Everyday use: practices that mark them

Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.

Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.

What it looks like

Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.

Why people keep them

Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.

Names, religion and class

Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.

Shops and screens

Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.

Everyday use on EveryJaadu

The entries written up so far, best known first.

RegionSouth Asia Southeast Asia East Asia Central Asia and the Caucasus Middle East North Africa Sub-Saharan Africa Europe North America Latin America and the Caribbean Oceania

KindTradition Rite Charm Oracle Substance Being Figure Text Illusion Belief

PurposeProtection Healing Seeing and foretelling Luck and prosperity Love and attraction Cursing and harm Cleansing and purification Speaking with spirits and the dead Change and initiation Binding and oaths Power and authority Wonder and entertainment

WhoShamans Folk healers Priests and ritual specialists Witches, sorcerers and cunning folk Diviners and readers Mediums and the possessed Ceremonial magicians and alchemists Households and ordinary people Stage magicians Scholars and sceptics

BeliefHindu and Tantric Buddhist Jain Muslim and Sufi Jewish Christian Sikh Zoroastrian Shinto and Taoist Indigenous and shamanic African and Afro-diasporic Pagan and Neopagan Esoteric and occult Folk and village custom Secular and stage Other traditions

StandingLiving Revived Fading Historical Legendary Performed

OrderBest known A to Z Newest Living first

🇪🇬 Egypt and 1 moreAncient Egyptian religion Polytheistic worship, divine kingship, and funerary rites along the NileTradition · Protection · Speaking with spirits and the dead Historical

🇬🇧 United Kingdom and 2 moreBeating the bounds A ceremonial walk along parish or town borders to reaffirm boundaries and community memory.Rite · Protection · Speaking with spirits and the dead Living

🇿🇦 South Africa and 5 moreTraditional healers of Southern Africa Practitioners who blend herbal medicine with ancestral divination in Southern AfricaTradition · Healing · Protection Living

🇨🇭 SwitzerlandMagic circle A ritual boundary drawn or visualised to create sacred space and protectionTradition · Protection · Speaking with spirits and the dead Living 🇱🇰 Sri Lanka and 2 moreParittaපිරිත් (Sinhala), ปริตร (Thai), ပရိတ် (Burmese) Pali verses recited in Theravada Buddhism for protection and blessingsText · Protection · Healing Living

🇸🇳 Senegal and 5 moreAncestor veneration Rituals of respect and offerings for the dead across many culturesTradition · Protection · Speaking with spirits and the dead Living 🇨🇳 China and 4 moreKitchen God灶君 The Chinese hearth deity who reports domestic conduct to the Jade EmperorBeing · Protection · Luck and prosperity Living

🇪🇬 Egypt and 2 moreLibation The ritual pouring of liquid as an offering to spirits or the deadRite · Speaking with spirits and the dead · Protection Living

🇮🇳 IndiaTheyyam A ritual dance from Kerala where performers embody deities through elaborate costume and songRite · Speaking with spirits and the dead · Protection Living

🇰🇷 South Korea and 1 moreKorean shamanismKorean shamanism (Korean: Korean shamanism) A traditional practice of ritual specialists who mediate between the human and spirit worlds.Tradition · Healing · Protection Living

🇮🇳 India and 5 moreAncestor worship Rites of respect for the dead that maintain family bonds and seek spiritual guidanceTradition · Protection · Speaking with spirits and the dead Living

🇸🇪 Sweden and 5 moreMidsummerJāņi; Joninės; Jaanipäev; Enyovden; Litha; Juhannus A summer solstice festival marked by bonfires, maypole dancing, and feasting across Europe.Tradition · Protection · Luck and prosperity Living

🇩🇪 Germany and 7 moreWalpurgis NightWalpurgisnacht A spring vigil marking the eve of Saint Walpurga's feast day with bonfires and student festivalsRite · Protection · Speaking with spirits and the dead Living

🇧🇷 Brazil and 5 moreSanto Daime A Brazilian syncretic religion using ayahuasca for spiritual work and healingTradition · Healing · Speaking with spirits and the dead Living 🇬🇷 GreeceDeipnonδεῖπνον An ancient Athenian lunar offering to Hekate and the restless dead at the month's end.Rite · Protection · Cursing and harm Living

🇮🇳 India and 1 morePitru Pakshaपितृ पक्ष A sixteen-day Hindu period for honoring ancestors through food offerings and death ritesTradition · Speaking with spirits and the dead · Luck and prosperity Living 🇯🇵 Japan and 1 moreKuji-in九字印 A system of nine syllables and hand gestures used for protection and spiritual alignment in Japanese esoteric traditionsRite · Protection · Speaking with spirits and the dead Historical

🇲🇳 Mongolia and 2 moreMongolian shamanismBöö mörgöl The animistic and shamanic ethnic religion of the Mongol peoples, centered on sky worship and ancestral spirits.Tradition · Protection · Healing Living

