Everyday use: practices that mark them
Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.
Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.
What it looks like
Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.
Why people keep them
Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.
Names, religion and class
Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.
Shops and screens
Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.
Everyday use on EveryJaadu
The entries written up so far, best known first.
🇬🇷 Greece and 2 moreNumerology
The belief that numbers hold hidden meanings and influence human events.Belief · Seeing and foretelling · Luck and prosperity Historical
🇮🇳 IndiaPashupata Shaivismपाशुपत
An early Hindu ascetic school focused on liberation through ritual and devotion to ShivaTradition · Cursing and harm · Power and authority Historical
🇵🇭 PhilippinesBabaylan
Spiritual leaders of pre-colonial Philippines who mediated with the unseen world.Tradition · Healing · Seeing and foretelling Historical
🇫🇷 FrancePlanchette
A wooden device for automatic writing used in Victorian spiritualist séancesCharm · Speaking with spirits and the dead · Seeing and foretelling Historical
🇱🇾 Libya and 4 moreTraditional Berber religionAmazigh religion
Ancient beliefs of Northwest Africa centered on celestial bodies, caves, and ancestors.Tradition · Speaking with spirits and the dead · Luck and prosperity Historical
🇬🇷 Greece and 1 moreHecateἙκάτη
A Greek goddess of magic, crossroads, and the moon, often shown in three forms.Being · Protection · Power and authority Historical
🇱🇹 Lithuania and 1 moreLithuanian mythologyLietuvių mitologija
The ancient polytheistic beliefs of the Baltic people, preserved in folklore and early chroniclesTradition · Speaking with spirits and the dead · Luck and prosperity Historical
🇬🇷 GreeceAncient Greek folklore
The oral stories, music and rituals of the ancient GreeksTradition · Speaking with spirits and the dead · Power and authority Historical
🇯🇵 Japan and 1 moreKuji-in九字印
A system of nine syllables and hand gestures used for protection and spiritual alignment in Japanese esoteric traditionsRite · Protection · Speaking with spirits and the dead Historical
🇮🇳 India and 2 moreSuryaसूर्य
The sun as a Hindu deity and the source of light and knowledgeBeing · Power and authority · Healing Historical
🇮🇹 Italy and 2 moreAugury
A Roman rite of reading bird behavior to learn the will of the godsRite · Power and authority · Seeing and foretelling Historical
🇵🇪 Peru and 2 moreInca religion
The polytheistic beliefs and rites of the Inca Empire across the AndesTradition · Protection · Luck and prosperity Historical
🇪🇪 Estonia and 5 moreSoul dualism
A belief that a person contains two or more distinct kinds of soulsBelief · Healing · Speaking with spirits and the dead Historical
🇺🇸 United States and 2 moreSpiritualism
A nineteenth-century religious movement focused on communicating with the dead.Tradition · Speaking with spirits and the dead Historical
🇷🇺 Russia and 1 moreUnclean forceнечисть
A Slavic term for evil spirits and the undead that inhabit the natural worldBelief · Cursing and harm Historical
🇯🇵 JapanAkisutozenekoあきすとぜねこ
A Shōwa-era Japanese game that turns lovers' names into a predicted relationship outcomeBelief · Love and attraction Historical
🇨🇳 ChinaChronomancy
A divination method to find lucky days and the best times for action.Oracle · Luck and prosperity Historical
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Augur: Unknown author, Public domain, source
- Rabisu: editor Austen Henry Layard , drawing by L. Gruner, Public domain, source
- Numerology: Pietro Bongo, Public domain, source
- Traditional Berber religion: Potymkin, CC BY-SA 4.0, source
- Bulla: Anonymous ( Category:Etruscans ) Unknown author, Public domain, source
- Alp: Henry Fuseli, Public domain, source
- Soma: Krzysztof Ziarnek, Kenraiz, CC BY-SA 4.0, source
- Heliotrope: Ra'ike (see also: de:Benutzer:Ra'ike ), CC BY-SA 3.0, source
- Unclean force: Unknown author, Public domain, source
- Tsukumogami: Unknown author, Public domain, source
- Hecate: Henryk Siemiradzki, Public domain, source
- Unicorn horn: Unknown author, CC BY 4.0, source
- Capnomancy: Tigerzeng, CC BY-SA 4.0, source
- Georgian mythology: Mostafameraji, CC BY-SA 4.0, source
- Lithuanian mythology: Prussian historian Christophorus Hartknoch (1644-1687), Public domain, source
- Surya: Ravi Varma Press, Public domain, source
- Haruspicy: Lokilech, CC BY-SA 3.0, source
- Kitsunebi: Abasaa, Public domain, source
- Inca religion: Chronicler Martín of Murúa (Cronista Martín de Murúa), Public domain, source
- Amun: MusikAnimal, CC BY-SA 4.0, source
- Adder stone: Ansgar Koreng, CC BY-SA 3.0 de, source
- Spiritualism: Rossington, W. W. and Garrett, J. Ellwood, Public domain, source
- Jet: Thmsfrst, Public domain, source
- Concealed shoes: Edmund Patrick, CC BY-SA 3.0, source
- Sámi drum: Zouavman Le Zouave, CC BY-SA 3.0, source
- Lady Midday: Віщун, CC BY-SA 4.0, source
- Hyakumonogatari Kaidankai: Katsushika Hokusai, Public domain, source
- Ancient Egyptian religion: Moh hakem, CC BY-SA 4.0, source
- Eye of Horus: Tangopaso, Public domain, source
- Aztec religion: Unknown author, Public domain, source
- Magic in the Greco-Roman world: ArchaiOptix, CC BY-SA 4.0, source
- Soul dualism: 尹真人, Public domain, source
- Jupiter: ArchaiOptix, CC BY-SA 4.0, source
- Mare: Henry Fuseli, Public domain, source
- Babaylan: Hptina24, CC BY-SA 4.0, source