Everyday use: practices that mark them

Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.

Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.

What it looks like

Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.

Why people keep them

Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.

Names, religion and class

Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.

Shops and screens

Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.

Everyday use on EveryJaadu

The entries written up so far, best known first.

RegionSouth Asia Southeast Asia East Asia Central Asia and the Caucasus Middle East North Africa Sub-Saharan Africa Europe North America Latin America and the Caribbean Oceania

KindTradition Rite Charm Oracle Substance Being Figure Text Illusion Belief

PurposeProtection Healing Seeing and foretelling Luck and prosperity Love and attraction Cursing and harm Cleansing and purification Speaking with spirits and the dead Change and initiation Binding and oaths Power and authority Wonder and entertainment

WhoShamans Folk healers Priests and ritual specialists Witches, sorcerers and cunning folk Diviners and readers Mediums and the possessed Ceremonial magicians and alchemists Households and ordinary people Stage magicians Scholars and sceptics

BeliefHindu and Tantric Buddhist Jain Muslim and Sufi Jewish Christian Sikh Zoroastrian Shinto and Taoist Indigenous and shamanic African and Afro-diasporic Pagan and Neopagan Esoteric and occult Folk and village custom Secular and stage Other traditions

StandingLiving Revived Fading Historical Legendary Performed

OrderBest known A to Z Newest Living first

🇯🇵 JapanDōbutsu uranai動物占い A Japanese divination system that sorts people into animal types based on birthdate and personality axes.Oracle · Luck and prosperity Living

🇬🇷 Greece and 1 moreOomancy Divination by eggs, reading shapes and signs to foresee events or diagnose spiritual statesOracle · Seeing and foretelling · Healing Living

🇺🇸 United States and 5 moreFriday the 13th A Western superstition that a specific calendar alignment brings misfortuneBelief · Cursing and harm Living 🇮🇱 IsraelSegulaסגולה A Jewish charm or ritual believed to bring protection, healing, or blessings.Charm · Protection · Healing Living

🇨🇳 China and 1 moreFalun Gong法轮功 A Chinese cultivation practice blending meditative exercises with moral principlesTradition · Healing · Protection Living

🇮🇳 India and 3 moreBrahma Kumarisप्रजापिता ब्रह्माकुमारी ईश्वरीय विश्वविद्यालय A meditation-based spiritual movement that teaches soul identity and global peaceTradition · Cleansing and purification · Change and initiation Living

🇹🇭 Thailand and 5 moreKrasueกระสือ A floating head with trailing organs from Southeast Asian folkloreBeing · Cursing and harm Living

🇹🇭 Thailand and 1 moreNang Taniนางตานี A female spirit said to inhabit wild banana trees in Southeast Asian folklore.Being · Protection · Luck and prosperity Living

🇺🇸 United StatesAshtar A channeled extraterrestrial figure central to mid-century American ufology and New Age spiritualityBeing · Speaking with spirits and the dead · Seeing and foretelling Living

🇷🇺 Russia and 7 moreOgnyena MariaОгнена Марија A Slavic fire goddess linked to lightning, rain, and seasonal fire bansFigure · Protection · Healing Living 🇯🇵 Japan and 1 moreKōshin庚申信仰 A Japanese folk belief involving vigils to prevent internal spirits from reporting human deeds to heavenBelief · Protection · Healing Living 🇷🇺 Russia and 3 moreYehowistsильинцы A Russian Spiritual Christian group founded by Nikolai Ilyin in the 1840sTradition · Protection · Speaking with spirits and the dead Living

🇺🇸 United States and 5 moreSpiritualist church A worship service led by a medium to communicate with the deceasedTradition · Speaking with spirits and the dead · Healing Living 🇵🇹 Portugal and 1 moreCabra cabriola A fire-breathing goat bogeyman used to frighten children in Portuguese and Brazilian folkloreBeing · Cursing and harm Living 🇯🇲 Jamaica and 4 moreJumbee A shadowy spirit of the dead in Caribbean folklore, often linked to evil deeds.Belief · Cursing and harm Living