🇯🇵 JapanKagura神楽 A Shinto ritual dance where performers embody deities to purify and welcome spiritsTradition · Protection · Speaking with spirits and the dead Living

🇻🇺 Vanuatu and 5 moreKava culture A shared ritual across Oceania where a root brew marks ceremony, respect, and social gathering.Tradition · Speaking with spirits and the dead · Luck and prosperity Living

🇮🇪 Ireland and 4 moreMay Day A European spring festival marking the start of summer with flowers, poles and fire.Tradition · Protection · Luck and prosperity Living

🇲🇽 Mexico and 5 moreDay of the DeadDía de los Muertos A Mexican holiday honoring the dead with altars, food, and humor during Allhallowtide.Tradition · Speaking with spirits and the dead · Luck and prosperity Living

🇨🇳 China and 1 moreAncestor veneration in China中國傳統宗法性宗教 Rites for dead kin who are thought to watch over the familyTradition · Protection · Speaking with spirits and the dead Living

🇻🇳 Vietnam and 4 moreLên đồng A Vietnamese ritual where mediums enter trance to channel spiritsRite · Speaking with spirits and the dead · Protection Living

🇬🇧 United Kingdom and 7 moreSaint Andrew's Day A Christian feast day marked by national holidays in Scotland and Romania, and folk divination across Europe.Rite · Seeing and foretelling · Luck and prosperity Living

🇮🇳 India and 2 moreHomaहोम A fire ritual found across Asian religions where offerings are burned as a votive exchange with the divine.Rite · Protection · Speaking with spirits and the dead Living

🇪🇸 Spain and 5 moreSt John's Eve A Christian vigil marked by bonfires and plant gathering on the summer solstice eveRite · Protection · Speaking with spirits and the dead Living

🇮🇪 IrelandStatue rubbing A tourist custom of touching statues to attract luck, love, or a return visit.Belief · Luck and prosperity · Love and attraction Living 🇮🇱 IsraelSegulaסגולה A Jewish charm or ritual believed to bring protection, healing, or blessings.Charm · Protection · Healing Living 🇯🇵 Japan and 1 moreKōshin庚申信仰 A Japanese folk belief involving vigils to prevent internal spirits from reporting human deeds to heavenBelief · Protection · Healing Living 🇳🇵 Nepal and 3 moreGurung ShamanismTamu Cho The ancient shamanic beliefs and rituals of the Gurung people in NepalTradition · Protection · Speaking with spirits and the dead Living 🇯🇲 Jamaica and 1 moreKromanti dance A sacred Jamaican Maroon ceremony rooted in Asante traditions and ancestral possessionRite · Healing · Protection Living

🇯🇵 JapanDaigensuihō大元帥法 An Esoteric Shingon Buddhist rite for military defense and cursing enemiesRite · Cursing and harm · Protection Historical

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

Libation: Arkady Zarubin ( Аркадий Зарубин ), CC BY-SA 3.0, source
Theyyam: Shagil Kannur, CC BY-SA 4.0, source
Korean shamanism: Hyewon Shin Yun-bok (申潤福: 1758-early 19th century) (혜원 신윤복 (申潤福: 1758-, Public domain, source
Ancestor worship: Lyn Gateley, CC BY 2.0, source
Midsummer: Kora27, CC BY-SA 4.0, source
Walpurgis Night: Luis Ricardo Falero, Public domain, source
Santo Daime: Tonelada, CC BY-SA 3.0, source
Pitru Paksha: Firoz Shakir, CC BY-SA 3.0, source
Statue rubbing: Matthias Rosenkranz, CC BY-SA 2.0, source
Mongolian shamanism: Enrique Bendicho, CC BY-SA 4.0, source
Kagura: Elstner Hilton, Public domain, source
Kava culture: Jaejay77, CC BY-SA 4.0, source
May Day: Bryan Ledgard, CC BY 2.0, source
Day of the Dead: RubeHM, CC BY-SA 4.0, source
Ancestor veneration in China: Three huntings, CC BY-SA 4.0, source
Lên đồng: Khangoii, CC BY-SA 4.0, source
Saint Andrew's Day: Henryk Siemiradzki, Public domain, source
Daigensuihō: Kamakura-period artist; photo by Kudo Risaburo (工藤利三郎), Public domain, source
Homa: Vyacheslav Argenberg, CC BY 4.0, source
St John's Eve: Jules Breton, Public domain, source
Beating the bounds: Andrew Gray, CC BY-SA 2.0, source
Traditional healers of Southern Africa: Wizzy, CC BY-SA 3.0, source
Magic circle: John William Waterhouse, Public domain, source
Ancestor veneration: Thang Nguyen, CC BY-SA 2.0, source
Ancient Egyptian religion: Moh hakem, CC BY-SA 4.0, source