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Everyday use: practices that mark them

Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.

Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.

What it looks like

Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.

Why people keep them

Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.

Names, religion and class

Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.

Shops and screens

Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.

Everyday use on EveryJaadu

The entries written up so far, best known first.

🇮🇩 IndonesiaNyi Roro KidulRatu Laut Selatan The spirit queen of Java's southern coast and guardian of the Indian OceanBeing · Protection · Cursing and harm Living 🇷🇸 Serbia and 1 moreDrekavacДрекавац A South Slavic night creature born from unbaptised souls or sinnersBeing · Cursing and harm Legendary 🇧🇷 Brazil and 2 moreMapinguari A hairy Amazonian monster with a belly mouth and backwards feetBeing · Cursing and harm Legendary 🇩🇪 GermanyAlp A Germanic spirit that presses on sleepers and drinks milkBeing · Cursing and harm · Luck and prosperity Historical 🇮🇳 IndiaAlakshmiदेवी अलक्ष्मी A Hindu goddess of misfortune and the shadow opposite to LakshmiBeing · Cursing and harm Living 🇲🇽 Mexico and 2 moreAluxaluxo'ob A small Maya spirit believed to guard fields and cause mischief if offended.Being · Protection · Luck and prosperity Living 🇺🇸 United States and 5 moreNight hag A supernatural being believed to sit on sleepers and cause paralysisBeing · Cursing and harm Legendary 🇷🇺 Russia and 4 moreLady MiddayPoludnitsa A Slavic noon spirit who watches over fields and punishes those who work during the hottest hours.Being · Cursing and harm · Protection Historical 🇬🇧 United KingdomBlack dog A spectral hound from English folklore that signals death or guards the living.Being · Cursing and harm · Protection Legendary 🇮🇪 Ireland and 1 moreAos Sí Supernatural beings of Irish and Scottish folklore, said to dwell in mounds and influence the human world.Being · Protection · Cursing and harm Living 🇯🇵 JapanTsukumogami付喪神 Household objects that gain a spirit after reaching their hundredth year in Japanese folklore.Being · Cursing and harm Historical 🇵🇭 PhilippinesAswang A shape-shifting monster from Philippine folklore that preys on humans.Being · Cursing and harm Legendary 🇳🇬 Nigeria and 5 moreOgunÒgún A West African deity of iron, war and metalworking found in Yoruba and diaspora traditionsBeing · Protection · Cursing and harm Living 🇩🇪 Germany and 3 moreMare A spirit that sits on sleepers to cause nightmares and physical distressBeing · Cursing and harm Historical 🇮🇩 Indonesia and 2 moreDukun A traditional healer and spirit medium in Indonesian folk practiceTradition · Healing · Seeing and foretelling Living 🇮🇳 India and 5 moreBhairavaभैरव A fierce manifestation of Shiva and a Buddhist protector deity worshipped across South and East Asia.Being · Protection · Cursing and harm Living 🇦🇹 Austria and 3 morePerchtaPercht A Alpine goddess of winter who rewards diligence and punishes laziness during the twelve days after Christmas.Being · Luck and prosperity · Cursing and harm Revived 🇯🇵 JapanMisaki御先 Japanese spirit-like entities that serve gods or possess humans with illness and calamityBeing · Cursing and harm · Speaking with spirits and the dead Living 🇹🇭 Thailand and 5 moreKrasueกระสือ A floating head with trailing organs from Southeast Asian folkloreBeing · Cursing and harm Living 🇮🇱 IsraelAgrat bat Mahlatאגרת בת מחלת A demon in Jewish tradition who rules over destructive spirits and night hours.Being · Cursing and harm Historical 🇧🇴 Bolivia and 1 moreAnchanchu A shapeshifting vampire of the Andes that drains blood and demands offerings from miners.Being · Cursing and harm · Power and authority Legendary 🇬🇧 United KingdomTrow Nocturnal spirits of the Orkney and Shetland islands, known for mischief and musical abduction.Being · Cursing and harm · Wonder and entertainment Historical 🇸🇪 SwedenAskafroa A Scandinavian tree spirit believed to guard the ash and demand appeasement.Being · Cursing and harm · Protection Legendary 🇵🇹 Portugal and 1 moreCabra cabriola A fire-breathing goat bogeyman used to frighten children in Portuguese and Brazilian folkloreBeing · Cursing and harm Living 🇧🇿 BelizeTata DuendeNukuch Tat A thumbless forest spirit of Belizean folklore that protects animals and warns children.Being · Protection · Cursing and harm Living 🇬🇧 United KingdomHobgoblin A household spirit from English folklore known for chores and mischiefBeing · Cursing and harm · Luck and prosperity Historical 🇭🇺 HungaryLidérc A shape-shifting spirit from Hungarian folklore that brings wealth or illness.Being · Cursing and harm · Luck and prosperity Legendary 🇮🇹 ItalyMazapégul A mischievous elf of Romagna with a red cap that steals sleep and braids horse manesBeing · Cursing and harm · Luck and prosperity Historical 🇩🇪 Germany and 3 moreDrude A Germanic nightmare spirit and the pentagram charm used to keep it outBeing · Cursing and harm · Protection Historical

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

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