Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇨🇳 China and 1 moreLock charms家锁 / 锁片 (jiā suǒ / suǒ piàn)
A Chinese metal pendant shaped like a lock to protect children from harm and death.Charm · Protection · Luck and prosperity Historical
🇮🇹 Italy and 1 moreKollyra curse tablet
An ancient Greek tablet cursing a thief to suffocation until stolen goods are returned.Text · Protection · Cursing and harm Historical
🇨🇳 China and 1 moreTaoist coin charm道教品壓生錢
Chinese and Vietnamese numismatic charms used for protection and feng shuiCharm · Protection · Cursing and harm Historical
🇰🇷 South Korea and 3 moreKorean numismatic charm열쇠패
Coin-shaped objects used as protective and decorative charms in Korean cultureCharm · Protection · Luck and prosperity Historical
🇨🇳 China and 1 moreConfucian coin charms
Amulets bearing Confucian moral teachings and historical storiesCharm · Protection · Luck and prosperity Historical
🇨🇳 China and 3 moreMarriage coin charm夫婦和合花錢
Coin-shaped amulets from East Asia that celebrate marriage, fertility, and conjugal harmonyCharm · Protection · Luck and prosperity Historical
🇯🇵 Japan and 4 moreHousehold deity
A spirit or minor god believed to guard a home and its family members.Being · Protection · Speaking with spirits and the dead Historical
🇵🇱 Poland and 3 moreStrzyga
A female demon in Polish folklore, linked to owls and vampiric traitsBeing · Cursing and harm · Protection Historical
🇬🇷 GreeceGelloΓελλώ
A Greek demon of infancy and a class of beings blamed for infant death.Being · Cursing and harm · Protection Historical
🇯🇵 JapanSakabashira逆柱
A reversed wooden pillar in Japanese folk belief, said to cause misfortune or ward off disasterBelief · Protection · Cursing and harm Historical
🇬🇳 Guinea and 2 moreTaboo on rulers
Restrictions placed on kings and priests to manage fear and hostilityBelief · Protection Historical
🇺🇸 United StatesJewett City vampires
A 19th-century New England family's belief in undead plague and their violent response to it.Belief · Protection Historical
🇯🇵 JapanYosuzume夜雀
A Japanese mountain spirit that appears as a bird or butterfly and signals the presence of wolves.Being · Cursing and harm · Protection Historical
🇫🇷 FrancePetit AlbertSecrets merveilleux de la magie naturelle et cabalistique du petit Albert
An 18th-century French grimoire of natural and cabalistic magic sold to rural householdsText · Protection · Luck and prosperity Historical
🇪🇬 Egypt and 1 moreAgathos Daimonἀγαθὸς δαίμων
A noble spirit and serpent deity of Greek and Egyptian traditionBeing · Protection · Luck and prosperity Historical
🇬🇷 GreeceMeilichiosΜειλίχιος
An ancient Greek chthonic spirit linked to Zeus and appeased through fire offerings.Being · Protection · Cursing and harm Historical
🇺🇸 United StatesGhost shirt
A sacred garment of the Ghost Dance believed to protect the wearer from bulletsCharm · Protection Historical
🇩🇪 Germany and 3 moreDrude
A Germanic nightmare spirit and the pentagram charm used to keep it outBeing · Cursing and harm · Protection Historical
🇩🇪 Germany and 3 moreKlabautermann
A North Sea ship kobold that aids sailors and signals a vessel's doom.Being · Protection · Wonder and entertainment Historical
🇬🇭 GhanaWitch camp
Settlements in Ghana where women accused of witchcraft seek refuge from violence and persecution.Tradition · Protection Historical
🇪🇬 Egypt and 5 moreWorship of heavenly bodies
Veneration of stars, planets, and the sky as divine forces or deitiesTradition · Protection · Power and authority Historical
🇬🇷 GreeceMinoan sealstones
Carved gemstones and amulets from Bronze Age Crete used for identification and ritualCharm · Protection · Power and authority Historical
🇪🇬 EgyptMenatmnj.t
A beaded necklace and rattle linked to Hathor for protection and luck in ancient EgyptCharm · Protection · Luck and prosperity Historical
