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Households and ordinary people

Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.

Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.

Everyday customs

Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.

Women and the home

Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.

Faith and the home

Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.

Why scholars care

Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.

Households and ordinary people on EveryJaadu

The entries written up so far, best known first.

🇮🇸 Iceland and 1 moreHidden-folkhuldufólk Supernatural beings in Nordic folklore who live in a parallel world within the landscape.Being · Protection · Luck and prosperity Living 🇮🇱 IsraelRed stringחוט השני A scarlet wool bracelet worn to ward off the evil eye and bring good luckCharm · Protection · Luck and prosperity Living 🇮🇳 India and 5 moreAncestor worship Rites of respect for the dead that maintain family bonds and seek spiritual guidanceTradition · Protection · Speaking with spirits and the dead Living 🇿🇦 South Africa and 1 moreRain Queen A hereditary queen of the Balobedu people believed to control rainfall in South AfricaTradition · Protection · Power and authority Living 🇮🇳 India and 3 moreMaha Shivaratriमहाशिवरात्रि A Hindu night of fasting and vigil dedicated to the deity ShivaTradition · Protection · Speaking with spirits and the dead Living 🇸🇪 Sweden and 5 moreMidsummerJāņi; Joninės; Jaanipäev; Enyovden; Litha; Juhannus A summer solstice festival marked by bonfires, maypole dancing, and feasting across Europe.Tradition · Protection · Luck and prosperity Living 🇩🇪 Germany and 7 moreWalpurgis NightWalpurgisnacht A spring vigil marking the eve of Saint Walpurga's feast day with bonfires and student festivalsRite · Protection · Speaking with spirits and the dead Living 🇮🇪 Ireland and 1 moreSamhain A Gaelic festival marking the end of harvest and the start of winter, observed on November 1st.Tradition · Protection · Speaking with spirits and the dead Living 🇮🇪 Ireland and 5 moreHalloween A Christian vigil on 31 October for the dead, now marked by costumes and carved vegetablesRite · Speaking with spirits and the dead · Protection Living 🇮🇱 Israel and 5 moreTefillinתְּפִלִּין Black leather boxes containing Torah scrolls, worn by Jewish men during weekday prayers.Charm · Speaking with spirits and the dead · Protection Living 🇲🇽 Mexico and 2 moreAlebrije Brightly painted Mexican sculptures of fantastical creatures, made from paper or woodTradition · Protection · Wonder and entertainment Living 🇲🇽 Mexico and 2 moreAluxaluxo'ob A small Maya spirit believed to guard fields and cause mischief if offended.Being · Protection · Luck and prosperity Living 🇲🇦 Morocco and 5 moreWild rueاسپند A desert plant whose seeds hold psychoactive alkaloids and serve as incense in the Middle East.Substance · Protection · Speaking with spirits and the dead Living 🇵🇪 Peru and 5 morePachamama The Andean mother goddess of space-time and the earthBeing · Protection · Healing Living 🇵🇪 Peru and 1 moreQuyllurit'iQoyllur Rit'i A syncretic Andean pilgrimage celebrating the Pleiades and the Lord of Star SnowTradition · Protection · Healing Living 🇯🇵 JapanZashiki-warashi座敷童子 A parlor spirit from northern Japan that brings fortune or ruin to a household.Being · Luck and prosperity · Protection Living 🇳🇬 Nigeria and 3 moreYemọjaYemoja A mother spirit of rivers and oceans worshipped across Yoruba and diaspora traditionsBeing · Protection · Healing Living 🇮🇳 India and 2 moreBrahmarakshasaब्रह्मराक्षसः A cursed Brahmin spirit in Hindu lore, feared for harm and venerated in temples.Being · Cursing and harm · Protection Living 🇨🇳 ChinaPixiu貔貅 A winged Chinese creature that guards wealth and wards off evil spiritsFigure · Protection · Luck and prosperity Living 🇨🇳 China and 2 moreMenshen門神 Guardian figures pasted to doors in Chinese folk religion to protect homes from evil.Belief · Protection · Luck and prosperity Living 🇰🇷 South Korea and 1 moreDaeboreum대보름 A Korean lunar holiday marking the first full moon with nut-cracking and field firesTradition · Protection · Luck and prosperity Living 🇯🇵 JapanKami神 Spirits and deities of Shinto, found in nature, ancestors, and placesBeing · Protection · Luck and prosperity Living 🇯🇵 JapanTorii鳥居 A traditional Japanese