Everyday use: practices that mark them

Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.

Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.

What it looks like

Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.

Why people keep them

Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.

Names, religion and class

Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.

Shops and screens

Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.

Everyday use on EveryJaadu

The entries written up so far, best known first.

RegionSouth Asia Southeast Asia East Asia Central Asia and the Caucasus Middle East North Africa Sub-Saharan Africa Europe North America Latin America and the Caribbean Oceania

KindTradition Rite Charm Oracle Substance Being Figure Text Illusion Belief

PurposeProtection Healing Seeing and foretelling Luck and prosperity Love and attraction Cursing and harm Cleansing and purification Speaking with spirits and the dead Change and initiation Binding and oaths Power and authority Wonder and entertainment

WhoShamans Folk healers Priests and ritual specialists Witches, sorcerers and cunning folk Diviners and readers Mediums and the possessed Ceremonial magicians and alchemists Households and ordinary people Stage magicians Scholars and sceptics

BeliefHindu and Tantric Buddhist Jain Muslim and Sufi Jewish Christian Sikh Zoroastrian Shinto and Taoist Indigenous and shamanic African and Afro-diasporic Pagan and Neopagan Esoteric and occult Folk and village custom Secular and stage Other traditions

StandingLiving Revived Fading Historical Legendary Performed

OrderBest known A to Z Newest Living first

🇮🇳 India and 5 moreAstrology A divinatory practice that reads human fate through the positions of celestial bodies.Belief · Seeing and foretelling · Luck and prosperity Living

🇮🇳 IndiaChakraचक्र Meditation points in the subtle body used in Hindu and Buddhist yogaTradition · Speaking with spirits and the dead · Change and initiation Living

🇨🇳 China and 5 moreGuanyin觀音 (Guānyīn) The Bodhisattva of compassion, worshipped across East Asia as a listener to human sufferingBeing · Protection · Healing Living

🇪🇬 Egypt and 1 moreEye of Horuswḏꜣt A stylized eye symbol in ancient Egypt representing healing and cosmic orderCharm · Protection · Healing Historical

🇪🇪 Estonia and 5 moreSoul dualism A belief that a person contains two or more distinct kinds of soulsBelief · Healing · Speaking with spirits and the dead Historical

🇮🇳 India and 1 moreMantraमन्त्रम् A sacred sound or phrase repeated to focus the mind and invoke spiritual powerText · Speaking with spirits and the dead · Power and authority Living

🇬🇧 United Kingdom and 3 moreJet A black gemstone carved into amulets and mourning jewellery for centuriesCharm · Protection · Luck and prosperity Historical

🇩🇪 GermanyAlp A Germanic spirit that presses on sleepers and drinks milkBeing · Cursing and harm · Luck and prosperity Historical

🇮🇩 Indonesia and 4 moreKejawènꦏꦗꦮꦺꦤ꧀ (Kajawèn) A Javanese tradition blending animism, Hinduism, Buddhism and Islam into a path of inner harmony.Tradition · Protection · Speaking with spirits and the dead Living

🇹🇭 Thailand and 3 moreThai Buddha amuletsพระเครื่อง (phrakhrueang) Sacred Buddhist images and relics worn for protection, merit, and fortune in Thailand.Charm · Protection · Luck and prosperity Living 🇸🇪 Sweden and 3 moreRunic magic The use of ancient Germanic letters for spells, divination, and protectionTradition · Protection · Seeing and foretelling Living

🇬🇹 Guatemala and 1 moreMaya calendar A system of timekeeping used by ancient and modern Maya communities to track days, years, and historical cycles.Tradition · Seeing and foretelling · Luck and prosperity Living

🇬🇧 United Kingdom and 7 moreSaint Andrew's Day A Christian feast day marked by national holidays in Scotland and Romania, and folk divination across Europe.Rite · Seeing and foretelling · Luck and prosperity Living

