Luck and prosperity
Charms for fortune, success, a good harvest and a safe journey.
Luck magic aims at fortune, success, wealth and a safe passage. People keep lucky charms, perform money rites, pour offerings to a god of wealth, and avoid unlucky days. Examples include the Chinese lucky cat and the red packet, the Japanese daruma doll, the Indian worship of Lakshmi at Diwali, the European four-leaf clover and horseshoe, and the Hoodoo mojo bag. This page looks at what luck means and who profits from it.
Ideas of luck
Cultures differ on what luck is. In China, fortune is tied to fate, timing and the placement of objects, giving rise to feng shui and the choice of lucky numbers. In West Africa, success is linked to a person's destiny and the help of the orisha or ancestors. In Europe, luck came to be seen as chance, with charms to tilt it. Many societies see wealth as shared and fear that good fortune attracts envy. Merchants, farmers, gamblers and students are the usual customers, and the amounts asked of them range from a coin to a lifetime of savings.
Customs
Customs are domestic and mostly small. Merchants in Taiwan and China burn paper offerings and put out fruit at the start of the month. Fishers and sailors keep charms and avoid certain words. Gamblers, students and athletes have habits they will not break. Many rites involve giving something away, since reciprocity is thought to keep fortune moving. Lucky days are often chosen by calendar or astrologer, so that a shop opens, a wedding is held or a journey begins on a favourable date.
Schemes and scams
Luck is easy to sell. Lottery charms, gemstone bracelets and sellers who promise riches for a fee make money from hope. Fraud involving fake spiritualists who say a client's money is cursed and must be handed over is documented in many countries. Playing games of chance with charms may feel harmless, but anyone struggling with gambling should seek real help. Some wealth rites are public and religious, as with Diwali lamps for Lakshmi and the Lunar New Year offerings to the god of wealth, and some are private and quiet.
Scholars and sceptics
Psychologists have found that carrying a lucky charm can raise confidence and performance in some tasks, without changing the odds of chance. Economists study the role of luck in success. Religious authorities differ: some see lucky objects as idolatry, others as harmless custom, and prosperity churches around the world teach a faith-based version of the same hope. Those who struggle with debt or gambling harm should look for practical advice, since a charm does not change the odds or pay the bills.
Luck and prosperity on EveryJaadu
The entries written up so far, best known first.
馃嚛馃嚜 Germany and 1 moreNis PukNi脽 Puk
A legendary household spirit from Northern Germany and Denmark that helps or torments its owner.Being 路 Luck and prosperity 路 Protection Legendary
馃嚝馃嚪 FrancePetit AlbertSecrets merveilleux de la magie naturelle et cabalistique du petit Albert
An 18th-century French grimoire of natural and cabalistic magic sold to rural householdsText 路 Protection 路 Luck and prosperity Historical
馃嚞馃嚙 United KingdomCeffyl D诺r
A Welsh water spirit that takes the form of a horse to test or harm travellers.Being 路 Cursing and harm 路 Luck and prosperity Legendary
馃嚞馃嚙 United KingdomHobgoblin
A household spirit from English folklore known for chores and mischiefBeing 路 Cursing and harm 路 Luck and prosperity Historical
馃嚝馃嚪 FranceMagonia
A cloud realm of aerial sailors blamed for hail and stolen grain in medieval EuropeBelief 路 Cursing and harm 路 Luck and prosperity Historical
馃嚟馃嚭 HungaryLid茅rc
A shape-shifting spirit from Hungarian folklore that brings wealth or illness.Being 路 Cursing and harm 路 Luck and prosperity Legendary
馃嚜馃嚫 SpainXana
A water spirit of Asturian myth who offers treasures or madness to those who hear her song.Being 路 Luck and prosperity 路 Cursing and harm Legendary
馃嚫馃嚜 SwedenYs盲tters-Kajsa
A wind-troll from Swedish folklore who danced with the gales of N盲rkeFigure 路 Cursing and harm 路 Luck and prosperity Legendary
馃嚝馃嚪 FranceFarfadet
Small helpful spirits of French folklore that perform chores for foodBeing 路 Luck and prosperity Legendary
馃嚞馃嚙 United KingdomBuccabocka
A Cornish sea-spirit and mine-dweller who receives fish offerings from coastal communities.Being 路 Protection 路 Luck and prosperity Historical
馃嚞馃嚙 United KingdomJoan the Wad
A Cornish pixie queen linked to fire and fortuneFigure 路 Luck and prosperity 路 Protection Legendary
馃嚝馃嚠 Finland and 2 moreTiet盲j盲
A traditional Finnic healer and sage whose power came from memorised spells and deep knowledge.Figure 路 Healing 路 Protection Historical
馃嚞馃嚙 United KingdomFairy FlagA' Bhratach Sh矛th
A tattered silk heirloom of Clan MacLeod, said to hold fairy magic and ancient power.Charm 路 Protection 路 Luck and prosperity Historical
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Huldra: Bernard Evans Ward, Public domain, source
- Xana: John William Waterhouse, Public domain, source
- Hobgoblin: Herbert Railton, Public domain, source
- Feldgeist: Zwoelefant, CC BY-SA 3.0, source
- Farfadet: User:Mattes, Public domain, source
- Bucca: Frederick Whymper, Public domain, source
- Tiet盲j盲: Robert Wilhelm Ekman, Public domain, source
- Madgy Figgy's Chair: Jim Champion, CC BY-SA 3.0, source
- Curse of Scotland: James Gillray (died 1815), Public domain, source
- Petit Albert: Albertus Parvus Lucius, CC BY-SA 4.0, source
- Dried cat: The Voice of Hassocks, CC0, source
- Fairy Flag: Otter, CC BY-SA 3.0, source
- Indalo: Ismael Olea, Public domain, source
- Lucky Jew: Silar, CC BY-SA 3.0, source
- Nis Puk: R2D3LA, CC BY-SA 4.0, source
- Gr谩steinn: 脕sgeir Helgason, Attribution, source
- Houles fairy: Minseong Kim, CC BY-SA 4.0, source