gate marking the boundary between the mundane and sacred spaces of Shinto shrines.Tradition · Speaking with spirits and the dead · Protection Living 🇳🇬 Nigeria and 5 moreEleguaÈṣù-Ẹlẹ́gbára A Yoruba deity of crossroads and messenger who opens all spiritual pathsBeing · Protection · Speaking with spirits and the dead Living 🇳🇬 Nigeria and 1 moreObatalaỌbatalá The Yoruba king of white cloth who is believed to have created humanity and presides over purity.Being · Protection · Healing Living 🇸🇳 Senegal and 5 morePentagramπεντάγραμμον A five-pointed star figure used across history for protection, ritual, and cosmologyCharm · Protection · Binding and oaths Living 🇮🇳 India and 1 moreDiyaदीया A small oil lamp used in prayers and festivals across the Indian subcontinentTradition · Protection · Luck and prosperity Living 🇮🇷 Iran and 5 moreKnocking on wood A gesture of tapping wood to ward off bad luck or prevent tempting fateBelief · Protection · Luck and prosperity Living 🇯🇵 Japan and 3 moreManeki-neko招き猫 A Japanese figurine of a beckoning cat believed to bring luck and prosperityCharm · Luck and prosperity · Protection Living 🇮🇹 Italy and 5 moreFig sign A hand gesture used to ward off the evil eye or as an insult in many culturesBelief · Protection · Cursing and harm Living 🇮🇳 IndiaKaliकाली A fierce Hindu goddess of time and destruction, worshipped as a protective mother.Being · Protection · Cursing and harm Living 🇯🇵 JapanSetsubun節分 A Japanese seasonal rite to drive away bad luck and welcome spring with roasted beansRite · Protection · Luck and prosperity Living 🇮🇳 India and 2 moreDurga Pujaদুর্গাপূজা A ten-day autumn festival honouring the goddess Durga and her victory over evil.Tradition · Protection · Luck and prosperity Living 🇬🇧 United Kingdom and 3 moreRowancaorann A Northern Hemisphere tree believed to ward off witches and protect travellers.Substance · Protection · Speaking with spirits and the dead Living 🇹🇴 Tonga and 5 moreTabootapu A cultural prohibition that marks something as forbidden or sacredBelief · Protection · Speaking with spirits and the dead Living 🇮🇷 Iran and 3 moreIranian folkloreفولکلور ایرانی The oral legends, heroes, and spirits of Greater IranTradition · Protection · Seeing and foretelling Living 🇬🇹 GuatemalaMaximónRi Laj Mam A Maya folk saint and trickster deity venerated in the Guatemalan HighlandsBeing · Protection · Healing Living 🇲🇽 Mexico and 3 moreFolk saint Unofficially recognized holy figures venerated by local communities for intercession and miraclesBelief · Protection · Healing Living 🇺🇸 United StatesHopi mythology The creation stories and spirit traditions of the Hopi people of the American SouthwestTradition · Speaking with spirits and the dead · Protection Living 🇯🇵 JapanOfudaお札/御札 (ofuda) Paper and wooden talismans from Japanese Shinto shrines and Buddhist templesCharm · Protection · Cleansing and purification Living 🇬🇧 United Kingdom and 1 moreScottish folkloreBeul-aithris na h-Alba The myths, creatures and beliefs of the Scottish people, recorded from ancient times to the present.Tradition · Seeing and foretelling · Protection Living 🇨🇿 Czech RepublicCzech folklore The folk traditions of the Czech people, from seasonal rites to music and craft.Tradition · Protection · Luck and prosperity Living 🇮🇳 India and 1 moreSantoshi Mataसंतोषी माता A Hindu goddess of contentment worshipped through a Friday ritual fast.Being · Protection · Luck and prosperity Living 🇮🇪 Ireland and 1 moreBrigid's crossCros Bhríde A woven straw charm hung for protection, named after Ireland's patron saintCharm · Protection · Luck and prosperity Living 🇮🇳 India and 1 moreNazar battuनज़र बट्टू / نظر بٹو A charm or deliberate flaw used in South Asia to ward off the evil eye.Charm · Protection Living 🇧🇬 Bulgaria and 5 moreKukeriкукери A costumed ritual in Bulgaria to chase away evil spirits and welcome springRite · Protection · Cursing and harm Living 🇮🇳 India and 4 moreDzi beadགཟི། (gzi) An agate amulet worn in the Himalayas for protection against the evil eye.Charm · Protection · Speaking with spirits and the dead Living 🇮🇪 Ireland and 4 moreWinter solstice The shortest day and longest night of the year, marked by rites of solar returnTradition · Seeing and foretelling · Protection Living

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

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