Folk and village custom: magic in this belief world
Rural and household beliefs that belong to no single organised religion.
Folk and village custom is the large body of belief and practice that belongs to no organised religion: the charm against the evil eye, the cure for warts, the fairy hawthorn, the household spirit, the lucky day. It is passed within families and communities and exists in every society. This page looks at how it is kept, who keeps it, and why it is both valued and dismissed. It is also called popular religion, vernacular religion or lived religion by scholars.
Keepers and settings
Keepers are often older women, farmers, midwives, shepherds and craftsmen. Settings are the house, field, well, crossroads and church porch. European cunning folk offered help for fees and kept charms and books. In many Asian and African villages the specialist is a healer, a diviner or a spirit medium working beside religion. The same grandmother may light a candle at church, tie a thread on a child and say a charm for a burn, and see no conflict between them.
Names and labels
The same thing carries many names: the evil eye is the nazar, mal de ojo and ayin hara. Folklorists collected such customs from the nineteenth century, sometimes as relics of a vanished past and sometimes as living culture. The label folk also marks class, since the term often implies rural, poor or uneducated, a bias that modern scholars try to avoid. Where the village has a wise woman or a bone-setter, the community knows what to ask of her and what she will refuse to do.
Religion, state and reform
Churches, mosques and temples have absorbed, tolerated and condemned folk practice in turn. States have banned it as backward: Chinese campaigns against superstition in the twentieth century closed local temples and shrines, and Soviet policy targeted village healers. At times governments have turned to it as national heritage, as in revived festivals across Europe and Asia. Historians and folklorists note that it often keeps old customs alive within newer religions, such as lighting fires at midsummer within Christian saints' days.
Change and commerce
Urban life and migration thin out folk knowledge, while heritage projects and the internet gather it. Customs reappear as products, such as protective charms in shops and festival tourism. Some folk practice carries harm: village accusation of witchcraft, treatments that delay medical care, and fees charged to relieve fear. Illness needs real medical care. In places with active heritage movements, folk custom has become a source of pride, and young people record songs and cures from grandparents before they are lost.
Folk and village custom on EveryJaadu
The entries written up so far, best known first.
馃嚞馃嚙 United Kingdom and 3 moreHobby horse
A costumed character made from wood or cloth used in seasonal folk customs and processions.Illusion 路 Luck and prosperity 路 Wonder and entertainment Living
馃嚙馃嚞 Bulgaria and 5 moreKukeri泻褍泻械褉懈
A costumed ritual in Bulgaria to chase away evil spirits and welcome springRite 路 Protection 路 Cursing and harm Living
馃嚛馃嚜 Germany and 5 moreWild Hunt
A spectral chase across Europe led by a mythic figure and ghostly riders.Belief 路 Cursing and harm Historical
馃嚠馃嚜 Ireland and 4 moreWinter solstice
The shortest day and longest night of the year, marked by rites of solar returnTradition 路 Seeing and foretelling 路 Protection Living
馃嚞馃嚙 United Kingdom and 1 moreFuath
A class of malevolent water spirits in Scottish and Irish folkloreBeing 路 Cursing and harm Legendary
馃嚞馃嚙 United KingdomWassail
A hot spiced drink and the twelfth-night customs of singing to trees or visiting homes for giftsTradition 路 Luck and prosperity 路 Protection Living
馃嚝馃嚪 France and 3 moreWitches' Sabbath
A legendary gathering of witches described in early modern trial records and folkloreBelief 路 Cursing and harm Historical
馃嚞馃嚙 United Kingdom and 3 moreJack
A trickster hero from English folklore who outwits giants and oppressorsFigure 路 Cursing and harm 路 Luck and prosperity Living
馃嚫馃嚜 Sweden and 2 moreFreyja
