucasusMiddle EastNorth AfricaSub-Saharan AfricaEuropeNorth AmericaLatin America and the CaribbeanOceania
KindTraditionRiteCharmOracleSubstanceBeingFigureTextIllusionBelief
PurposeProtectionHealingSeeing and foretellingLuck and prosperityLove and attractionCursing and harmCleansing and purificationSpeaking with spirits and the deadChange and initiationBinding and oathsPower and authorityWonder and entertainment
WhoShamansFolk healersPriests and ritual specialistsWitches, sorcerers and cunning folkDiviners and readersMediums and the possessedCeremonial magicians and alchemistsHouseholds and ordinary peopleStage magiciansScholars and sceptics
BeliefHindu and TantricBuddhistJainMuslim and SufiJewishChristianSikhZoroastrianShinto and TaoistIndigenous and shamanicAfrican and Afro-diasporicPagan and NeopaganEsoteric and occultFolk and village customSecular and stageOther traditions
StandingLivingRevivedFadingHistoricalLegendaryPerformed
OrderBest knownA to ZNewestLiving first
🇲🇲 MyanmarBurmese folk religionNat Worship Animistic worship of nature spirits and ancestors in Myanmar, often practiced alongside Buddhism.Tradition · Protection · Luck and prosperity Living 🇬🇷 Greece and 5 moreCrossroads (folklore) A junction between worlds where spirits are met and deals are madeBelief · Speaking with spirits and the dead · Cursing and harm Living 🇪🇪 Estonia and 5 moreSoul dualism A belief that a person contains two or more distinct kinds of soulsBelief · Healing · Speaking with spirits and the dead Historical 🇨🇺 Cuba and 5 morePalo An Afro-Cuban religion centered on spirit vessels and ancestral powerTradition · Healing · Cursing and harm Living 🇳🇬 Nigeria and 2 moreOdinaniỌdịnanị The traditional belief system of the Igbo people in NigeriaTradition · Protection · Speaking with spirits and the dead Living 🇲🇳 Mongolia and 2 moreMongolian shamanismBöö mörgöl The animistic and shamanic ethnic religion of the Mongol peoples, centered on sky worship and ancestral spirits.Tradition · Protection · Healing Living 🇵🇭 PhilippinesAnito Indigenous Philippine spirits and the carved figures that represent themBeing · Protection · Speaking with spirits and the dead Living 🇯🇵 JapanKagura神楽 A Shinto ritual dance where performers embody deities to purify and welcome spiritsTradition · Protection · Speaking with spirits and the dead Living 🇻🇺 Vanuatu and 5 moreKava culture A shared ritual across Oceania where a root brew marks ceremony, respect, and social gathering.Tradition · Speaking with spirits and the dead · Luck and prosperity Living 🇺🇸 United StatesHawaiian religion The traditional spiritual practices of the Indigenous people of Hawaiʻi, centered on deities and ancestral guardians.Tradition · Protection · Speaking with spirits and the dead Living 🇳🇬 Nigeria and 4 moreJuju A West African spiritual belief system involving charms and ritualsTradition · Healing · Luck and prosperity Living 🇸🇪 Sweden and 3 moreRunic magic The use of ancient Germanic letters for spells, divination, and protectionTradition · Protection · Seeing and foretelling Living 🇮🇳 IndiaKamakhya Templekamakhya mondir A Hindu temple in Assam known for its yoni shrine and the Ambubachi Mela festivalTradition · Protection · Healing Living 🇮🇳 IndiaPili Yesaಪಿಲಿವೇಷ A coastal Karnataka folk dance where performers paint themselves as tigers to honour the Goddess DurgaIllusion · Protection · Power and authority Living 🇹🇭 Thailand and 1 moreGhosts in Thai cultureผี (phi) A wide range of spirits and ghosts found in Thai folklore and popular belief.Belief · Protection · Cursing and harm Living 🇮🇩 Indonesia and 2 moreDukun A traditional healer and spirit medium in Indonesian folk practiceTradition · Healing · Seeing and foretelling Living 🇲🇲 MyanmarNatနတ် Spirits venerated in Myanmar alongside Buddhism, including deified humans and nature guardians.Tradition · Protection · Speaking with spirits and the dead Living 🇳🇴 NorwaySami religion The animist and polytheistic beliefs of the Sámi people across northern ScandinaviaTradition · Protection · Luck and prosperity Historical 🇿🇦 South Africa and 1 moreSan religion Traditional beliefs of the San peoples of Southern Africa, centered on trance and rock artTradition · Speaking with spirits and the dead Living 🇦🇷 Argentina and 2 moreSan La Muerte A skeletal folk saint venerated in South America for protection and favorsTradition · Protection · Healing Living 🇵🇪 Peru and 5 morePalo Santo Aromatic wood used in South American ritual cleansing and folk medicineSubstance · Cleansing and purification · Healing Living 🇿🇦 South Africa and 5 moreTraditional healers of Southern Africa Practitioners who blend herbal medicine with ancestral divination in Southern AfricaTradition · Healing · Protection Living 🇫🇮 Finland and 1 moreFinnic