Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇮🇶 Iraq and 3 moreAncient Mesopotamian religion
The polytheistic beliefs and practices of Sumer, Akkad, Assyria and Babylonia from 6000 BC to 500 ADTradition · Power and authority · Speaking with spirits and the dead Historical
🇮🇳 IndiaPashupata Shaivismपाशुपत
An early Hindu ascetic school focused on liberation through ritual and devotion to ShivaTradition · Cursing and harm · Power and authority Historical
🇱🇾 Libya and 4 moreTraditional Berber religionAmazigh religion
Ancient beliefs of Northwest Africa centered on celestial bodies, caves, and ancestors.Tradition · Speaking with spirits and the dead · Luck and prosperity Historical
🇲🇽 MexicoAztec religion
The polytheistic and monistic belief system of the Aztec Empire in central MexicoTradition · Protection · Luck and prosperity Historical
🇪🇬 EgyptAncient Egyptian afterlife beliefs
A system of rituals and texts guiding the soul through the underworld to eternal rebirthTradition · Protection · Speaking with spirits and the dead Historical
🇸🇪 Sweden and 2 moreDísdísir
Female spirits of fate and protection in Norse traditionBeing · Protection · Luck and prosperity Historical
🇳🇴 NorwaySami religion
The animist and polytheistic beliefs of the Sámi people across northern ScandinaviaTradition · Protection · Luck and prosperity Historical
🇱🇹 Lithuania and 1 moreLithuanian mythologyLietuvių mitologija
The ancient polytheistic beliefs of the Baltic people, preserved in folklore and early chroniclesTradition · Speaking with spirits and the dead · Luck and prosperity Historical
🇮🇹 Italy and 1 moreMedieval European magic
A broad category of ritual and natural practices in the Middle Ages, blending healing, divination, and religious belief.Tradition · Healing · Seeing and foretelling Historical
🇮🇹 Italy and 3 moreSaturnalia
An ancient Roman winter festival of role reversal and feasting in honor of SaturnTradition · Luck and prosperity · Wonder and entertainment Historical
🇪🇬 Egypt and 1 moreAncient Egyptian religion
Polytheistic worship, divine kingship, and funerary rites along the NileTradition · Protection · Speaking with spirits and the dead Historical
🇮🇶 Iraq and 5 moreLove magic
Rituals and spells used to attract, preserve, or end romantic relationships across many cultures.Tradition · Love and attraction · Cursing and harm Historical
🇺🇸 United StatesFolk healer
An unlicensed community member who provides healing care using local plants and traditional knowledge.Tradition · Healing · Protection Historical
🇺🇸 United States and 2 moreLouisiana Voodoo
An African diasporic religion practiced in Louisiana from the 18th to early 20th centuriesTradition · Healing · Protection Historical
🇺🇸 United States and 2 moreSpiritualism
A nineteenth-century religious movement focused on communicating with the dead.Tradition · Speaking with spirits and the dead Historical
🇮🇹 ItalySanctuary of Fortuna Primigenia
A vast Roman sanctuary complex in Palestrina that housed an oracle and a temple to the goddess of fate.Tradition · Seeing and foretelling · Protection Historical
🇺🇸 United States and 1 moreDianism
A 19th-century American practice of sexual contact without ejaculationTradition · Power and authority Historical
🇪🇸 Spain and 3 moreJewish heraldry
Heraldic achievements used by Jewish communities in Europe and abroadTradition · Power and authority Historical
🇨🇭 SwitzerlandSegen
A German term for blessing, charm, or spell rooted in Christian and folk traditions.Belief · Protection · Speaking with spirits and the dead Historical
🇬🇭 GhanaWitch camp
Settlements in Ghana where women accused of witchcraft seek refuge from violence and persecution.Tradition · Protection Historical
🇯🇵 Japan and 1 moreChain letterFukou no Tegami
A message that demands copying and forwarding to avoid bad luck or gain fortuneBelief · Luck and prosperity · Cursing and harm Historical
🇪🇬 Egypt and 5 moreWorship of heavenly bodies
Veneration of stars, planets, and the sky as divine forces or deitiesTradition · Protection · Power and authority Historical
🇯🇵 JapanGoryō御霊
A Japanese belief in appeasing vengeful spirits through Shinto shrinesBelief · Protection · Speaking with spirits and the dead Historical
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Rabisu: editor Austen Henry Layard , drawing by L. Gruner, Public domain, source
- Jewish heraldry: Consulta Araldica, 1868, CC BY-SA 4.0, source
- Folk healer: calliopejen, CC BY-SA 2.0, source
- Sanctuary of Fortuna Primigenia: MM, CC BY-SA 3.0, source
- Louisiana Voodoo: I cropped, original authors are Ridpath, John Clark, CC BY-SA 4.0, source
- Traditional Berber religion: Potymkin, CC BY-SA 4.0, source
- Ancient Egyptian afterlife beliefs: Hunefer, Public domain, source
- Lithuanian mythology: Prussian historian Christophorus Hartknoch (1644-1687), Public domain, source
- Medieval European magic: Unknown author, Public domain, source
- Saturnalia: Themadchopper, Antoine-François Callet, CC0, source
- Spiritualism: Rossington, W. W. and Garrett, J. Ellwood, Public domain, source
- Dianism: Guillaume Seignac, Public domain, source
- Witch camp: Hasslaebetch, CC BY-SA 4.0, source
- Sámi drum: Zouavman Le Zouave, CC BY-SA 3.0, source
- Chain letter: Alpha, CC BY-SA 2.0, source
- Ancient Egyptian religion: Moh hakem, CC BY-SA 4.0, source
- Love magic: Kölner Meister [ 1 ] The artist is an unknown lower Rhenish artist. [, Public domain, source
- Worship of heavenly bodies: Jean-Pierre Dalbéra, CC BY 2.0, source
- Aztec religion: Unknown author, Public domain, source
- Goryō: Tsukioka Yoshitoshi (1839–1892), Public domain, source
- Dís: Emil Doepler, Public domain, source