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Folk and village custom: magic in this belief world

Rural and household beliefs that belong to no single organised religion.

Folk and village custom is the large body of belief and practice that belongs to no organised religion: the charm against the evil eye, the cure for warts, the fairy hawthorn, the household spirit, the lucky day. It is passed within families and communities and exists in every society. This page looks at how it is kept, who keeps it, and why it is both valued and dismissed. It is also called popular religion, vernacular religion or lived religion by scholars.

Keepers and settings

Keepers are often older women, farmers, midwives, shepherds and craftsmen. Settings are the house, field, well, crossroads and church porch. European cunning folk offered help for fees and kept charms and books. In many Asian and African villages the specialist is a healer, a diviner or a spirit medium working beside religion. The same grandmother may light a candle at church, tie a thread on a child and say a charm for a burn, and see no conflict between them.

Names and labels

The same thing carries many names: the evil eye is the nazar, mal de ojo and ayin hara. Folklorists collected such customs from the nineteenth century, sometimes as relics of a vanished past and sometimes as living culture. The label folk also marks class, since the term often implies rural, poor or uneducated, a bias that modern scholars try to avoid. Where the village has a wise woman or a bone-setter, the community knows what to ask of her and what she will refuse to do.

Religion, state and reform

Churches, mosques and temples have absorbed, tolerated and condemned folk practice in turn. States have banned it as backward: Chinese campaigns against superstition in the twentieth century closed local temples and shrines, and Soviet policy targeted village healers. At times governments have turned to it as national heritage, as in revived festivals across Europe and Asia. Historians and folklorists note that it often keeps old customs alive within newer religions, such as lighting fires at midsummer within Christian saints' days.

Change and commerce

Urban life and migration thin out folk knowledge, while heritage projects and the internet gather it. Customs reappear as products, such as protective charms in shops and festival tourism. Some folk practice carries harm: village accusation of witchcraft, treatments that delay medical care, and fees charged to relieve fear. Illness needs real medical care. In places with active heritage movements, folk custom has become a source of pride, and young people record songs and cures from grandparents before they are lost.

Folk and village custom on EveryJaadu

The entries written up so far, best known first.