Norse goddess of love, war, and sei冒r magic who rides a chariot pulled by catsBeing 路 Love and attraction 路 Seeing and foretelling Legendary
馃嚞馃嚙 United KingdomBeltane Fire Festival
A modern Edinburgh performance celebrating the start of summer with fire and danceRite 路 Wonder and entertainment 路 Power and authority Living
馃嚙馃嚪 Brazil and 5 moreWhite Lady
A female ghost in white clothing linked to tragedy and omens across many culturesFigure 路 Cursing and harm 路 Seeing and foretelling Legendary
馃嚠馃嚜 Ireland and 1 moreBeltaneBealtaine
A Gaelic festival marking the start of summer with protective bonfires and livestock ritualsTradition 路 Protection 路 Luck and prosperity Revived
馃嚠馃嚜 IrelandBodach
A Gaelic trickster figure used to frighten children and warn of deathFigure 路 Cursing and harm 路 Seeing and foretelling Historical
馃嚞馃嚙 United KingdomSt Mark's Eve
An English folk custom to witness omens of death and future marriage on the eve of a saint's feast dayRite 路 Seeing and foretelling 路 Cursing and harm Historical
馃嚜馃嚫 Spain and 5 moreDuende
A humanoid spirit of Iberian and Latin American folklore, ranging from household pranksters to forest guardians.Being 路 Protection 路 Cursing and harm Living
馃嚠馃嚬 Italy and 2 moreAugury
A Roman rite of reading bird behavior to learn the will of the godsRite 路 Power and authority 路 Seeing and foretelling Historical
馃嚠馃嚫 IcelandGaldrab贸k
An Icelandic grimoire of spells and staves from around 1600Text 路 Protection 路 Cursing and harm Historical
馃嚞馃嚪 GreeceBaba Yaga (sample)袘邪斜邪-褟谐邪
A witch of Slavic tales who lives in a hut on legs.Figure 路 Change and initiation Legendary
馃嚞馃嚙 United KingdomWitch bottle (sample)
A stoppered bottle set out against curses.Charm 路 Protection 路 Cursing and harm Historical
馃嚞馃嚙 United KingdomEvil eye bead (sample)Nazar boncu臒u
A blue glass bead hung to turn aside envy.Charm 路 Protection Living
馃嚝馃嚠 Finland and 1 moreSampo
A magical mill or world pillar in Finnish and Estonian mythology that produces wealth.Figure 路 Luck and prosperity 路 Power and authority Historical
馃嚞馃嚙 United KingdomPuck
A mischievous domestic sprite of English folklore known for practical jokes and household choresBeing 路 Cursing and harm 路 Luck and prosperity Legendary
馃嚠馃嚬 Italy and 2 moreBulla
A round Roman amulet given to freeborn boys as a mark of status and protectionCharm 路 Protection 路 Luck and prosperity Historical
馃嚦馃嚤 Netherlands and 3 morePig-faced women
A European legend of a woman with the face of a pig, and the charms used to break her curseFigure 路 Change and initiation Historical
馃嚪馃嚭 RussiaBlack magic
Magic used for evil or selfish purposes, and the beliefs surrounding itBelief 路 Cursing and harm Historical
馃嚠馃嚬 ItalyBadaliscBadalisch
A mythical goat-headed creature from the Italian Alps, captured and mocked during Epiphany celebrations.Being 路 Cursing and harm 路 Wonder and entertainment Living
馃嚠馃嚬 Italy and 5 moreEuropean witchcraft
Historical beliefs in harmful magic and the resulting trials across EuropeBelief 路 Cursing and harm 路 Protection Historical
馃嚦馃嚧 NorwayCyprianus
A Scandinavian folk magic grimoire and the tradition of spells it containsText 路 Healing 路 Seeing and foretelling Historical
馃嚠馃嚜 Ireland and 5 moreSeventh son of a seventh son
A folklore belief that birth order grants supernatural healing or cursed powersBelief 路 Healing 路 Cursing and harm Historical
馃嚟馃嚭 HungaryCurse of TuranTur谩ni 谩tok
A Hungarian belief that a historic spell causes national misfortune and personal despairBelief 路 Cursing and harm Historical
馃嚦馃嚧 Norway and 1 moreTroll cat
A familiar spirit in Nordic folklore blamed for stealing milk and cream from farmsBeing 路 Cursing and harm Legendary
馃嚠馃嚫 IcelandRau冒skinna
A legendary Icelandic grimoire said to grant mastery over dark forces.Text 路 Power and authority 路 Cursing and harm Legendary
馃嚪馃嚭 RussiaCarromancy
A divination method that reads the future from molten wax or candle flamesOracle 路 Seeing and foretelling Living
馃嚪馃嚧 Romania and 2 moreSolomonari葮olomonar
A Romanian weather wizard who rides a dragon and controls the storms.Being 路 Cursing and harm 路 Luck and prosperity Legendary
