Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇬🇧 United Kingdom and 4 moreMummers' play
A folk drama featuring a fight and a resurrection, performed by amateur troupes in the British Isles.Rite · Luck and prosperity · Speaking with spirits and the dead Revived
🇬🇧 United Kingdom and 7 moreSaint Andrew's Day
A Christian feast day marked by national holidays in Scotland and Romania, and folk divination across Europe.Rite · Seeing and foretelling · Luck and prosperity Living
🇩🇪 Germany and 5 moreStraw bearStrohbär
A carnival figure wrapped in straw that visits homes for gifts and marks the turning of seasons.Tradition · Luck and prosperity · Cursing and harm Living
🇩🇪 Germany and 7 moreWalpurgis NightWalpurgisnacht
A spring vigil marking the eve of Saint Walpurga's feast day with bonfires and student festivalsRite · Protection · Speaking with spirits and the dead Living
🇮🇪 Ireland and 5 moreHalloween
A Christian vigil on 31 October for the dead, now marked by costumes and carved vegetablesRite · Speaking with spirits and the dead · Protection Living
🇬🇷 Greece and 5 moreSpodomancy
Divination by reading omens in ashes, soot, and cindersOracle · Seeing and foretelling · Healing Living
🇬🇧 United KingdomMari LwydY Fari Lwyd
A Welsh winter custom featuring a horse skull carried through villages for song and hospitality.Rite · Luck and prosperity · Wonder and entertainment Revived
🇷🇺 Russia and 7 moreSlavic Native FaithРодноверие
A modern polytheistic movement drawing on Slavic folklore, romanticism, and global spiritual traditions.Tradition · Speaking with spirits and the dead · Power and authority Living
🇮🇪 Ireland and 1 moreLughnasadhLúnasa
A Gaelic harvest festival marking the beginning of the grain gathering seasonTradition · Luck and prosperity · Speaking with spirits and the dead Living
🇬🇧 United KingdomJack in the Green
A foliate figure worn in English May Day processions to celebrate summerIllusion · Wonder and entertainment Revived
🇮🇹 ItalyBadaliscBadalisch
A mythical goat-headed creature from the Italian Alps, captured and mocked during Epiphany celebrations.Being · Cursing and harm · Wonder and entertainment Living
🇸🇮 Slovenia and 5 moreVesnaВесна
A Slavic personification of spring and youth, known in myth and languageFigure · Luck and prosperity Historical
🇷🇺 Russia and 7 moreOgnyena MariaОгнена Марија
A Slavic fire goddess linked to lightning, rain, and seasonal fire bansFigure · Protection · Healing Living
🇷🇴 Romania and 2 moreCaloian
A Romanian clay effigy ritual for rain and fertility, featuring a mock funeralRite · Luck and prosperity Fading
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Yule log: Pehr Arvid Säve (1811—1887), Public domain, source
- Ognyena Maria: Unknown author, Public domain, source
- Krampus: Naturpuur, CC BY-SA 4.0, source
- Libation: Arkady Zarubin ( Аркадий Зарубин ), CC BY-SA 3.0, source
- Badalisc: Luca Giarelli, CC BY-SA 3.0, source
- Hidden-folk: Schorle, CC BY-SA 3.0, source
- Midsummer: Kora27, CC BY-SA 4.0, source
- Walpurgis Night: Luis Ricardo Falero, Public domain, source
- Halloween: Toby Ord, CC BY-SA 2.5, source
- Need-fire: Unknown author, Public domain, source
- Spodomancy: Tim1965, CC BY-SA 3.0, source
- Mari Lwyd: Thomas Christopher Evans (Cadrawd), Public domain, source
- Lecanomancy: Author Robert Burns Translator Alexander Smith Illustrator C. A. Vande, Public domain, source
- Folklore of Romania: TwoWings, CC BY-SA 3.0, source
- Ukrainian folklore: U.S. Army Europe Images, CC BY 2.0, source
- Czech folklore: Biser Todorov, CC BY-SA 4.0, source
- Trick-or-treating: Toyah Anette B, Public domain, source
- Imbolc: Culnacreann, CC BY 3.0, source
- Slavic Native Faith: Union of Slavic Rodnover Communities (Союз Славянских Общин Славянской, CC BY-SA 4.0, source
- Winter solstice: Image by Przemyslaw " Blueshade " Idzkiewicz, CC BY-SA 2.0, source
- Wassail: Joss Smithson, CC BY-SA 2.0, source
- Saturnalia: Themadchopper, Antoine-François Callet, CC0, source
- Burning of Judas: Unknown author, Public domain, source
- Fern flower: Antoni Piotrowski, Public domain, source
- Lughnasadh: Mountainash333, CC BY-SA 3.0, source
- Easter Fire: Jürgen Eissink, CC BY-SA 4.0, source
- Easter Bunny: Dr. Bernd Gross, CC BY-SA 3.0, source
- Vesna: Viktor Vasnetsov, Public domain, source
- Perchta: Holger Uwe Schmitt, CC BY-SA 4.0, source
- Feldgeist: Zwoelefant, CC BY-SA 3.0, source
- Morana: Marta Malina Moraczewska, CC BY-SA 4.0, source
- Jack in the Green: SiGarb, CC BY-SA 3.0, source
- Caloian: Costică Acsinte Archive, No restrictions, source
- Beating the bounds: Andrew Gray, CC BY-SA 2.0, source
- Befana: El Ágora, Public domain, source
- Well dressing: User:WhaleyTim, CC BY-SA 3.0, source
- Saint Andrew's Day: Henryk Siemiradzki, Public domain, source
- May Day: Bryan Ledgard, CC BY 2.0, source
- Folk Orthodoxy: Лобачев Владимир, CC BY-SA 4.0, source
- Wheel of the Year: Sunblade1500, CC BY-SA 3.0, source
- Straw bear: Photo: Andreas Praefcke, CC BY 3.0, source
- Maypole: Uploaded by Mikael Häggström, CC0, source
- Bonfire: S Marshall, CC BY 3.0, source
- Besom: https://en.wikipedia.org/wiki/David_Cox_(artist), Public domain, source
- Sânziană: Saturnian, CC BY-SA 3.0, source
- Mummers' play: Aladjov, CC BY 3.0, source