Everyday use: practices that mark them

Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.

Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.

What it looks like

Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.

Why people keep them

Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.

Names, religion and class

Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.

Shops and screens

Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.

Everyday use on EveryJaadu

The entries written up so far, best known first.

RegionSouth Asia Southeast Asia East Asia Central Asia and the Caucasus Middle East North Africa Sub-Saharan Africa Europe North America Latin America and the Caribbean Oceania

KindTradition Rite Charm Oracle Substance Being Figure Text Illusion Belief

PurposeProtection Healing Seeing and foretelling Luck and prosperity Love and attraction Cursing and harm Cleansing and purification Speaking with spirits and the dead Change and initiation Binding and oaths Power and authority Wonder and entertainment

WhoShamans Folk healers Priests and ritual specialists Witches, sorcerers and cunning folk Diviners and readers Mediums and the possessed Ceremonial magicians and alchemists Households and ordinary people Stage magicians Scholars and sceptics

BeliefHindu and Tantric Buddhist Jain Muslim and Sufi Jewish Christian Sikh Zoroastrian Shinto and Taoist Indigenous and shamanic African and Afro-diasporic Pagan and Neopagan Esoteric and occult Folk and village custom Secular and stage Other traditions

StandingLiving Revived Fading Historical Legendary Performed

OrderBest known A to Z Newest Living first

🇺🇸 United StatesHawaiian religion The traditional spiritual practices of the Indigenous people of Hawaiʻi, centered on deities and ancestral guardians.Tradition · Protection · Speaking with spirits and the dead Living 🇸🇪 Sweden and 3 moreRunic magic The use of ancient Germanic letters for spells, divination, and protectionTradition · Protection · Seeing and foretelling Living

🇮🇳 IndiaKamakhya Templekamakhya mondir A Hindu temple in Assam known for its yoni shrine and the Ambubachi Mela festivalTradition · Protection · Healing Living

🇮🇳 India and 5 morePilgrimage A journey to a sacred site for spiritual growth or religious dutyTradition · Healing · Speaking with spirits and the dead Living

🇲🇽 Mexico and 5 moreSanta MuerteNuestra Señora de la Santa Muerte A female skeletal folk saint in Mexico and the Americas, worshipped for protection, healing, and safe passage.Tradition · Protection · Healing Living

🇿🇦 South Africa and 1 moreMutiumuthi Traditional medicine practice in Southern Africa using plants, animals and mineralsTradition · Healing · Protection Living

🇲🇽 Mexico and 5 moreFolk Catholicism Local religious customs that blend official Church teaching with indigenous or regional traditions.Tradition · Protection · Healing Living

🇺🇦 Ukraine and 5 moreMugwortчорнобиль (chornóbyl') An aromatic herb used in folk medicine, cooking, and magical protection across Eurasia.Substance · Protection · Healing Living

🇹🇭 Thailand and 3 moreThai Buddha amuletsพระเครื่อง (phrakhrueang) Sacred Buddhist images and relics worn for protection, merit, and fortune in Thailand.Charm · Protection · Luck and prosperity Living

🇺🇸 United States and 5 moreNeoshamanism A modern spiritual movement adapting shamanic techniques for Western seekers outside their traditional cultures.Tradition · Healing · Change and initiation Living

🇺🇸 United States and 5 moreNeoshamanism A modern spiritual practice adapting shamanic techniques for Western seekersTradition · Healing · Speaking with spirits and the dead Living

🇪🇬 Egypt and 5 moreAmulet A portable object worn or carried to ward off harm and invite protection.Charm · Protection · Healing Living

🇨🇳 China and 5 moreRegional forms of shamanism A global overview of indigenous spirit-interaction practices across Asia and the Americas.Tradition · Healing · Speaking with spirits and the dead Living

🇪🇬 Egypt and 5 moreAfrican divination Methods used across the continent to understand present realities and predict future events.Oracle · Seeing and foretelling · Healing Living

🇯🇵 JapanChinkon kishin鎮魂帰神 A Japanese spiritual practice combining soul calming with spirit possessionRite · Speaking with spirits and the dead · Healing Living