🇯🇵 JapanMagatama勾玉 A curved Japanese bead used as jewelry, status symbol, and sacred object in Shinto.Charm · Power and authority · Speaking with spirits and the dead Living 🇷🇴 Romania and 5 moreMărțișor A red and white string charm worn in early spring to welcome the seasonTradition · Protection · Luck and prosperity Living 🇸🇦 Saudi Arabia and 2 moreBay'ahبيعة An oath of loyalty and obedience given to a political or spiritual leader in Islamic traditionRite · Binding and oaths · Power and authority Living 🇺🇸 United StatesLaw of attraction A New Thought belief that focused thoughts draw matching experiences into lifeBelief · Healing · Luck and prosperity Living

🇮🇳 India and 1 moreVarahiवाराही (Vārāhī) A Hindu mother goddess with a sow face, worshipped in Tantric rites for protection and powerBeing · Protection · Power and authority Living

🇮🇳 IndiaSuperstition in India Common beliefs and rituals across India that influence daily life and major eventsBelief · Protection · Luck and prosperity Living

🇹🇷 Turkey and 4 moreSufi whirlingSemazen A spinning meditation practiced by Sufi dervishes to reach spiritual connection through music and movement.Rite · Speaking with spirits and the dead · Change and initiation Living 🇮🇹 ItalyIn bocca al lupo An Italian idiom wishing good luck by invoking danger, with a response asking for the wolf's death.Belief · Luck and prosperity Living 🇪🇬 Egypt and 5 moreTariqaطريقة A Sufi spiritual path and the community that follows itTradition · Speaking with spirits and the dead · Change and initiation Living 🇧🇬 Bulgaria and 5 moreApocryphal prayer A folk prayer text blending church forms with apocrypha and incantations for protection and healingText · Protection · Healing Living

🇮🇳 IndiaUchchhishtaउच्छिष्ट A Hindu concept of ritual impurity linked to saliva and food remnantsBelief · Cleansing and purification Living

🇪🇸 Spain and 2 moreHoly ChaliceSanto Cáliz A cup believed to have held the blood of Jesus at the Last SupperCharm · Speaking with spirits and the dead · Power and authority Living

🇺🇸 United StatesBaseball superstition Rituals and beliefs held by players and fans to influence game outcomesBelief · Luck and prosperity · Protection Living

🇺🇸 United StatesMarmot Day An Alaskan holiday celebrating local marmots and frontier culture, replacing Groundhog Day.Tradition · Luck and prosperity · Wonder and entertainment Living

🇦🇺 Australia and 3 moreNelson (cricket) A cricket superstition about the score 111 and the leg-raising ritual to ward it offBelief · Luck and prosperity Living 🇧🇿 BelizeTata DuendeNukuch Tat A thumbless forest spirit of Belizean folklore that protects animals and warns children.Being · Protection · Cursing and harm Living

🇨🇳 China and 3 moreCash方孔錢 A round copper coin with a square hole used in China and East Asia for two millennia.Charm · Luck and prosperity · Speaking with spirits and the dead Living

🇯🇵 Japan and 4 moreKṣitigarbhaक्षितिगर्भ A bodhisattva vowed to empty the hells and guard children, shown with a staff and jewel.Being · Protection · Speaking with spirits and the dead Living 🇮🇩 Indonesia and 1 moreJailangkung An Indonesian séance using a straw effigy to communicate with spirits of the dead.Rite · Speaking with spirits and the dead Living

🇦🇱 Albania and 3 moreCross necklace A pendant bearing the Christian cross worn as a sign of faith or protection.Charm · Protection · Power and authority Living

🇮🇱 Israel and 4 moreChaiחי A Hebrew word and symbol meaning 'alive', used as an amulet and in Jewish culture.Charm · Protection · Luck and prosperity Living