mythologies The traditional beliefs and spiritual practices of the Finnic-speaking peoples of northern Eurasia.Tradition · Speaking with spirits and the dead · Power and authority Living 🇳🇿 New ZealandTohunga A Māori expert practitioner of sacred or secular arts, from priests to carvers.Tradition · Healing · Seeing and foretelling Living 🇮🇳 IndiaTheyyam A ritual dance from Kerala where performers embody deities through elaborate costume and songRite · Speaking with spirits and the dead · Protection Living 🇭🇹 Haiti and 1 moreEzili DantorÈzili Dantò A fierce mother spirit in Haitian Vodou who protects the marginalized and demands loyalty.Being · Protection · Love and attraction Living 🇷🇺 Russia and 3 moreSiberian shamanism The spirit-journey practices of North Asian peoples and their linguistic relativesTradition · Healing · Speaking with spirits and the dead Fading 🇮🇪 Ireland and 5 moreCairn A human-made stack of stones used as a marker, memorial, or religious symbol across many cultures.Tradition · Protection · Speaking with spirits and the dead Living 🇰🇷 South Korea and 1 moreKorean shamanismKorean shamanism (Korean: Korean shamanism) A traditional practice of ritual specialists who mediate between the human and spirit worlds.Tradition · Healing · Protection Living 🇮🇳 IndiaPashupata Shaivismपाशुपत An early Hindu ascetic school focused on liberation through ritual and devotion to ShivaTradition · Cursing and harm · Power and authority Historical 🇲🇦 Morocco and 1 moreGnawa musicڭْناوة or كْناوة Moroccan ritual music blending West African heritage with Islamic practice for healing and tranceTradition · Healing · Speaking with spirits and the dead Living 🇺🇸 United States and 4 moreRainmaking Efforts to induce rain through technology, ritual, or prayer.Tradition · Protection · Healing Living 🇨🇭 SwitzerlandMagic circle A ritual boundary drawn or visualised to create sacred space and protectionTradition · Protection · Speaking with spirits and the dead Living 🇺🇸 United States and 3 moreSandpainting A ritual art of pouring colored sand to create temporary images for healing or spiritual teachingTradition · Healing · Speaking with spirits and the dead Living 🇵🇪 Peru and 5 morePachamama The Andean mother goddess of space-time and the earthBeing · Protection · Healing Living 🇸🇦 Saudi Arabia and 1 moreDhikrذِكْر Islamic remembrance of God through repeated recitation and prayerRite · Speaking with spirits and the dead · Power and authority Living 🇷🇺 Russia and 5 moreSlavic religion The pre-Christian beliefs of the Slavic peoples before their conversion to Christianity.Tradition · Protection · Healing Revived 🇯🇵 Japan and 1 moreAinu religion The animist spiritual beliefs and ritual practices of the Ainu people of Japan and RussiaTradition · Protection · Speaking with spirits and the dead Living 🇷🇺 RussiaOssetian mythologyИрон мифологи The beliefs and supernatural beings of the Ossetian people in the Caucasus.Tradition · Protection · Speaking with spirits and the dead Historical 🇬🇪 Georgia and 2 moreGeorgian mythologyქართული მითოლოგია The pre-Christian beliefs of the Kartvelian peoples in the South CaucasusTradition · Protection · Seeing and foretelling Historical 🇺🇸 United States and 1 moreOjibwe religion The traditional spiritual practices of the Ojibwe people of North AmericaTradition · Healing · Luck and prosperity Living 🇬🇹 GuatemalaMaximónRi Laj Mam A Maya folk saint and trickster deity venerated in the Guatemalan HighlandsBeing · Protection · Healing Living 🇬🇷 Greece and 2 moreMagic in the Greco-Roman world Private supernatural practices in ancient Greece and Rome, distinct from public state religion.Tradition · Protection · Cursing and harm Historical 🇯🇵 Japan and 1 moreKuji-in九字印 A system of nine syllables and hand gestures used for protection and spiritual alignment in Japanese esoteric traditionsRite · Protection · Speaking with spirits and the dead Historical 🇯🇵 JapanMiko巫女 A Shinto shrine priestess and traditional female medium in JapanTradition · Speaking with spirits and the dead · Protection Living 🇵🇭 PhilippinesBabaylan Spiritual leaders of pre-colonial Philippines who mediated with the unseen world.Tradition · Healing · Seeing and foretelling Historical 🇺🇸 United States and 5 moreNeoshamanism A modern spiritual movement adapting shamanic techniques for Western seekers outside their traditional cultures.Tradition · Healing · Change and initiation Living 🇺🇸 United States and 5 moreNeoshamanism A modern spiritual practice adapting shamanic techniques for Western seekersTradition · Healing · Speaking with spirits and the dead Living
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Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

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