🇵🇸 Palestine and 1 moreRachel's TombQever Raḥel; Qabr Rāḥīl A shared holy site near Bethlehem revered by Jews, Christians, and MuslimsTradition · Speaking with spirits and the dead · Protection Living

🇮🇳 IndiaHindu astrologyज्योतिष (Jyotiṣa) A traditional Hindu system of astrology and timekeeping rooted in the VedasTradition · Seeing and foretelling · Luck and prosperity Living

🇨🇳 China and 1 moreBagua八卦 A set of eight trigram symbols from China used in divination, cosmology, and feng shui.Tradition · Seeing and foretelling · Protection Living 🇨🇳 China and 3 moreQi氣 / 气 A vital force in Chinese philosophy and medicine, believed to flow through all living things.Substance · Healing · Power and authority Living

🇬🇷 Greece and 5 moreBay Laurelδάφνη An aromatic Mediterranean plant used in cooking and as a symbol of victory and purification.Substance · Protection · Cleansing and purification Living

🇮🇱 Israel and 5 moreTetragrammatonיהוה The four-letter name of God in the Hebrew Bible, written as YHWH.Belief · Speaking with spirits and the dead Living

🇮🇱 Israel and 4 moreIsaac Luriaיִצְחָק בן שלמה אשכנזי לוּרְיָא A sixteenth-century rabbi who founded modern Kabbalah through oral teachings in Safed.Text · Speaking with spirits and the dead · Change and initiation Living

🇷🇺 Russia and 4 moreLady MiddayPoludnitsa A Slavic noon spirit who watches over fields and punishes those who work during the hottest hours.Being · Cursing and harm · Protection Historical

🇯🇵 JapanTsukumogami付喪神 Household objects that gain a spirit after reaching their hundredth year in Japanese folklore.Being · Cursing and harm Historical

🇬🇷 Greece and 2 moreNumerology The belief that numbers hold hidden meanings and influence human events.Belief · Seeing and foretelling · Luck and prosperity Historical

🇮🇪 Ireland and 5 moreHoly well A water source revered for healing and ritual across pagan and Christian traditionsTradition · Healing · Speaking with spirits and the dead Living

🇬🇧 United KingdomEnglish folklore The myths, legends, and customs of England passed down through generations.Tradition · Protection · Cursing and harm Living

🇸🇳 Senegal and 5 morePentagramπεντάγραμμον A five-pointed star figure used across history for protection, ritual, and cosmologyCharm · Protection · Binding and oaths Living

🇮🇳 India and 1 moreNakshatraनक्षत्रम् (Nakṣatram) A system of lunar mansions used in Hindu and Buddhist astrology to map the sky.Tradition · Seeing and foretelling · Luck and prosperity Living 🇮🇳 IndiaMuhurtamuhūrta A Hindu unit of time used to select auspicious moments for rituals and daily practiceBelief · Power and authority · Speaking with spirits and the dead Living

🇱🇹 Lithuania and 1 moreLithuanian mythologyLietuvių mitologija The ancient polytheistic beliefs of the Baltic people, preserved in folklore and early chroniclesTradition · Speaking with spirits and the dead · Luck and prosperity Historical 🇬🇷 GreeceAncient Greek folklore The oral stories, music and rituals of the ancient GreeksTradition · Speaking with spirits and the dead · Power and authority Historical 🇯🇵 Japan and 1 moreKuji-in九字印 A system of nine syllables and hand gestures used for protection and spiritual alignment in Japanese esoteric traditionsRite · Protection · Speaking with spirits and the dead Historical

🇫🇷 France and 5 moreKardecist SpiritismSpiritisme A French spiritualist doctrine based on communication with spirits and reincarnation.Tradition · Speaking with spirits and the dead · Protection Living

🇮🇳 India and 2 moreSuryaसूर्य The sun as a Hindu deity and the source of light and knowledgeBeing · Power and authority · Healing Historical

