Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇷🇺 Russia and 4 moreFolk Orthodoxyнародное православие
A blend of Eastern Orthodox doctrine and pre-Christian pagan beliefs in Slavic communitiesTradition · Protection · Luck and prosperity Living
🇺🇸 United States and 1 moreGroundhog DayGrund'sau dåk
A North American custom using a burrowing rodent to forecast the end of winterTradition · Seeing and foretelling · Luck and prosperity Living
🇨🇳 China and 4 moreKitchen God灶君
The Chinese hearth deity who reports domestic conduct to the Jade EmperorBeing · Protection · Luck and prosperity Living
🇺🇸 United StatesGhost DanceNanissaanah
A circular movement seeking spiritual renewal and reunion with ancestorsRite · Speaking with spirits and the dead · Change and initiation Living
🇮🇪 Ireland and 5 moreCairn
A human-made stack of stones used as a marker, memorial, or religious symbol across many cultures.Tradition · Protection · Speaking with spirits and the dead Living
🇨🇳 China and 2 moreDiyu地獄
The underworld realm of trial, atonement, and rebirth in Chinese mythologyBelief · Cleansing and purification · Change and initiation Living
🇲🇳 Mongolia and 2 moreWind Horseརླུང་རྟ་
An East and Central Asian symbol of the soul, luck, and vital energyBeing · Luck and prosperity · Protection Living
🇹🇭 Thailand and 1 moreGhosts in Thai cultureผี (phi)
A wide range of spirits and ghosts found in Thai folklore and popular belief.Belief · Protection · Cursing and harm Living
🇨🇳 China and 2 moreEight Immortals八仙
Eight legendary Taoist figures of China, each with a power and a vesselFigure · Protection · Healing Living
🇬🇧 United Kingdom and 3 moreFirst-footciad-chuairt
The first visitor on New Year's Day, believed to set the household's fortune for the year aheadTradition · Luck and prosperity Living
🇮🇳 India and 1 moreNavagrahaनवग्रह
A group of nine celestial deities in Hinduism that govern fate and astrologyTradition · Protection · Luck and prosperity Living
🇮🇷 Iran and 5 moreKnocking on wood
A gesture of tapping wood to ward off bad luck or prevent tempting fateBelief · Protection · Luck and prosperity Living
🇬🇷 Greece and 5 moreBay Laurelδάφνη
An aromatic Mediterranean plant used in cooking and as a symbol of victory and purification.Substance · Protection · Cleansing and purification Living
🇮🇳 India and 1 moreNazar battuनज़र बट्टू / نظر بٹو
A charm or deliberate flaw used in South Asia to ward off the evil eye.Charm · Protection Living
🇮🇳 IndiaKumkumकुङ्कुमम्
A red powder made from turmeric and lime, used in Hindu markings and ritualsSubstance · Protection · Luck and prosperity Living
🇨🇳 China and 5 moreTetraphobia
The avoidance of the number four due to its similarity to the word for death in East Asian languagesBelief · Luck and prosperity Living
🇺🇸 United States and 4 moreRainmaking
Efforts to induce rain through technology, ritual, or prayer.Tradition · Protection · Healing Living
🇩🇪 Germany and 7 moreWalpurgis NightWalpurgisnacht
A spring vigil marking the eve of Saint Walpurga's feast day with bonfires and student festivalsRite · Protection · Speaking with spirits and the dead Living
🇮🇳 India and 3 moreSpirit
An invisible force or soul found in many cultures, linked to gods, humans, and nature.Being · Speaking with spirits and the dead · Power and authority Living
🇬🇧 United KingdomEvil eye bead (sample)Nazar boncuğu
A blue glass bead hung to turn aside envy.Charm · Protection Living
🇺🇸 United StatesBloody Mary
A mirror ritual to summon a spirit that reveals the future or brings harmBelief · Seeing and foretelling · Cursing and harm Living
🇯🇵 JapanHatsuyume初夢
The first dream of the new year and its traditional omensBelief · Seeing and foretelling · Luck and prosperity Living
🇹🇼 TaiwanKuai Kuai culture乖乖文化
A Taiwanese custom of placing obedient snacks on machines to ensure smooth operationBelief · Protection Living
🇱🇦 Laos and 3 moreTai folk religionສາສະໜາຜີ
Spirits, ancestor rites, and soul-calling ceremonies of the Tai peoplesTradition · Protection · Healing Living
🇦🇫 AfghanistanCurse of 39
A number feared in Afghanistan for its link to prostitution and shameBelief Living
🇺🇸 United States and 1 moreJinx
A curse or attribute believed to attract bad luckBelief · Cursing and harm Living
🇮🇳 IndiaMangala Dosha
A Hindu astrological belief that Mars causes marital trouble and the rituals used to address itBelief · Protection Living
🇮🇪 IrelandStatue rubbing
A tourist custom of touching statues to attract luck, love, or a return visit.Belief · Luck and prosperity · Love and attraction Living
🇯🇵 JapanJapanese superstitions
Common beliefs in Japan about luck, numbers, and omens rooted in language and customBelief · Luck and prosperity · Protection Living
🇺🇸 United States and 5 moreFriday the 13th
A Western superstition that a specific calendar alignment brings misfortuneBelief · Cursing and harm Living
🇨🇳 China and 1 moreFalun Gong法轮功
