Folk and village custom: magic in this belief world
Rural and household beliefs that belong to no single organised religion.
Folk and village custom is the large body of belief and practice that belongs to no organised religion: the charm against the evil eye, the cure for warts, the fairy hawthorn, the household spirit, the lucky day. It is passed within families and communities and exists in every society. This page looks at how it is kept, who keeps it, and why it is both valued and dismissed. It is also called popular religion, vernacular religion or lived religion by scholars.
Keepers and settings
Keepers are often older women, farmers, midwives, shepherds and craftsmen. Settings are the house, field, well, crossroads and church porch. European cunning folk offered help for fees and kept charms and books. In many Asian and African villages the specialist is a healer, a diviner or a spirit medium working beside religion. The same grandmother may light a candle at church, tie a thread on a child and say a charm for a burn, and see no conflict between them.
Names and labels
The same thing carries many names: the evil eye is the nazar, mal de ojo and ayin hara. Folklorists collected such customs from the nineteenth century, sometimes as relics of a vanished past and sometimes as living culture. The label folk also marks class, since the term often implies rural, poor or uneducated, a bias that modern scholars try to avoid. Where the village has a wise woman or a bone-setter, the community knows what to ask of her and what she will refuse to do.
Religion, state and reform
Churches, mosques and temples have absorbed, tolerated and condemned folk practice in turn. States have banned it as backward: Chinese campaigns against superstition in the twentieth century closed local temples and shrines, and Soviet policy targeted village healers. At times governments have turned to it as national heritage, as in revived festivals across Europe and Asia. Historians and folklorists note that it often keeps old customs alive within newer religions, such as lighting fires at midsummer within Christian saints' days.
Change and commerce
Urban life and migration thin out folk knowledge, while heritage projects and the internet gather it. Customs reappear as products, such as protective charms in shops and festival tourism. Some folk practice carries harm: village accusation of witchcraft, treatments that delay medical care, and fees charged to relieve fear. Illness needs real medical care. In places with active heritage movements, folk custom has become a source of pride, and young people record songs and cures from grandparents before they are lost.
Folk and village custom on EveryJaadu
The entries written up so far, best known first.
馃嚪馃嚭 Russia and 5 moreAmber
Fossilized tree resin used in jewelry and folk healing traditionsSubstance 路 Protection 路 Healing Living
馃嚜馃嚞 Egypt and 2 moreLibation
The ritual pouring of liquid as an offering to spirits or the deadRite 路 Speaking with spirits and the dead 路 Protection Living
馃嚞馃嚙 United Kingdom and 3 moreJack
A trickster hero from English folklore who outwits giants and oppressorsFigure 路 Cursing and harm 路 Luck and prosperity Living
馃嚞馃嚪 GreeceAeromancy
Divination by reading the sky, wind, and cloudsOracle 路 Seeing and foretelling Historical
馃嚛馃嚜 GermanyAlp
A Germanic spirit that presses on sleepers and drinks milkBeing 路 Cursing and harm 路 Luck and prosperity Historical
馃嚞馃嚪 Greece and 2 moreAstragalomancy
Divination by casting marked bones, carved rods, or numbered diceOracle 路 Seeing and foretelling 路 Speaking with spirits and the dead Living
馃嚠馃嚜 Ireland and 3 moreChangeling
A substitute left by supernatural beings in place of a stolen human child or adultBeing 路 Cursing and harm 路 Luck and prosperity Legendary
馃嚞馃嚙 United Kingdom and 3 moreFirst-footciad-chuairt
The first visitor on New Year's Day, believed to set the household's fortune for the year aheadTradition 路 Luck and prosperity Living
馃嚞馃嚙 United KingdomTaghairm
A Scottish Gaelic divination rite using sensory deprivation and animal skins to summon spirits.Rite 路 Seeing and foretelling Historical
馃嚪馃嚧 Romania and 1 moreFolklore of RomaniaFolclorul rom芒nesc