🇩🇴 Dominican Republic and 5 moreZemi
A Taíno deity or ancestral spirit housed in a carved object used for worship and protectionBeing · Protection · Healing Historical
🇬🇦 Gabon and 2 moreMbulu Ngulu
Wood and metal figures guarding ancestor relics in GabonCharm · Protection · Speaking with spirits and the dead Historical
🇯🇵 JapanGoryō御霊
A Japanese belief in appeasing vengeful spirits through Shinto shrinesBelief · Protection · Speaking with spirits and the dead Historical
🇬🇧 United Kingdom and 1 moreDried cat
A dried feline body hidden in walls to protect a home from harmCharm · Protection · Luck and prosperity Historical
🇫🇮 Finland and 1 moreFrog coffin
A Finnish folk magic burial of a frog in a tiny coffin to steal luck or reflect harmRite · Protection · Cursing and harm Historical
🇩🇪 GermanyFeldgeist
German folk creatures tied to crops, weather and harvest ritualsBeing · Cursing and harm · Luck and prosperity Historical
🇺🇸 United StatesNew England vampire panic
A folk response to tuberculosis involving the exhumation and burning of organsBelief · Protection · Healing Historical
🇫🇷 FranceTempestarii
Medieval figures accused of controlling storms and the beliefs surrounding them.Belief · Cursing and harm · Protection Historical
🇳🇴 NorwayBergen rune charm
A four-sided wooden stick with runic verses for love and protection from medieval Norway.Charm · Love and attraction · Protection Historical
🇯🇵 JapanHōko這子
A Japanese soft doll used as a protective talisman for mothers and childrenCharm · Protection Historical
🇬🇧 United KingdomFairy FlagA' Bhratach Shìth
A tattered silk heirloom of Clan MacLeod, said to hold fairy magic and ancient power.Charm · Protection · Luck and prosperity Historical
🇨🇭 SwitzerlandSegen
A German term for blessing, charm, or spell rooted in Christian and folk traditions.Belief · Protection · Speaking with spirits and the dead Historical
🇬🇧 United Kingdom and 1 moreElder Mother
A guardian spirit of elder trees in English and Scandinavian folkloreBeing · Protection · Cursing and harm Historical
🇬🇧 United KingdomBuccabocka
A Cornish sea-spirit and mine-dweller who receives fish offerings from coastal communities.Being · Protection · Luck and prosperity Historical
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Taoist coin charm: Etnografiska Museet, CC BY 2.5, source
- Confucian coin charms: Jean-Michel Moullec, CC BY 2.0, source
- Marriage coin charm: Scott Semans, CC BY 3.0, source
- Strzyga: Filip Gutowski, CC BY-SA 4.0, source
- Gello: Filippino Lippi, Public domain, source
- Sakabashira: Unknown author, Public domain, source
- Feldgeist: Zwoelefant, CC BY-SA 3.0, source
- Bucca: Frederick Whymper, Public domain, source
- Menat: Anagoria, CC BY 3.0, source
- Witch camp: Hasslaebetch, CC BY-SA 4.0, source
- Klabautermann: Anton von Werner, Public domain, source
- Drude: Ramessos, Public domain, source
- Meilichios: Mark Landon, CC BY 4.0, source
- Agathos Daimon: Carole Raddato, CC BY-SA 2.0, source
- Zemi: Unknown author, CC0, source
- Petit Albert: Albertus Parvus Lucius, CC BY-SA 4.0, source
- Korean numismatic charm: Unknown author(s)., Public domain, source
- Ghost shirt: Wolfgang Sauber, CC BY-SA 3.0, source
- Lock charms: Scott Semans World Coins (CoinCoin.com)., CC BY 3.0, source
- Household deity: Claus Ableiter, CC BY-SA 3.0, source
- Worship of heavenly bodies: Jean-Pierre Dalbéra, CC BY 2.0, source
- Minoan sealstones: Andree Stephan, CC BY 3.0, source
- Mbulu Ngulu: Sailko, CC BY 3.0, source
- Goryō: Tsukioka Yoshitoshi (1839–1892), Public domain, source
- Dried cat: The Voice of Hassocks, CC0, source
- New England vampire panic: no credited author, Public domain, source
- Bergen rune charm: Bengt A. Lundberg, CC BY 2.5, source
- Fairy Flag: Otter, CC BY-SA 3.0, source