🇬🇷 Greece and 1 moreOomancy Divination by eggs, reading shapes and signs to foresee events or diagnose spiritual statesOracle · Seeing and foretelling · Healing Living 🇮🇱 IsraelSegulaסגולה A Jewish charm or ritual believed to bring protection, healing, or blessings.Charm · Protection · Healing Living

🇨🇳 China and 1 moreFalun Gong法轮功 A Chinese cultivation practice blending meditative exercises with moral principlesTradition · Healing · Protection Living

🇷🇺 Russia and 7 moreOgnyena MariaОгнена Марија A Slavic fire goddess linked to lightning, rain, and seasonal fire bansFigure · Protection · Healing Living 🇯🇵 Japan and 1 moreKōshin庚申信仰 A Japanese folk belief involving vigils to prevent internal spirits from reporting human deeds to heavenBelief · Protection · Healing Living

🇺🇸 United States and 5 moreSpiritualist church A worship service led by a medium to communicate with the deceasedTradition · Speaking with spirits and the dead · Healing Living

🇮🇷 Iran and 2 moreSuperstitions in Muslim societies Beliefs in supernatural forces and charms found across the Islamic worldTradition · Protection · Healing Living 🇯🇲 Jamaica and 1 moreKromanti dance A sacred Jamaican Maroon ceremony rooted in Asante traditions and ancestral possessionRite · Healing · Protection Living

🇩🇿 Algeria and 5 moreZawiyaزاوية A Sufi building and institution for worship, education, and community life in the Islamic world.Tradition · Speaking with spirits and the dead · Healing Living 🇺🇸 United StatesLaw of attraction A New Thought belief that focused thoughts draw matching experiences into lifeBelief · Healing · Luck and prosperity Living

🇮🇳 India and 1 moreVarahiवाराही (Vārāhī) A Hindu mother goddess with a sow face, worshipped in Tantric rites for protection and powerBeing · Protection · Power and authority Living

🇨🇦 CanadaMistapewmistâpêw (ᒥᐢᑖᐤ) A spirit-being of the Cree peoples, known as the Great Man or Bigfoot.Being · Protection · Healing Living

🇹🇭 ThailandPla taphianปลาตะเพียนสาน A woven palm leaf fish mobile hung as a blessing for health and plentyCharm · Protection · Luck and prosperity Living 🇧🇬 Bulgaria and 5 moreApocryphal prayer A folk prayer text blending church forms with apocrypha and incantations for protection and healingText · Protection · Healing Living 🇲🇱 Mali and 1 moreSandobele A Senufo woman diviner who mediates between the village and bush spirits.Being · Speaking with spirits and the dead · Protection Living 🇳🇵 Nepal and 3 moreGurung ShamanismTamu Cho The ancient shamanic beliefs and rituals of the Gurung people in NepalTradition · Protection · Speaking with spirits and the dead Living

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

Ognyena Maria: Unknown author, Public domain, source
Mistapew: Alarichall, CC0, source
Amulet: Anonymous ( Egypt ) Unknown author, Public domain, source
Chinkon kishin: Tomokiyo Yoshisane (友清歓真), also known as Tomokiyo Kyūgo (友清九吾), Public domain, source
Oomancy: Rollcloud, CC BY 3.0, source
Neoshamanism: Carptrash, CC BY-SA 4.0, source
Hawaiian religion: Jacques Arago, Public domain, source
Kamakhya Temple: JyotiPN, CC BY-SA 4.0, source
Pilgrimage: Ali Mansuri, CC BY-SA 2.5, source
Santa Muerte: Not home, Public domain, source
Muti: Nicholas Roux, CC BY-SA 4.0, source
Folk Catholicism: Calvin Hennick, for WBUR Boston, CC BY 3.0, source
Vahana: Unknown Nepali, Public domain, source
Falun Gong: longtrekhome, CC BY 3.0, source
Mugwort: Prahlad balaji, CC BY-SA 4.0, source
Thai Buddha amulets: User:Mattes, Public domain, source
African divination: Unknown author, CC BY 4.0, source
Superstitions in Muslim societies: Unknown author, CC0, source
Regional forms of shamanism: Man Sing, Public domain, source
Pla taphian: Mr.Peerapong Prasutr, CC BY-SA 4.0, source
Zawiya: Schneders, CC BY-SA 4.0, source
Spiritualist church: Jim.henderson, CC0, source