The traditional stories, music and customs of the Romanian peopleTradition 路 Speaking with spirits and the dead 路 Wonder and entertainment Living
馃嚫馃嚜 Sweden and 2 moreFreyja
Norse goddess of love, war, and sei冒r magic who rides a chariot pulled by catsBeing 路 Love and attraction 路 Seeing and foretelling Legendary
馃嚠馃嚜 Ireland and 4 moreWinter solstice
The shortest day and longest night of the year, marked by rites of solar returnTradition 路 Seeing and foretelling 路 Protection Living
馃嚞馃嚪 Greece and 1 moreHydromancy
Divination using water to reveal the future or judge legitimacy.Oracle 路 Seeing and foretelling 路 Luck and prosperity Historical
馃嚞馃嚙 United Kingdom and 4 moreCorn dolly
A woven straw figure made from the last sheaf of a European harvest to house the crop spirit.Tradition 路 Protection 路 Speaking with spirits and the dead Revived
馃嚜馃嚫 Spain and 5 moreDuende
A humanoid spirit of Iberian and Latin American folklore, ranging from household pranksters to forest guardians.Being 路 Protection 路 Cursing and harm Living
馃嚠馃嚬 Italy and 2 moreAugury
A Roman rite of reading bird behavior to learn the will of the godsRite 路 Power and authority 路 Seeing and foretelling Historical
馃嚪馃嚭 Russia and 3 moreVodyanoy胁芯写褟薪芯泄
A water spirit of Slavic folklore that dwells in rivers and lakesBeing 路 Cursing and harm 路 Luck and prosperity Legendary
馃嚞馃嚙 United Kingdom and 3 moreRowancaorann
A Northern Hemisphere tree believed to ward off witches and protect travellers.Substance 路 Protection 路 Speaking with spirits and the dead Living
馃嚞馃嚪 Greece and 5 moreBay Laurel未维蠁谓畏
An aromatic Mediterranean plant used in cooking and as a symbol of victory and purification.Substance 路 Protection 路 Cleansing and purification Living
馃嚞馃嚙 United KingdomBlack Shuck
A ghostly black dog from East Anglia folklore, often seen as a death omen or a terrifying apparition.Belief 路 Cursing and harm 路 Luck and prosperity Historical
馃嚠馃嚫 Iceland and 1 moreHidden-folkhulduf贸lk
Supernatural beings in Nordic folklore who live in a parallel world within the landscape.Being 路 Protection 路 Luck and prosperity Living
馃嚠馃嚜 IrelandFetch
A spectral double of a living person, seen as an omen of death or long life.Being 路 Seeing and foretelling Historical
馃嚛馃嚜 Germany and 5 moreKrampus
A horned Alpine figure who punishes misbehaving children on KrampusnachtFigure 路 Cursing and harm Living
馃嚫馃嚜 Sweden and 5 moreMidsummerJ膩艈i; Jonin臈s; Jaanip盲ev; Enyovden; Litha; Juhannus
A summer solstice festival marked by bonfires, maypole dancing, and feasting across Europe.Tradition 路 Protection 路 Luck and prosperity Living
馃嚛馃嚜 Germany and 7 moreWalpurgis NightWalpurgisnacht
A spring vigil marking the eve of Saint Walpurga's feast day with bonfires and student festivalsRite 路 Protection 路 Speaking with spirits and the dead Living
馃嚠馃嚜 Ireland and 5 moreHalloween
A Christian vigil on 31 October for the dead, now marked by costumes and carved vegetablesRite 路 Speaking with spirits and the dead 路 Protection Living
馃嚞馃嚙 United Kingdom and 1 moreNicholas Culpeper
An English herbalist and astrologer who translated medical texts into English for the poor.Text 路 Healing 路 Power and authority Historical
馃嚠馃嚜 IrelandBlarney StoneCloch na Blarnan
A limestone block in an Irish castle kissed for the gift of eloquenceCharm 路 Power and authority Living
馃嚠馃嚜 Ireland and 5 moreTrick-or-treating
A Halloween custom where costumed visitors ask for treats from homesTradition 路 Luck and prosperity 路 Wonder and entertainment Living
馃嚛馃嚜 Germany and 4 moreNeed-fireNotfeuer
A ritual fire lit by friction to protect livestock and people from disease and witchcraftRite 路 Protection 路 Cleansing and purification Historical
馃嚠馃嚬 Italy and 1 moreAradia
A figure of Italian folklore and modern pagan witchcraft, seen as a teacher of magic and liberation.Figure 路 Cursing and harm 路 Power and authority Revived
馃嚞馃嚙 United Kingdom and 3 moreMorgause
A legendary queen of Orkney and sister to King Arthur in British mythFigure 路 Power and authority Legendary
馃嚝馃嚪 FranceCartomancy
Divination using playing cards or tarot decks to foresee the futureOracle 路 Seeing and foretelling 路 Luck and prosperity Living
馃嚦馃嚧 Norway and 1 moreFossegrim
A Scandinavian water spirit known for teaching fiddle music in exchange for offeringsBeing 路 Power and authority Legendary