🇪🇸 Spain and 5 moreSt John's Eve A Christian vigil marked by bonfires and plant gathering on the summer solstice eveRite · Protection · Speaking with spirits and the dead Living 🇮🇳 India and 5 moreSnake worship Veneration of serpents as divine or ancestral beings across global culturesTradition · Protection · Healing Living 🇨🇳 China and 2 moreEight Immortals八仙 Eight legendary Taoist figures of China, each with a power and a vesselFigure · Protection · Healing Living 🇪🇬 Egypt and 2 moreLibation The ritual pouring of liquid as an offering to spirits or the deadRite · Speaking with spirits and the dead · Protection Living 🇪🇬 Egypt and 1 moreAncient Egyptian religion Polytheistic worship, divine kingship, and funerary rites along the NileTradition · Protection · Speaking with spirits and the dead Historical 🇮🇪 Ireland and 4 moreWinter solstice The shortest day and longest night of the year, marked by rites of solar returnTradition · Seeing and foretelling · Protection Living 🇨🇳 China and 1 moreAncestor veneration in China中國傳統宗法性宗教 Rites for dead kin who are thought to watch over the familyTradition · Protection · Speaking with spirits and the dead Living 🇮🇹 Italy and 2 moreAugury A Roman rite of reading bird behavior to learn the will of the godsRite · Power and authority · Seeing and foretelling Historical 🇮🇹 Italy and 2 moreHaruspex A diviner who read the will of gods by inspecting animal entrailsFigure · Seeing and foretelling · Speaking with spirits and the dead Historical 🇩🇪 Germany and 2 moreEaster FireOsterfeuer Bonfires lit at Easter to mark the Resurrection and spring renewalRite · Cleansing and purification · Power and authority Living 🇮🇪 Ireland and 1 moreLughnasadhLúnasa A Gaelic harvest festival marking the beginning of the grain gathering seasonTradition · Luck and prosperity · Speaking with spirits and the dead Living 🇨🇳 China and 2 moreDiyu地獄 The underworld realm of trial, atonement, and rebirth in Chinese mythologyBelief · Cleansing and purification · Change and initiation Living 🇨🇳 China and 1 moreDongyue Dadi東嶽大帝 The Chinese mountain god of Mount Tai who rules lifespans and underworld recordsBeing · Speaking with spirits and the dead · Power and authority Living 🇮🇳 India and 2 moreTrial by ordeal An ancient judicial test where guilt or innocence was decided by surviving a painful physical trial.Rite · Cursing and harm Historical 🇸🇩 Sudan and 5 moreIncense Aromatic plant materials burned to release fragrant smoke for ritual, scent, or timekeeping.Substance · Protection · Speaking with spirits and the dead Living 🇨🇳 China and 5 moreJoss paper金紙 Paper burned as money and goods for ancestors, gods and the deadCharm · Speaking with spirits and the dead · Luck and prosperity Living 🇨🇳 China and 5 moreKau chim求籤 A divination practice using numbered bamboo sticks to seek answers from deitiesOracle · Seeing and foretelling · Power and authority Living 🇸🇴 Somalia and 5 moreFrankincense An aromatic tree resin harvested for incense, perfume, and religious ritualSubstance · Speaking with spirits and the dead · Power and authority Living 🇨🇭 SwitzerlandMagic circle A ritual boundary drawn or visualised to create sacred space and protectionTradition · Protection · Speaking with spirits and the dead Living 🇧🇯 Benin and 2 morePapa Legba A loa who stands at the crossroads and opens the gate between people and spiritsBeing · Speaking with spirits and the dead · Power and authority Living 🇺🇸 United States and 3 moreSandpainting A ritual art of pouring colored sand to create temporary images for healing or spiritual teachingTradition · Healing · Speaking with spirits and the dead Living 🇧🇷 Brazil and 5 moreSanto Daime A Brazilian syncretic religion using ayahuasca for spiritual work and healingTradition · Healing · Speaking with spirits and the dead Living 🇬🇷 Greece and 2 moreAstragalomancy Divination by casting marked bones, carved rods, or numbered diceOracle · Seeing and foretelling · Speaking with spirits and the dead Living 🇷🇺 Russia and 5 moreSlavic religion The pre-Christian beliefs of the Slavic peoples before their conversion to Christianity.Tradition · Protection · Healing Revived 🇬🇷 Greece and 1 moreCapnomancy Divination by reading the shapes and movements of smoke from fires or incenseOracle · Seeing and foretelling · Protection Historical 🇮🇳 IndiaNew moon cleansing (sample) Smoke and water used to mark a lunar month.Rite · Cleansing and purification Fading 🇨🇳 China and 4 moreFuji扶乩 Chinese planchette writing: gods and ancestors reply through a stylus on sandRite · Speaking with spirits and the dead · Seeing and foretelling Living 🇱🇦 Laos and 3 moreTai folk religionສາສະໜາຜີ Spirits, ancestor rites, and soul-calling ceremonies of the Tai peoplesTradition · Protection · Healing Living 🇨🇳 China and 1 moreChinese shamanism巫教 (Wūjiào) Spirit-mediums of China who dance and trance to carry messages between people and godsTradition · Speaking with spirits and the dead · Seeing and foretelling Living 🇯🇵 JapanChinkon kishin鎮魂帰神 A Japanese spiritual practice combining soul calming with spirit possessionRite · Speaking with spirits and the dead · Healing Living 🇺🇸 United States and 2 moreBlack Hebrew Israelites A religious movement claiming African Americans are descendants of ancient IsraelitesTradition · Speaking with spirits and the dead Living 🇮🇳 IndiaSnow Lionགངས་སེང་གེ་ A celestial mountain guardian of Tibet embodying fearlessness, bliss, and the DharmaBeing · Protection · Power and authority Living 🇰🇪 Kenya and 5 moreLegio Maria A Kenyan church blending Catholic rites with beliefs in a Black Christ and visionary apparitionsTradition · Protection · Healing Living 🇬🇧 United KingdomGorsedd stonesCerrig yr Orsedd Stone circles built for the National Eisteddfod of Wales to host druidic ceremonies.Tradition · Speaking with spirits and the dead · Power and authority Living

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

The weekly digest

Every Monday: seven entries you may not know, what is on the calendar this week, and one rite drawn step by step.