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Households and ordinary people

Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.

Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.

Everyday customs

Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.

Women and the home

Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.

Faith and the home

Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.

Why scholars care

Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.

Households and ordinary people on EveryJaadu

The entries written up so far, best known first.

🇬🇧 United Kingdom and 1 moreScottish folkloreBeul-aithris na h-Alba The myths, creatures and beliefs of the Scottish people, recorded from ancient times to the present.Tradition · Seeing and foretelling · Protection Living 🇨🇿 Czech RepublicCzech folklore The folk traditions of the Czech people, from seasonal rites to music and craft.Tradition · Protection · Luck and prosperity Living 🇬🇧 United Kingdom and 2 moreSoul cake A spiced cake given to soulers during Allhallowtide to remember the dead.Tradition · Speaking with spirits and the dead · Luck and prosperity Living 🇮🇪 Ireland and 5 moreTrick-or-treating A Halloween custom where costumed visitors ask for treats from homesTradition · Luck and prosperity · Wonder and entertainment Living 🇻🇺 VanuatuJohn Frum A Melanesian cargo cult figure on Tanna Island who promises wealth and the return of American supplies.Figure · Luck and prosperity · Power and authority Living 🇷🇺 Russia and 7 moreSlavic Native FaithРодноверие A modern polytheistic movement drawing on Slavic folklore, romanticism, and global spiritual traditions.Tradition · Speaking with spirits and the dead · Power and authority Living 🇫🇯 FijiFijian mythology The traditional beliefs and stories of the indigenous people of FijiTradition · Speaking with spirits and the dead Living 🇧🇬 Bulgaria and 5 moreKukeriкукери A costumed ritual in Bulgaria to chase away evil spirits and welcome springRite · Protection · Cursing and harm Living 🇨🇳 China and 4 moreSky burialབྱ་གཏོར་ A Tibetan funerary rite where human remains are offered to scavenging birdsRite · Speaking with spirits and the dead · Change and initiation Living 🇮🇸 Iceland and 2 moreYulejól A Germanic midwinter festival merged with Christmas and revived by modern pagansTradition · Luck and prosperity · Speaking with spirits and the dead Living 🇮🇪 Ireland and 4 moreWinter solstice The shortest day and longest night of the year, marked by rites of solar returnTradition · Seeing and foretelling · Protection Living 🇳🇬 Nigeria and 2 moreOdinaniỌdịnanị The traditional belief system of the Igbo people in NigeriaTradition · Protection · Speaking with spirits and the dead Living 🇬🇧 United KingdomWassail A hot spiced drink and the twelfth-night customs of singing to trees or visiting homes for giftsTradition · Luck and prosperity · Protection Living 🇻🇺 Vanuatu and 3 moreKastom A Melanesian term for traditional life, covering magic, law and ritualTradition · Speaking with spirits and the dead · Power and authority Living 🇰🇷 South KoreaJesa제사 A Korean ancestral memorial rite involving food offerings and ritual bowsRite · Speaking with spirits and the dead · Luck and prosperity Living 🇯🇵 JapanKagura神楽 A Shinto ritual dance where performers embody deities to purify and welcome spiritsTradition · Protection · Speaking with spirits and the dead Living 🇲🇱 MaliDogon religion The traditional spiritual beliefs of the Dogon people of MaliTradition · Protection · Speaking with spirits and the dead Living 🇰🇷 South Korea and 1 moreJangseung장승 Wooden or stone poles that guard Korean villages and temples from evil spiritsTradition · Protection · Speaking with spirits and the dead Living 🇻🇺 Vanuatu and 5 moreKava culture A shared ritual across Oceania where a root brew marks ceremony, respect, and social gathering.Tradition · Speaking with spirits and the dead · Luck and prosperity Living 🇸🇸 South Sudan and 1 moreDinka religion The traditional animist and creator-based faith of the Dinka people of South SudanTradition · Protection · Healing Living 🇳🇿 New Zealand and 5 moreTapu A Polynesian concept of sacred restriction and spiritual prohibitionTradition · Protection · Speaking with spirits and the dead Living 🇮🇩 IndonesiaNyepiᬜᬾᬧᬶ A Balinese day of total silence, fasting, and self-reflection to mark the new year.Rite · Cleansing and purification · Speaking with spirits and the dead Living 🇲🇽 Mexico and 5 moreDay of the DeadDía de los Muertos A Mexican holiday honoring the dead with altars, food, and humor during Allhallowtide.Tradition · Speaking with spirits and the dead · Luck and prosperity Living 🇨🇳 China and 1 moreAncestor veneration in China中國傳統宗法性宗教 Rites for dead kin who are thought to watch over the familyTradition · Protection · Speaking with spirits and the dead Living 🇹🇭 ThailandYi Pengยี่เป็ง A northern Thai festival of lights featuring sky lanterns and Buddhist merit-makingTradition · Speaking with spirits and the dead · Luck and prosperity Living 🇨🇦 Canada and 1 moreTotemdoodem A spirit or symbol linking a group to nature, from Ojibwe clan systems to Australian kinshipBelief · Speaking with spirits and the dead · Power and authority Living 🇲🇽 MexicoOfrenda A Mexican home altar built to welcome the souls of the dead during Día de los MuertosTradition · Speaking with spirits and the dead Living 🇮🇳 India and 3 moreMaha Shivaratriमहाशिवरात्रि A Hindu night of fasting and vigil dedicated to the deity ShivaTradition · Protection · Speaking with spirits and the dead Living 🇵🇪 Peru and 1 moreQuyllurit'iQoyllur Rit'i A syncretic Andean pilgrimage celebrating the Pleiades and the Lord of Star SnowTradition · Protection · Healing Living 🇨🇱 Chile and 1 moreMapuche religion The traditional spiritual practice of the Mapuche people of Chile and ArgentinaTradition · Protection · Healing Living 🇮🇪 Ireland and 1 moreLughnasadhLúnasa A Gaelic harvest festival marking the beginning of the grain gathering seasonTradition · Luck and prosperity · Speaking with spirits and the dead Living 🇮🇳 India and 5 morePilgrimage A journey to a sacred site for spiritual growth or religious dutyTradition · Healing · Speaking with spirits and the dead Living 🇬🇹 Guatemala and 1 moreMaya calendar A system of timekeeping used by ancient and modern Maya communities to track days, years, and historical cycles.Tradition · Seeing and foretelling · Luck and prosperity Living 🇺🇸 United StatesHex sign Pennsylvania Dutch barn symbols that range from folk art to talismansCharm · Protection · Wonder and entertainment Living 🇬🇧 United Kingdom and 5 moreDruidry A modern nature religion inspired by ancient Celtic priests and Romantic idealsTradition · Protection · Speaking with spirits and the dead Living 🇻🇳 Vietnam and 1 moreVietnamese folk religiontín ngưỡng dân gian Việt Nam A collection of local spirit worship and ancestral veneration in VietnamTradition · Protection · Healing Living 🇯🇵 JapanMount Osore恐山 A volcanic pilgrimage site in Japan believed to be a gateway to the underworldTradition · Speaking with spirits and the dead · Protection Living 🇲🇽 Mexico and 5 moreSanta MuerteNuestra Señora de la Santa Muerte A female skeletal folk saint in Mexico and the Americas, worshipped for protection, healing, and safe passage.Tradition · Protection · Healing Living 🇮🇩 Indonesia and 4 moreKejawènꦏꦗꦮꦺꦤ꧀ (Kajawèn) A Javanese tradition blending animism, Hinduism, Buddhism and Islam into a path of inner harmony.Tradition · Protection · Speaking with spirits and the dead Living 🇲🇲 MyanmarNatနတ် Spirits venerated in Myanmar alongside Buddhism, including deified humans and nature guardians.Tradition · Protection · Speaking with spirits and the dead Living 🇲🇽 Mexico and 5 moreFolk Catholicism Local religious customs that blend official Church teaching with indigenous or regional traditions.Tradition · Protection · Healing Living 🇩🇪 Germany and 5 moreBiodynamic agriculture An organic farming system with esoteric roots and spiritual practicesTradition · Healing · Power and authority Living 🇮🇳 IndiaSanamahismꯁꯅꯥꯃꯍꯤ ꯂꯥꯏꯅꯤꯡ The polytheistic ethnic religion of the Meitei people of Manipur, IndiaTradition · Protection · Speaking with spirits and the dead Living 🇺🇸 United States and 1 moreBarnstar A painted or carved star used to decorate barns in parts of the United States and Canada.Charm · Luck and prosperity · Wonder and entertainment Living 🇱🇦 Laos and 3 moreTai folk religionສາສະໜາຜີ Spirits, ancestor rites, and soul-calling ceremonies of the Tai peoplesTradition · Protection · Healing Living 🇮🇹 Italy and 2 morePiedmontese tarotTarocco Piemontese A 78-card Italian deck used for trick-taking games in northern Italy and beyondTradition · Wonder and entertainment Living 🇹🇳 TunisiaStambeli A Tunisian music and possession rite practiced by Black communities of slave descentTradition · Healing · Protection Living 🇹🇹 Trinidad and Tobago and 4 moreTrinidad Orisha A syncretic Afro-Caribbean faith blending Yoruba spirit work with Christian and other traditions in Trinidad.Tradition · Speaking with spirits and the dead · Healing Living

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

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