馃嚠馃嚬 Italy and 2 moreTarocco Bolognese
A 62-card Italian tarot deck from Bologna used for games and cartomancyText 路 Wonder and entertainment 路 Seeing and foretelling Living
馃嚪馃嚭 Russia and 1 moreUnclean force薪械褔懈褋褌褜
A Slavic term for evil spirits and the undead that inhabit the natural worldBelief 路 Cursing and harm Historical
馃嚛馃嚜 Germany and 1 moreHercules' ClubHerkuleskeule
A club-shaped amulet worn in the Roman Empire and by Germanic peoples as a protective charm.Charm 路 Protection Historical
馃嚠馃嚜 IrelandStatue rubbing
A tourist custom of touching statues to attract luck, love, or a return visit.Belief 路 Luck and prosperity 路 Love and attraction Living
馃嚜馃嚞 Egypt and 2 moreLecanomancy
Divination using a dish or bowl of water to read the futureOracle 路 Seeing and foretelling 路 Luck and prosperity Historical
馃嚨馃嚤 Poland and 1 moreDydko
A Polish folk creature evolved from a Slavic house demon into a night-time scarecrow.Being 路 Cursing and harm Legendary
馃嚠馃嚬 Italy and 2 moreHaruspicy
Reading animal entrails to discern divine will and omensRite 路 Seeing and foretelling 路 Speaking with spirits and the dead Historical
馃嚠馃嚪 Iran and 5 moreHippomancy
Divination through the movements, sounds, and tracks of horsesOracle 路 Seeing and foretelling 路 Luck and prosperity Historical
馃嚞馃嚙 United KingdomWirry-cow
A Scottish folk figure representing a frightening object or spiritBeing 路 Cursing and harm Historical
馃嚞馃嚪 Greece and 1 moreOomancy
Divination by eggs, reading shapes and signs to foresee events or diagnose spiritual statesOracle 路 Seeing and foretelling 路 Healing Living
馃嚠馃嚬 ItalySmorfia
A Neapolitan dream book that turns visions into lottery numbersOracle 路 Luck and prosperity Living
馃嚞馃嚪 GreeceWitchcraft in ancient Greece and Rome
Ancient beliefs and practices of magic, curses, and love charms in the Mediterranean worldTradition 路 Cursing and harm 路 Love and attraction Historical
馃嚞馃嚙 United KingdomMadam Pigott
A White Lady ghost of Shropshire who haunts roads and rides on horsesBeing Historical
馃嚠馃嚬 Italy and 1 moreShamanism in Europe
Scholarly theories on shamanic elements in European folk beliefs and witch trialsTradition 路 Protection 路 Cursing and harm Historical
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Sampo: V盲in枚 Blomstedt, Public domain, source
- Augur: Unknown author, Public domain, source
- Pig-faced women: DubhEire, CC0, source
- Black magic: https://www.flickr.com/photos/eliogarcia/ (nick in flickr:creo que soy, CC BY 2.0, source
- Artes prohibitae: engraved by Ames of Bristol (according to Fincham, Artists and engrave, Public domain, source
- Bulla: Anonymous ( Category:Etruscans ) Unknown author, Public domain, source
- Witch-cult hypothesis: Francisco Goya, Public domain, source
- Badalisc: Luca Giarelli, CC BY-SA 3.0, source
- Oomancy: Rollcloud, CC BY 3.0, source
- European witchcraft: Unknown author, CC BY 4.0, source
- Carromancy: Peter Becker, CC BY 2.0, source
- Unclean force: Unknown author, Public domain, source
- Tarocco Bolognese: Countakeshi, CC BY-SA 4.0, source
- Hercules' Club: Wolfgang Sauber, CC BY-SA 4.0, source
- Lecanomancy: Author Robert Burns Translator Alexander Smith Illustrator C. A. Vande, Public domain, source
- Hobby horse: Timkevan at English Wikipedia, Public domain, source
- Statue rubbing: Matthias Rosenkranz, CC BY-SA 2.0, source
- Kukeri: Nenko Lazarov, CC BY 2.5, source
- Wild Hunt: Peter Nicolai Arbo, Public domain, source
- Winter solstice: Image by Przemyslaw " Blueshade " Idzkiewicz, CC BY-SA 2.0, source
- Wassail: Joss Smithson, CC BY-SA 2.0, source
- Haruspicy: Lokilech, CC BY-SA 3.0, source
- Jack: Internet Archive Book Images, No restrictions, source
- Freyja: John Bauer, Public domain, source
- Beltane Fire Festival: Stefan Sch盲fer, Lich, CC BY-SA 3.0, source
- Beltane: Stefan Sch盲fer, Lich, CC BY-SA 3.0, source
- Duende: Ren茅 Mayorga, CC BY-SA 2.0, source
- Hippomancy: Wer?Du?!, CC BY-SA 3.0, source
- Puck: Joseph Noel Paton, Public domain, source
- Witchcraft in ancient Greece and Rome: Wilhelm Tischbein, Public domain, source