A Chinese cultivation practice blending meditative exercises with moral principlesTradition · Healing · Protection Living
🇺🇸 United States and 4 moreTooth fairy
A childhood figure who exchanges lost baby teeth for gifts or coins.Figure · Luck and prosperity Living
🇮🇳 India and 3 moreBrahma Kumarisप्रजापिता ब्रह्माकुमारी ईश्वरीय विश्वविद्यालय
A meditation-based spiritual movement that teaches soul identity and global peaceTradition · Cleansing and purification · Change and initiation Living
🇺🇸 United StatesAshtar
A channeled extraterrestrial figure central to mid-century American ufology and New Age spiritualityBeing · Speaking with spirits and the dead · Seeing and foretelling Living
🇯🇵 Japan and 1 moreKōshin庚申信仰
A Japanese folk belief involving vigils to prevent internal spirits from reporting human deeds to heavenBelief · Protection · Healing Living
🇷🇴 Romania and 1 moreSânziană
Romanian fairies and a summer solstice festival of flowers and magicBeing · Protection · Love and attraction Living
🇮🇳 India and 5 moreSailors' superstitions
A global collection of omens, charms and taboos used by mariners to manage the risks of life at seaBelief · Protection · Luck and prosperity Living
🇨🇳 China and 1 moreMoney tree搖錢樹
A mythical tree of fortune and a Chinese New Year custom for wealthFigure · Luck and prosperity · Power and authority Living
🇮🇳 India and 5 moreLock of hair
A piece of human hair kept for symbolic, sentimental, or superstitious reasons.Substance · Protection · Luck and prosperity Living
🇮🇱 Israel and 4 moreChaiחי
A Hebrew word and symbol meaning 'alive', used as an amulet and in Jewish culture.Charm · Protection · Luck and prosperity Living
🇯🇵 Japan and 1 morePower spotパワースポット
A Japanese term for places believed to hold strong earth energy and healing power.Belief · Healing · Power and authority Living
🇧🇬 Bulgaria and 5 moreApocryphal prayer
A folk prayer text blending church forms with apocrypha and incantations for protection and healingText · Protection · Healing Living
🇮🇳 IndiaSuperstitions in Sikh societies
Folk beliefs and rituals observed by some Sikhs despite theological prohibitions.Belief · Luck and prosperity Living
🇳🇬 Nigeria and 5 moreWitchcraft accusations against children in Africa
Violent persecution of children blamed for misfortune across Sub-Saharan Africa and beyondBelief · Cursing and harm Living
🇺🇸 United StatesBaseball superstition
Rituals and beliefs held by players and fans to influence game outcomesBelief · Luck and prosperity · Protection Living
🇲🇬 MadagascarFady
Malagasy cultural taboos regulating daily life and ancestor relationsBelief · Protection · Speaking with spirits and the dead Living
🇯🇵 JapanYakudoshi厄年
Traditional Japanese ages believed to bring bad luck and the rituals used to ward them offBelief · Protection Living
🇯🇲 Jamaica and 4 moreJumbee
A shadowy spirit of the dead in Caribbean folklore, often linked to evil deeds.Belief · Cursing and harm Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Hatsuyume: Takeuchi Seihō, Public domain, source
- Eight Immortals: Fanghong, CC BY-SA 3.0, source
- Tai folk religion: ( เทวประภาส มากคล้าย ), Tevaprapas, Public domain, source
- Kuai Kuai culture: 總統府, CC BY 2.0, source
- Navagraha: Kiran891, CC BY-SA 4.0, source
- Knocking on wood: The White House, Public domain, source
- Bay Laurel: Forest and Kim Starr, CC BY 3.0 us, source
- Nazar battu: Wiki-uk, CC BY-SA 3.0, source
- Kumkum: Thamizhpparithi Maari, CC BY-SA 3.0, source
- Tetraphobia: Halowand, CC BY-SA 3.0, source
- Rainmaking: George Catlin, Public domain, source
- Walpurgis Night: Luis Ricardo Falero, Public domain, source
- Friday the 13th: Leonardo da Vinci, Public domain, source
- Statue rubbing: Matthias Rosenkranz, CC BY-SA 2.0, source
- Baseball superstition: Johnmaxmena2, CC BY 4.0, source
- Falun Gong: longtrekhome, CC BY 3.0, source
- Tooth fairy: Eden, CC BY 2.0, source
- Brahma Kumaris: Tamasin Ramsey, CC BY-SA 3.0, source
- Ashtar: Evedawn99, Public domain, source
- Curse of 39: Fahim1133, CC BY-SA 4.0, source
- Sailors' superstitions: Siren Painter (eponymous vase), Public domain, source
- Money tree: Pratyeka, CC BY-SA 4.0, source
- Lock of hair: Unknown author, CC0, source
- Chai: BASWIM, CC BY 3.0, source
- Superstitions in Sikh societies: jjron, CC BY-SA 3.0, source
- Spirit: Jastrow, Public domain, source
- Folk Orthodoxy: Лобачев Владимир, CC BY-SA 4.0, source
- Groundhog Day: Anthony Quintano, CC BY 2.0, source
- Ghost Dance: Unknown author, Public domain, source
- Power spot: ccfarmer, CC BY 3.0, source
- Fady: Robin Taylor, CC BY 2.0, source
- Cairn: Andrew Bossi, CC BY-SA 2.5, source
- Diyu: ScribblingGeek, CC BY-SA 4.0, source
- Sânziană: Saturnian, CC BY-SA 3.0, source
- Wind Horse: Clemensmarabu, CC BY-SA 3.0, source
- Ghosts in Thai culture: Heinrich Damm ( User:Hdamm , Hdamm at de.wikipedia.org ), CC BY 2.0, source