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Households and ordinary people

Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.

Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.

Everyday customs

Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.

Women and the home

Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.

Faith and the home

Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.

Why scholars care

Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.

Households and ordinary people on EveryJaadu

The entries written up so far, best known first.

🇮🇪 Ireland and 5 moreBonfire A large outdoor fire used in seasonal festivals and religious feasts across many culturesRite · Cleansing and purification · Speaking with spirits and the dead Living 🇲🇬 MadagascarFamadihana A Malagasy ritual to rewrap ancestors and celebrate their return to the spirit worldRite · Speaking with spirits and the dead · Luck and prosperity Fading 🇨🇳 China and 4 moreKitchen God灶君 The Chinese hearth deity who reports domestic conduct to the Jade EmperorBeing · Protection · Luck and prosperity Living 🇪🇬 Egypt and 2 moreLibation The ritual pouring of liquid as an offering to spirits or the deadRite · Speaking with spirits and the dead · Protection Living 🇫🇷 France and 5 moreYule log A large wooden log burned in the hearth during winter festivals across Europe and North America.Tradition · Protection · Luck and prosperity Living 🇸🇳 Senegal and 5 moreAncestor veneration Rituals of respect and offerings for the dead across many culturesTradition · Protection · Speaking with spirits and the dead Living 🇮🇪 Ireland and 4 moreMay Day A European spring festival marking the start of summer with flowers, poles and fire.Tradition · Protection · Luck and prosperity Living 🇲🇽 Mexico and 5 moreDay of the DeadDía de los Muertos A Mexican holiday honoring the dead with altars, food, and humor during Allhallowtide.Tradition · Speaking with spirits and the dead · Luck and prosperity Living 🇬🇧 United Kingdom and 7 moreSaint Andrew's Day A Christian feast day marked by national holidays in Scotland and Romania, and folk divination across Europe.Rite · Seeing and foretelling · Luck and prosperity Living 🇨🇳 China and 5 moreSky lantern天燈 A paper hot air balloon lifted by flame to carry wishes and blessingsRite · Luck and prosperity · Protection Living 🇨🇳 China and 5 moreJoss paper金紙 Paper burned as money and goods for ancestors, gods and the deadCharm · Speaking with spirits and the dead · Luck and prosperity Living 🇯🇵 JapanSetsubun節分 A Japanese seasonal rite to drive away bad luck and welcome spring with roasted beansRite · Protection · Luck and prosperity Living 🇮🇷 Iran and 4 moreChaharshanbe Suriچهارشنبه‌سوری An Iranian fire festival marking the transition from winter to springTradition · Luck and prosperity · Speaking with spirits and the dead Living 🇮🇳 India and 5 moreAncestor worship Rites of respect for the dead that maintain family bonds and seek spiritual guidanceTradition · Protection · Speaking with spirits and the dead Living 🇸🇪 Sweden and 5 moreMidsummerJāņi; Joninės; Jaanipäev; Enyovden; Litha; Juhannus A summer solstice festival marked by bonfires, maypole dancing, and feasting across Europe.Tradition · Protection · Luck and prosperity Living 🇩🇪 Germany and 5 moreMaypoleMaibaum A tall wooden pole raised for European spring festivals, accompanied by dance and celebration.Tradition · Luck and prosperity · Love and attraction Living 🇨🇳 China and 5 moreQingming Festival清明节 A spring day for sweeping graves, feeding the dead and honouring ancestorsTradition · Speaking with spirits and the dead · Protection Living 🇬🇧 United KingdomMari LwydY Fari Lwyd A Welsh winter custom featuring a horse skull carried through villages for song and hospitality.Rite · Luck and prosperity · Wonder and entertainment Revived 🇮🇳 India and 1 morePitru Pakshaपितृ पक्ष A sixteen-day Hindu period for honoring ancestors through food offerings and death ritesTradition · Speaking with spirits and the dead · Luck and prosperity Living 🇮🇪 Ireland and 5 moreTrick-or-treating A Halloween custom where costumed visitors ask for treats from homesTradition · Luck and prosperity · Wonder and entertainment Living 🇬🇧 United Kingdom and 4 moreMummers' play A folk drama featuring a fight and a resurrection, performed by amateur troupes in the British Isles.Rite · Luck and prosperity · Speaking with spirits and the dead Revived 🇧🇬 Bulgaria and 5 moreKukeriкукери A costumed ritual in Bulgaria to chase away evil spirits and welcome springRite · Protection · Cursing and harm Living 🇮🇪 Ireland and 4 moreWinter solstice The shortest day and longest night of the year, marked by rites of solar returnTradition · Seeing and foretelling · Protection Living 🇰🇷 South KoreaJesa제사 A Korean ancestral memorial rite involving food offerings and ritual bowsRite · Speaking with spirits and the dead · Luck and prosperity Living 🇻🇺 Vanuatu and 5 moreKava culture A shared ritual across Oceania where a root brew marks ceremony, respect, and social gathering.Tradition · Speaking with spirits and the dead · Luck and prosperity Living 🇦🇱 Albania and 5 moreDodolaДодoла / Перперуна A Balkan rainmaking rite performed by youths in greenery to invoke summer showersRite · Protection · Luck and prosperity Living 🇱🇦 Laos and 3 moreTai folk religionສາສະໜາຜີ Spirits, ancestor rites, and soul-calling ceremonies of the Tai peoplesTradition · Protection · Healing Living 🇹🇼 Taiwan and 1 moreOng Yah王爺 (Ông-iâ) Royal Lord deities of Fujian and Taiwan who tour the land, driving out diseaseBeing · Protection · Healing Living 🇮🇪 IrelandStatue rubbing A tourist custom of touching statues to attract luck, love, or a return visit.Belief · Luck and prosperity · Love and attraction Living 🇮🇱 IsraelSegulaסגולה A Jewish charm or ritual believed to bring protection, healing, or blessings.Charm · Protection · Healing Living 🇷🇴 Romania and 2 moreCaloian A Romanian clay effigy ritual for rain and fertility, featuring a mock funeralRite · Luck and prosperity Fading 🇲🇱 MaliBinouba-binu A secret Dogon order honoring ancestors through totemic animals and ritual sacrifice in Mali.Tradition · Protection · Speaking with spirits and the dead Living 🇹🇭 Thailand and 1 moreHae Nang Maewแห่นางแมว (Thai); ពិធីហែនាងម៉ែវ (Khmer) A rainmaking ritual where a cat is paraded through villages to end droughtRite · Luck and prosperity Living 🇩🇿 AlgeriaWezeeaوَزِيعَة A Kabyle custom of communal slaughter and meat sharing for social solidarityRite · Speaking with spirits and the dead · Luck and prosperity Living 🇩🇿 AlgeriaMawsimموسم Annual Maghrebi festival blending Sufi veneration with social and economic gatheringTradition · Speaking with spirits and the dead · Luck and prosperity Living

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

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