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Luck and prosperity

Charms for fortune, success, a good harvest and a safe journey.

Luck magic aims at fortune, success, wealth and a safe passage. People keep lucky charms, perform money rites, pour offerings to a god of wealth, and avoid unlucky days. Examples include the Chinese lucky cat and the red packet, the Japanese daruma doll, the Indian worship of Lakshmi at Diwali, the European four-leaf clover and horseshoe, and the Hoodoo mojo bag. This page looks at what luck means and who profits from it.

Ideas of luck

Cultures differ on what luck is. In China, fortune is tied to fate, timing and the placement of objects, giving rise to feng shui and the choice of lucky numbers. In West Africa, success is linked to a person's destiny and the help of the orisha or ancestors. In Europe, luck came to be seen as chance, with charms to tilt it. Many societies see wealth as shared and fear that good fortune attracts envy. Merchants, farmers, gamblers and students are the usual customers, and the amounts asked of them range from a coin to a lifetime of savings.

Customs

Customs are domestic and mostly small. Merchants in Taiwan and China burn paper offerings and put out fruit at the start of the month. Fishers and sailors keep charms and avoid certain words. Gamblers, students and athletes have habits they will not break. Many rites involve giving something away, since reciprocity is thought to keep fortune moving. Lucky days are often chosen by calendar or astrologer, so that a shop opens, a wedding is held or a journey begins on a favourable date.

Schemes and scams

Luck is easy to sell. Lottery charms, gemstone bracelets and sellers who promise riches for a fee make money from hope. Fraud involving fake spiritualists who say a client's money is cursed and must be handed over is documented in many countries. Playing games of chance with charms may feel harmless, but anyone struggling with gambling should seek real help. Some wealth rites are public and religious, as with Diwali lamps for Lakshmi and the Lunar New Year offerings to the god of wealth, and some are private and quiet.

Scholars and sceptics

Psychologists have found that carrying a lucky charm can raise confidence and performance in some tasks, without changing the odds of chance. Economists study the role of luck in success. Religious authorities differ: some see lucky objects as idolatry, others as harmless custom, and prosperity churches around the world teach a faith-based version of the same hope. Those who struggle with debt or gambling harm should look for practical advice, since a charm does not change the odds or pay the bills.

Luck and prosperity on EveryJaadu

The entries written up so far, best known first.

