Everyday use: practices that mark them
Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.
Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.
What it looks like
Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.
Why people keep them
Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.
Names, religion and class
Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.
Shops and screens
Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.
Everyday use on EveryJaadu
The entries written up so far, best known first.
🇺🇸 United StatesRing shout
A sacred circle dance of African American origin using rhythmic movement and call-and-response singingRite · Speaking with spirits and the dead · Power and authority Living
🇮🇳 IndiaHindu astrologyज्योतिष (Jyotiṣa)
A traditional Hindu system of astrology and timekeeping rooted in the VedasTradition · Seeing and foretelling · Luck and prosperity Living
🇯🇵 Japan and 1 moreMisogi禊
A Shinto rite of full-body purification using cold waterRite · Cleansing and purification · Speaking with spirits and the dead Living
🇮🇳 IndiaPashupata Shaivismपाशुपत
An early Hindu ascetic school focused on liberation through ritual and devotion to ShivaTradition · Cursing and harm · Power and authority Historical
🇬🇷 Greece and 2 moreNumerology
The belief that numbers hold hidden meanings and influence human events.Belief · Seeing and foretelling · Luck and prosperity Historical
🇬🇷 Greece and 1 moreHecateἙκάτη
A Greek goddess of magic, crossroads, and the moon, often shown in three forms.Being · Protection · Power and authority Historical
🇸🇳 Senegal and 5 morePentagramπεντάγραμμον
A five-pointed star figure used across history for protection, ritual, and cosmologyCharm · Protection · Binding and oaths Living
🇮🇳 India and 2 moreSuryaसूर्य
The sun as a Hindu deity and the source of light and knowledgeBeing · Power and authority · Healing Historical
🇨🇳 China and 5 moreFeng shui風水
A Chinese geomantic practice for aligning structures with cosmic energyTradition · Protection · Luck and prosperity Living
🇳🇿 New ZealandTohunga
A Māori expert practitioner of sacred or secular arts, from priests to carvers.Tradition · Healing · Seeing and foretelling Living
🇮🇹 Italy and 2 moreAugury
A Roman rite of reading bird behavior to learn the will of the godsRite · Power and authority · Seeing and foretelling Historical
🇸🇳 Senegal and 5 moreMaraboutmurābiṭ
A Muslim religious leader and teacher in West Africa, often linked to Sufi brotherhoods.Tradition · Protection · Speaking with spirits and the dead Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Homa: Vyacheslav Argenberg, CC BY 4.0, source
- Eye of Horus: Tangopaso, Public domain, source
- Augur: Unknown author, Public domain, source
- Cowrie: NOAA (Photo Collection of Dr. James P. McVey, NOAA Sea Grant Program), Public domain, source
- Mantra: Markrosenrosen, CC BY-SA 3.0, source
- Numerology: Pietro Bongo, Public domain, source
- Astrology: Wilfredor, CC0, source
- Hindu astrology: Unknown author, CC BY 4.0, source
- Lakshmi: Raja Ravi Varma, Public domain, source
- Kau chim: No machine-readable author provided. 9old9 assumed (based on copyright, Public domain, source
- Yantra: Photo by Daniel Conrad (Chromacon), artwork by Daniel Conrad under dir, Public domain, source
- Soma: Krzysztof Ziarnek, Kenraiz, CC BY-SA 4.0, source
- Heliotrope: Ra'ike (see also: de:Benutzer:Ra'ike ), CC BY-SA 3.0, source
- Misogi: Ds13 at English Wikipedia, CC BY-SA 3.0, source
- Mani stone: John Hill, CC BY-SA 4.0, source
- Frankincense: No machine-readable author provided. Gaius Cornelius assumed (based on, Public domain, source
- Neidan: A16898, CC BY-SA 4.0, source
- Hecate: Henryk Siemiradzki, Public domain, source
- Dhikr: Eugène Baugnies, Public domain, source
- Ogun: Chado07, CC BY-SA 4.0, source
- Obatala: Isha, CC BY 3.0, source
- Pentagram: Tomruen, Attribution, source
- Daruma doll: Crisco 1492, Public domain, source
- Shiva: Indianhilbilly, CC BY-SA 3.0, source
- Fortune-telling: Taras Shevchenko, Public domain, source
- Shakta pithas: Abhishek Chandra, Public domain, source
- Snake worship: Alexandermcnabb, CC BY-SA 4.0, source
- Ancient Egyptian religion: Moh hakem, CC BY-SA 4.0, source
- Maximón: Sapfan (Jan Pesula), Public domain, source
- Hopi mythology: Sailko, CC BY 3.0, source
- Wheel of the Year: Sunblade1500, CC BY-SA 3.0, source
- Magic in the Greco-Roman world: ArchaiOptix, CC BY-SA 4.0, source
- Dianic Wicca: Jean-Baptiste Tuby I (Italy, active France, Paris and Versailles, 1635, Public domain, source
- Surya: Ravi Varma Press, Public domain, source
- Jupiter: ArchaiOptix, CC BY-SA 4.0, source
- Feng shui: Unknown author, Public domain, source
- Tohunga: Gottfried Lindauer, Public domain, source
- Marabout: Jan Broekhuijse, CC BY-SA 3.0, source
- Amun: MusikAnimal, CC BY-SA 4.0, source
- Ring shout: Attributed to John Rose, Public domain, source
- Vodun art: Fraipont, Gustave (1849-1923), Public domain, source