🇮🇱 Israel and 2 moreMezuzahמְזוּזָה A scroll of Torah verses placed in a case on Jewish doorpostsCharm · Protection · Speaking with spirits and the dead Living

🇯🇵 JapanKitsunebi狐火 Atmospheric ghost lights in Japanese folklore, often linked to foxes and natural phenomena.Belief · Wonder and entertainment · Luck and prosperity Historical 🇮🇪 IrelandBodach A Gaelic trickster figure used to frighten children and warn of deathFigure · Cursing and harm · Seeing and foretelling Historical

🇩🇪 Germany and 3 moreMare A spirit that sits on sleepers to cause nightmares and physical distressBeing · Cursing and harm Historical

🇸🇳 Senegal and 5 moreMaraboutmurābiṭ A Muslim religious leader and teacher in West Africa, often linked to Sufi brotherhoods.Tradition · Protection · Speaking with spirits and the dead Living 🇧🇷 Brazil and 1 moreSaciSaci-pererê A one-legged prankster of Brazilian folklore who hides in dust devils and wears a magic red cap.Figure · Luck and prosperity · Cursing and harm Living

🇷🇺 Russia and 1 moreUnclean forceнечисть A Slavic term for evil spirits and the undead that inhabit the natural worldBelief · Cursing and harm Historical

🇮🇳 India and 3 moreAstrology A divinatory practice that links celestial positions to human affairs and earthly eventsTradition · Seeing and foretelling · Luck and prosperity Historical

🇨🇳 China and 1 moreTaoist coin charm道教品壓生錢 Chinese and Vietnamese numismatic charms used for protection and feng shuiCharm · Protection · Cursing and harm Historical

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

Rachel's Tomb: Lane-Poole, Stanley, Public domain, source
Thai Buddha amulets: User:Mattes, Public domain, source
Guanyin: JL Cogburn, CC BY-SA 2.0, source
Eye of Horus: Tangopaso, Public domain, source
Soul dualism: 尹真人, Public domain, source
Mantra: Markrosenrosen, CC BY-SA 3.0, source
Numerology: Pietro Bongo, Public domain, source
Jet: Thmsfrst, Public domain, source
Chakra: Unknown author, Public domain, source
Alp: Henry Fuseli, Public domain, source
Astrology: Wilfredor, CC0, source
Hindu astrology: Unknown author, CC BY 4.0, source
Bagua: TarcísioTS at Portuguese Wikipedia, Public domain, source
Bay Laurel: Forest and Kim Starr, CC BY 3.0 us, source
Tetragrammaton: Lakisletter.gif : derivative work: Filii Henoch ( talk ), Public domain, source
Isaac Luria: Louski1, CC BY-SA 3.0, source
Lady Midday: Віщун, CC BY-SA 4.0, source
Tsukumogami: Unknown author, Public domain, source
Holy well: The Speckled Bird, CC BY-SA 4.0, source
English folklore: J. R. Skelton, Public domain, source
Pentagram: Tomruen, Attribution, source
Unclean force: Unknown author, Public domain, source
Nakshatra: Kishorekumar 62, CC BY-SA 3.0, source
Lithuanian mythology: Prussian historian Christophorus Hartknoch (1644-1687), Public domain, source
Kardecist Spiritism: Coprosme, CC BY-SA 4.0, source
Surya: Ravi Varma Press, Public domain, source
Mezuzah: Adrian Grycuk, CC BY-SA 3.0 pl, source
Kitsunebi: Abasaa, Public domain, source
Mare: Henry Fuseli, Public domain, source
Marabout: Jan Broekhuijse, CC BY-SA 3.0, source
Taoist coin charm: Etnografiska Museet, CC BY 2.5, source
Maya calendar: MBisanz, CC BY-SA 3.0, source
Saint Andrew's Day: Henryk Siemiradzki, Public domain, source
Kejawèn: Greenland4, Public domain, source