Everyday use: practices that mark them
Small habits kept at home: the horseshoe, the salt over the shoulder, the evil-eye bead.
Everyday magic is the small habits kept at home: the horseshoe, salt over the shoulder, knocking on wood, the evil-eye bead, a lucky number, a morning prayer, the red thread, a bowl of water at the door, a charm in the car. People keep them without making much of them. This page looks at what these habits are, why they last and where they fit alongside religion and science. It is the commonest magic of all.
What it looks like
Daily practice is ordinary. In India, a lemon and chillies hang at shops, and a rangoli drawn at a doorstep welcomes luck. In Turkey, a nazar hangs near the door. In Britain, people say touch wood. In Japan, a lucky cat sits in the shop window, and in Mexico an egg may be rolled over a child. Many of these customs use cheap, available things. Many habits are older than the people who keep them, and nobody can say who started them.
Why people keep them
Researchers describe such habits as low-cost ways to cope with uncertainty. They give a feeling of control, mark boundaries and bring people together at little risk. Studies of lucky charms show they can raise confidence. Most people hold small customs with a light touch, half serious and half playful, and would not say they believe in them. Practices come in several types: some are protective, some bring luck, some help the household keep track of time and weather, and some are no more than a habit of speech.
Names, religion and class
Customs are shared across religions with different explanations. The evil eye is feared by Muslims, Christians, Jews and Hindus in the Mediterranean and beyond. Religious reformers often attack such customs, and educated people sometimes mock them as rural. Women do most of the work of keeping them going, within the home. The home is also where these customs meet money, since shops sell everything needed, and some of the items on sale are made far from their cultural homes.
Shops and screens
Ordinary habits are now a market of charms, apps, horoscopes and online readers. Small purchases are harmless, but large payments for luck or protection are a warning sign of fraud. The customs also spread online, where they can lose their origin. Whether or not they work, they remain a way people say that they care about each other. In the end, the most common magic in the world is neither dramatic nor secret, and it is practised by people who have no wish to be called magicians.
Everyday use on EveryJaadu
The entries written up so far, best known first.
🇬🇧 United KingdomEnglish folklore
The myths, legends, and customs of England passed down through generations.Tradition · Protection · Cursing and harm Living
🇬🇧 United KingdomSt Mark's Eve
An English folk custom to witness omens of death and future marriage on the eve of a saint's feast dayRite · Seeing and foretelling · Cursing and harm Historical
🇹🇭 Thailand and 1 moreGhosts in Thai cultureผี (phi)
A wide range of spirits and ghosts found in Thai folklore and popular belief.Belief · Protection · Cursing and harm Living
🇬🇷 Greece and 5 moreCrossroads (folklore)
A junction between worlds where spirits are met and deals are madeBelief · Speaking with spirits and the dead · Cursing and harm Living
🇷🇺 Russia and 1 moreUnclean forceнечисть
A Slavic term for evil spirits and the undead that inhabit the natural worldBelief · Cursing and harm Historical
🇮🇶 Iraq and 3 moreUmayyad tradition of cursing Ali
A state policy to denounce Ali during communal prayers under the Umayyad CaliphateRite · Cursing and harm · Binding and oaths Historical
🇬🇹 Guatemala and 1 moreEl Sombrerón
A tall, hat-wearing figure from Guatemalan legend who courts young women and haunts neighborhoods at dusk.Figure · Love and attraction · Cursing and harm Legendary
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Navagraha: Kiran891, CC BY-SA 4.0, source
- Unclean force: Unknown author, Public domain, source
- Coco: Francisco de Goya, CC0, source
- Friday the 13th: Leonardo da Vinci, Public domain, source
- English folklore: J. R. Skelton, Public domain, source
- Ghosts in Thai culture: Heinrich Damm ( User:Hdamm , Hdamm at de.wikipedia.org ), CC BY 2.0, source
- Mugwort: Prahlad balaji, CC BY-SA 4.0, source
- Drude: Ramessos, Public domain, source
- Lady Midday: Віщун, CC BY-SA 4.0, source
- Hyakumonogatari Kaidankai: Katsushika Hokusai, Public domain, source
- Evil eye: FocalPoint, CC BY-SA 3.0, source
- Crossroads (folklore): MiddleOfAfrica, CC BY-SA 4.0, source
- Umayyad tradition of cursing Ali: Anwar Rizvi, CC BY 2.0, source
- Juju: ILN Staff, after special artist correspondent Mr Harries F.R.G.S., Public domain, source
- Magic in the Greco-Roman world: ArchaiOptix, CC BY-SA 4.0, source