🇮🇩 Indonesia and 3 moreToyoltuyul An undead infant spirit in Southeast Asian folklore, invoked for theft and fortune.Being · Luck and prosperity · Cursing and harm Living 🇹🇭 ThailandYi Pengยี่เป็ง A northern Thai festival of lights featuring sky lanterns and Buddhist merit-makingTradition · Speaking with spirits and the dead · Luck and prosperity Living 🇻🇳 Vietnam and 2 moreThiên Y A Na A Vietnamese goddess worshipped in folk religion and Đạo Mẫu through spirit mediumshipBeing · Protection · Luck and prosperity Living 🇲🇲 MyanmarBurmese folk religionNat Worship Animistic worship of nature spirits and ancestors in Myanmar, often practiced alongside Buddhism.Tradition · Protection · Luck and prosperity Living 🇰🇭 Cambodia and 3 moreSak Yantសាក់យ័ន្ត Sacred geometric tattoos from Southeast Asia believed to grant protection and powerTradition · Protection · Luck and prosperity Living 🇮🇩 IndonesiaPenjorᬧᬾᬜ᭄ᚚᚚᭀᬃ A curved bamboo pole marking prosperity in Balinese Hindu ceremonyTradition · Luck and prosperity · Power and authority Living 🇻🇳 Vietnam and 5 moreTếtTết Nguyên Đán The Vietnamese lunisolar new year and the most important annual celebration in VietnamTradition · Luck and prosperity · Speaking with spirits and the dead Living 🇵🇭 PhilippinesTikbalang A horse-headed spirit of Philippine forests that leads travelers astrayBeing · Cursing and harm · Luck and prosperity Living 🇹🇭 Thailand and 3 moreThai Buddha amuletsพระเครื่อง (phrakhrueang) Sacred Buddhist images and relics worn for protection, merit, and fortune in Thailand.Charm · Protection · Luck and prosperity Living 🇲🇾 Malaysia and 1 moreBomohبوموه A Malay shaman and traditional healer who works with spirits, herbs, and geomancy.Tradition · Healing · Seeing and foretelling Living 🇹🇭 ThailandSongkranสงกรานต์ The Thai solar New Year marked by water rituals and sand pagodasTradition · Cleansing and purification · Luck and prosperity Living 🇲🇲 Myanmar and 2 moreBurmese zodiacဇာတာ ရာသီခွင် A traditional Burmese system of astronomy and astrology with lunar mansions and weekday signs.Tradition · Seeing and foretelling · Luck and prosperity Living 🇬🇷 Greece and 4 moreKallikantzarosκαλικάντζαρος A malevolent goblin that dwells underground and surfaces during the twelve days of Christmas.Being · Cursing and harm · Luck and prosperity Historical 🇦🇱 Albania and 5 moreDodolaДодoла / Перперуна A Balkan rainmaking rite performed by youths in greenery to invoke summer showersRite · Protection · Luck and prosperity Living 🇱🇦 Laos and 3 moreTai folk religionສາສະໜາຜີ Spirits, ancestor rites, and soul-calling ceremonies of the Tai peoplesTradition · Protection · Healing Living 🇹🇭 Thailand and 1 morePalad khikปลัดขิก A Thai phallic amulet believed to bring luck and protectionCharm · Protection · Luck and prosperity Living 🇻🇳 Vietnam and 2 moreVietnamese numismatic charmsBùa Việt Nam Coin-shaped charms used for protection, luck, and ritual in Vietnamese cultureCharm · Protection · Luck and prosperity Historical 🇹🇭 Thailand and 1 morePra Jiadประเจียด A Muay Thai armband worn for luck and confidenceCharm · Luck and prosperity · Protection Living 🇮🇩 IndonesiaIndonesian numismatic charmUang Gobog Coin-like amulets from Indonesia used for protection and ritual offerings.Charm · Protection · Luck and prosperity Living 🇹🇭 Thailand and 1 moreNang Taniนางตานี A female spirit said to inhabit wild banana trees in Southeast Asian folklore.Being · Protection · Luck and prosperity Living 🇵🇭 PhilippinesTiyanak A vampiric creature in Philippine mythology that mimics a baby to lure travelers.Being · Cursing and harm · Luck and prosperity Living 🇲🇲 MyanmarYadayaယတြာ Rituals in Myanmar to avert misfortune using astrology and numerologyTradition · Protection · Luck and prosperity Living 🇮🇩 IndonesiaBabi ngepet A Javanese myth about a person who turns into a boar to steal wealthBeing · Luck and prosperity · Cursing and harm Legendary 🇷🇴 Romania and 5 moreMărțișor A red and white string charm worn in early spring to welcome the seasonTradition · Protection · Luck and prosperity Living 🇵🇭 PhilippinesTigmamanukan A pre-colonial Tagalog omen bird believed to guide journeys and aid creationBeing · Seeing and foretelling · Luck and prosperity Historical 🇹🇭 ThailandSihuhataแมงสี่หูห้าตา A legendary creature from northern Thai folklore associated with wealth and divine testingBeing · Luck and prosperity · Power and authority Living 🇹🇭 Thailand and 1 moreHae Nang Maewแห่นางแมว (Thai); ពិធីហែនាងម៉ែវ (Khmer) A rainmaking ritual where a cat is paraded through villages to end droughtRite · Luck and prosperity Living 🇹🇭 Thailand and 2 moreSang Thongสังข์ทอง A Southeast Asian folktale about a prince born in a shell who gains golden skin and magical powers.Figure · Luck and prosperity · Love and attraction Historical 🇹🇭 ThailandPla taphianปลาตะเพียนสาน A woven palm leaf fish mobile hung as a blessing for health and plentyCharm · Protection · Luck and prosperity Living 🇵🇭 PhilippinesTagalog religion The pre-colonial spiritual system of the Tagalog people in the Philippines.Tradition · Protection · Healing Historical

Photo credits on this page

The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.

The weekly digest

Every Monday: seven entries you may not know, what is on the calendar this week, and one rite drawn step by step.