馃嚨馃嚬 Portugal and 5 moreCocoCoca
A monster used to frighten children into obedience across the Iberian world and Latin America.Figure 路 Cursing and harm 路 Binding and oaths Living
馃嚞馃嚪 Greece and 3 moreHellhound
A mythological canine that guards the underworld or serves demonic forces across global folkloreBeing 路 Protection 路 Cursing and harm Legendary
馃嚞馃嚙 United KingdomC诺n Annwn
Spectral hounds of the Welsh otherworld that hunt souls and signal deathBeing 路 Cursing and harm 路 Speaking with spirits and the dead Legendary
馃嚞馃嚙 United Kingdom and 1 moreKnocker
A mine spirit of Cornwall and Devon that warns of danger and plays tricks on workersBeing 路 Protection 路 Luck and prosperity Historical
馃嚞馃嚙 United KingdomGwyllion
Welsh spirits that lead travellers astray and are feared in mountain folkloreBeing 路 Cursing and harm Historical
馃嚛馃嚜 Germany and 1 moreNachzehrer
A German revenant believed to consume the living from beyond the graveBeing 路 Cursing and harm Legendary
馃嚞馃嚙 United Kingdom and 1 moreChurch grim
A guardian spirit of Christian churchyards, often appearing as a black dog or lamb.Being 路 Protection Historical
馃嚠馃嚜 Ireland and 1 moreLeprechaunlucharach谩n / leipreach谩n / luchorp谩n
A solitary Irish fairy known for mischief and shoe-makingBeing 路 Wonder and entertainment Legendary
馃嚠馃嚜 IrelandP煤ca
A shape-shifting spirit of Celtic folklore that brings fortune or mischiefBeing 路 Luck and prosperity 路 Cursing and harm Legendary
馃嚞馃嚙 United KingdomHob
A small household spirit of Northern England and the Anglo-Scottish border.Being 路 Power and authority Historical
馃嚠馃嚬 Italy and 5 moreBogeyman
A mythical creature used across cultures to frighten children into obedienceFigure 路 Cursing and harm Living
馃嚞馃嚙 United KingdomBrowniebr霉naidh
A nocturnal household spirit from Scottish folklore that performs chores in exchange for offerings.Being 路 Protection 路 Luck and prosperity Legendary
馃嚪馃嚭 Russia and 1 moreLikho袥懈褏芯
A Slavic spirit of bad luck and misfortune, often depicted as a one-eyed creature.Being 路 Cursing and harm Legendary
馃嚪馃嚭 Russia and 3 moreLeshy谢械褕懈泄
A forest spirit from Slavic folklore who guards the woods and misleads travelers.Being 路 Protection 路 Cursing and harm Legendary
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Augur: Unknown author, Public domain, source
- Krampus: Naturpuur, CC BY-SA 4.0, source
- Amber: uploaded with permission, CC BY-SA 3.0, source
- Libation: Arkady Zarubin ( 袗褉泻邪写懈泄 袟邪褉褍斜懈薪 ), CC BY-SA 3.0, source
- Alp: Henry Fuseli, Public domain, source
- Changeling: Henry Fuseli, Public domain, source
- Corn dolly: Renata ( talk ), Public domain, source
- Rowan: Taken by me, Jonik , on August 25, 2004., CC BY-SA 2.0, source
- Bay Laurel: Forest and Kim Starr, CC BY 3.0 us, source
- Hidden-folk: Schorle, CC BY-SA 3.0, source
- Midsummer: Kora27, CC BY-SA 4.0, source
- Walpurgis Night: Luis Ricardo Falero, Public domain, source
- Halloween: Toby Ord, CC BY-SA 2.5, source
- Nicholas Culpeper: Richard Gaywood, Public domain, source
- Blarney Stone: Srleffler, Public domain, source
- Need-fire: Unknown author, Public domain, source
- Morgause: H. S. Campbell, Public domain, source
- Cartomancy: Alma Erdmann, Public domain, source
- Coco: Francisco de Goya, CC0, source
- Hellhound: Louis Le Breton, Public domain, source
- Church grim: In猫s Lee, CC BY-SA 4.0, source
- Leprechaun: Unknown author, FAL, source
- P煤ca: Wirt Sikes, Public domain, source
- Hob: Jo Turner, CC BY-SA 2.0, source
- Bogeyman: Francisco Goya, Public domain, source
- Brownie: Unknown author, CC BY-SA 2.5, source
- Likho: Mhapon, CC BY-SA 4.0, source
- Leshy: 螕蟻伪蠁苇伪蟼, CC BY-SA 4.0, source
- Vodyanoy: Ivan Bilibin, Public domain, source
- Fossegrim: Bj酶rn som tegner, CC BY-SA 3.0, source
- Astragalomancy: Roland zh, CC BY-SA 3.0, source
- Hydromancy: Roger McLassus, CC BY-SA 3.0, source
- Aeromancy: Unknown author, Public domain, source
- Folklore of Romania: TwoWings, CC BY-SA 3.0, source
- Trick-or-treating: Toyah Anette B, Public domain, source
- Winter solstice: Image by Przemyslaw " Blueshade " Idzkiewicz, CC BY-SA 2.0, source
- Jack: Internet Archive Book Images, No restrictions, source
- Freyja: John Bauer, Public domain, source
- Duende: Ren茅 Mayorga, CC BY-SA 2.0, source