🇵🇹 PortugalAngel of PortugalAnjo de Portugal A guardian spirit of Portugal, celebrated on June 10 and linked to the Fátima visions.Being · Protection · Speaking with spirits and the dead Living

🇮🇷 Iran and 2 moreSuperstitions in Muslim societies Beliefs in supernatural forces and charms found across the Islamic worldTradition · Protection · Healing Living 🇺🇸 United States and 3 more11:11 A clock time believed to signal spiritual alignment or synchronicity in numerology and New Age thoughtBelief · Wonder and entertainment · Power and authority Living

🇮🇳 IndiaPoomala Bhagavathy A Hindu goddess of North Malabar, revered as the family deity of the Thiyya community.Being · Love and attraction · Luck and prosperity Living

🇹🇭 ThailandPla taphianปลาตะเพียนสาน A woven palm leaf fish mobile hung as a blessing for health and plentyCharm · Protection · Luck and prosperity Living

🇪🇬 Egypt and 5 moreMawlidمولد An annual festival commemorating the birth of the Prophet MuhammadTradition · Power and authority Living

🇮🇳 IndiaSuperstitions in Sikh societies Folk beliefs and rituals observed by some Sikhs despite theological prohibitions.Belief · Luck and prosperity Living

🇲🇬 MadagascarFady Malagasy cultural taboos regulating daily life and ancestor relationsBelief · Protection · Speaking with spirits and the dead Living 🇯🇵 JapanYakudoshi厄年 Traditional Japanese ages believed to bring bad luck and the rituals used to ward them offBelief · Protection Living 🇺🇦 Ukraine and 5 moreBullroarer A wooden slat on a string that produces a roaring sound for ritual and communication.Tradition · Protection · Speaking with spirits and the dead Living

🇮🇩 IndonesiaMarapu Ancestral religion of Sumba and Flores in IndonesiaTradition · Speaking with spirits and the dead · Protection Living

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

Ognyena Maria: Unknown author, Public domain, source
Oomancy: Rollcloud, CC BY 3.0, source
Friday the 13th: Leonardo da Vinci, Public domain, source
Baseball superstition: Johnmaxmena2, CC BY 4.0, source
Vahana: Unknown Nepali, Public domain, source
Krasue: Xavier Romero-Frias, CC BY-SA 3.0, source
Falun Gong: longtrekhome, CC BY 3.0, source
Marapu: Unknown author, CC BY-SA 3.0, source
Brahma Kumaris: Tamasin Ramsey, CC BY-SA 3.0, source
Nang Tani: Xufanc, CC BY-SA 3.0, source
Ashtar: Evedawn99, Public domain, source
Magatama: Kakidai, CC BY-SA 3.0, source
Marmot Day: Colin Canterbury/USFWS, Public domain, source
Nelson (cricket): Lemuel Francis Abbott, Public domain, source
Cash: User 冷玉 on zh.wikipedia, CC BY-SA 3.0, source
Chai: BASWIM, CC BY 3.0, source
Superstitions in Muslim societies: Unknown author, CC0, source
Superstitions in Sikh societies: jjron, CC BY-SA 3.0, source
Uchchhishta: Ebenezergangmei, CC BY-SA 4.0, source
Holy Chalice: Vitold Muratov, CC BY-SA 3.0, source
Fady: Robin Taylor, CC BY 2.0, source
Kṣitigarbha: སངས་རྒྱས་བཅོམ་ལྡན་འདས།, Public domain, source
Pla taphian: Mr.Peerapong Prasutr, CC BY-SA 4.0, source
Sama: myself, Public domain, source
Mawlid: Firdaus Latif, CC BY-SA 2.0, source
Spiritualist church: Jim.henderson, CC0, source
Superstition in India: Ji-Elle, CC BY-SA 4.0, source
Angel of Portugal: Daderot, Public domain, source
Poomala Bhagavathy: Ajeeshkumar4u, CC BY-SA 4.0, source
Cross necklace: paterm, CC BY-SA 4.0, source