Folk and village custom: magic in this belief world
Rural and household beliefs that belong to no single organised religion.
Folk and village custom is the large body of belief and practice that belongs to no organised religion: the charm against the evil eye, the cure for warts, the fairy hawthorn, the household spirit, the lucky day. It is passed within families and communities and exists in every society. This page looks at how it is kept, who keeps it, and why it is both valued and dismissed. It is also called popular religion, vernacular religion or lived religion by scholars.
Keepers and settings
Keepers are often older women, farmers, midwives, shepherds and craftsmen. Settings are the house, field, well, crossroads and church porch. European cunning folk offered help for fees and kept charms and books. In many Asian and African villages the specialist is a healer, a diviner or a spirit medium working beside religion. The same grandmother may light a candle at church, tie a thread on a child and say a charm for a burn, and see no conflict between them.
Names and labels
The same thing carries many names: the evil eye is the nazar, mal de ojo and ayin hara. Folklorists collected such customs from the nineteenth century, sometimes as relics of a vanished past and sometimes as living culture. The label folk also marks class, since the term often implies rural, poor or uneducated, a bias that modern scholars try to avoid. Where the village has a wise woman or a bone-setter, the community knows what to ask of her and what she will refuse to do.
Religion, state and reform
Churches, mosques and temples have absorbed, tolerated and condemned folk practice in turn. States have banned it as backward: Chinese campaigns against superstition in the twentieth century closed local temples and shrines, and Soviet policy targeted village healers. At times governments have turned to it as national heritage, as in revived festivals across Europe and Asia. Historians and folklorists note that it often keeps old customs alive within newer religions, such as lighting fires at midsummer within Christian saints' days.
Change and commerce
Urban life and migration thin out folk knowledge, while heritage projects and the internet gather it. Customs reappear as products, such as protective charms in shops and festival tourism. Some folk practice carries harm: village accusation of witchcraft, treatments that delay medical care, and fees charged to relieve fear. Illness needs real medical care. In places with active heritage movements, folk custom has become a source of pride, and young people record songs and cures from grandparents before they are lost.
Folk and village custom on EveryJaadu
The entries written up so far, best known first.
馃嚳馃嚘 South Africa and 4 moreWitch doctor
A traditional healer who identifies supernatural causes of illness and performs rituals to restore balance.Tradition 路 Healing 路 Protection Living
馃嚭馃嚫 United StatesFolk healer
An unlicensed community member who provides healing care using local plants and traditional knowledge.Tradition 路 Healing 路 Protection Historical
馃嚞馃嚙 United Kingdom and 4 moreCunning folk
European practitioners of folk medicine and helpful magic from the Middle Ages to the twentieth centuryTradition 路 Protection 路 Healing Historical
馃嚭馃嚫 United StatesBraucherei
A Pennsylvania German folk healing tradition using prayers and gestures to cure illness and remove curses.Tradition 路 Healing 路 Protection Fading
馃嚥馃嚱 Mexico and 5 moreWitchcraft in Latin AmericaBrujer铆a
A syncretic blend of Indigenous, African, and European magical practices across Latin AmericaTradition 路 Protection 路 Healing Living
馃嚳馃嚘 South AfricaSympathetic magic
A magical principle based on imitation and contact to influence the worldTradition 路 Protection 路 Healing Historical
馃嚞馃嚙 United Kingdom and 1 moreNicholas Culpeper
An English herbalist and astrologer who translated medical texts into English for the poor.Text 路 Healing 路 Power and authority Historical
馃嚭馃嚫 United States and 3 moreSandpainting
A ritual art of pouring colored sand to create temporary images for healing or spiritual teachingTradition 路 Healing 路 Speaking with spirits and the dead Living
馃嚥馃嚱 Mexico and 3 moreCurandero
A folk healer in Latin America and the United States who blends indigenous and Catholic traditions.Tradition 路 Healing 路 Protection Living
馃嚚馃嚤 Chile and 1 moreMachi
Mapuche spiritual authorities and healers who bridge herbal knowledge and spirit realmsTradition 路 Healing 路 Speaking with spirits and the dead Living
馃嚠馃嚛 Indonesia and 2 moreDukun
A traditional healer and spirit medium in Indonesian folk practiceTradition 路 Healing 路 Seeing and foretelling Living
馃嚨馃嚟 PhilippinesAlbularyo
A Filipino folk healer who uses herbs, massage, and prayer to treat illnessTradition 路 Healing Living
馃嚛馃嚜 Germany and 2 moreFranz Anton Mesmer
A German physician who proposed a universal fluid of natural energy and founded mesmerism.Tradition 路 Healing Historical
馃嚭馃嚫 United States and 5 moreNeoshamanism
A modern spiritual movement adapting shamanic techniques for Western seekers outside their traditional cultures.Tradition 路 Healing 路 Change and initiation Living
馃嚬馃嚦 TunisiaStambeli
A Tunisian music and possession rite practiced by Black communities of slave descentTradition 路 Healing 路 Protection Living
馃嚚馃嚦 China and 5 moreRegional forms of shamanism
A global overview of indigenous spirit-interaction practices across Asia and the Americas.Tradition 路 Healing 路 Speaking with spirits and the dead Living
馃嚭馃嚫 United States and 1 moreNew Thought
A spiritual philosophy linking mental states to physical health and prosperityTradition 路 Healing 路 Luck and prosperity Living
馃嚠馃嚬 ItalySegnature
An Italian folk healing rite using gestures and prayers to cure illness and remove cursesRite 路 Healing 路 Protection Living
馃嚥馃嚳 Mozambique and 1 moreNdau witchcraft and sorcery
A system of spirit belief and traditional healing among the Ndau people of Mozambique and ZimbabweTradition 路 Healing 路 Protection Living
馃嚥馃嚱 MexicoMercado de Sonora
A Mexico City market known for herbal medicine and occult goodsTradition 路 Protection 路 Love and attraction Living
馃嚨馃嚟 PhilippinesMananambal
A Filipino folk healer who treats illness with herbs, prayers, and sorceryTradition 路 Healing 路 Cursing and harm Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Dukun: Unknown author, CC BY-SA 3.0, source
- Folk healer: calliopejen, CC BY-SA 2.0, source
- Neoshamanism: Carptrash, CC BY-SA 4.0, source
- European witchcraft: Unknown author, CC BY 4.0, source
- Sympathetic magic: Marie-Lan Nguyen, CC BY 2.5, source
- Nicholas Culpeper: Richard Gaywood, Public domain, source
- Sandpainting: Mnolf, CC BY-SA 3.0, source
- Stambeli: Youssefbensaad, CC BY-SA 4.0, source
- Machi: Unknown author, Public domain, source
- Mananambal: Ji-Elle, CC BY-SA 4.0, source
- Segnature: SeAnstapa, CC0, source
- Franz Anton Mesmer: Unknown author, CC BY 4.0, source
- Cunning folk: Midnightblueowl at English Wikipedia, CC BY-SA 3.0, source
- Regional forms of shamanism: Man Sing, Public domain, source
- Witch doctor: Lucjan W臋drychowski, Public domain, source
- Ndau witchcraft and sorcery: Mycelium101, CC BY-SA 3.0, source
- Mercado de Sonora: AlejandroLinaresGarcia, CC BY-SA 4.0, source
- New Thought: Nyttend, Public domain, source