Households and ordinary people: who they are and what they do

Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.

Everyday customs

Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.

Women and the home

Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.

Faith and the home

Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.

Why scholars care

Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.

Households and ordinary people on EveryJaadu

The entries written up so far, best known first.

RegionSouth Asia Southeast Asia East Asia Central Asia and the Caucasus Middle East North Africa Sub-Saharan Africa Europe North America Latin America and the Caribbean Oceania

KindTradition Rite Charm Oracle Substance Being Figure Text Illusion Belief

PurposeProtection Healing Seeing and foretelling Luck and prosperity Love and attraction Cursing and harm Cleansing and purification Speaking with spirits and the dead Change and initiation Binding and oaths Power and authority Wonder and entertainment

BeliefHindu and Tantric Buddhist Jain Muslim and Sufi Jewish Christian Sikh Zoroastrian Shinto and Taoist Indigenous and shamanic African and Afro-diasporic Pagan and Neopagan Esoteric and occult Folk and village custom Secular and stage Other traditions

OccasionWeddings and betrothal Festivals Birth and childhood Death and remembrance Harvest, farming and weather New year Initiation and coming of age Illness and misfortune Journeys and voyages Everyday use

StandingLiving Revived Fading Historical Legendary Performed

OrderBest known A to Z Newest Living first

🇲🇳 Mongolia and 1 moreTsagaan SarЦагаан сар A Mongol lunisolar new year marked by white clothes and dairy feastsTradition · Luck and prosperity · Speaking with spirits and the dead Living

🇰🇷 South Korea and 1 moreChuseok추석 (Chuseok), 한가위 (Hangawi) A Korean autumn harvest festival marked by ancestral rites and feasting on the full moon.Tradition · Speaking with spirits and the dead · Luck and prosperity Living

🇰🇷 South Korea and 1 moreJangseung장승 Wooden or stone poles that guard Korean villages and temples from evil spiritsTradition · Protection · Speaking with spirits and the dead Living

🇯🇵 JapanMount Osore恐山 A volcanic pilgrimage site in Japan believed to be a gateway to the underworldTradition · Speaking with spirits and the dead · Protection Living

🇨🇳 China and 1 moreTaoist coin charm道教品壓生錢 Chinese and Vietnamese numismatic charms used for protection and feng shuiCharm · Protection · Cursing and harm Historical

🇨🇳 ChinaBenzhuism本主教 The indigenous patron worship of the Bai people in Yunnan, ChinaTradition · Protection · Healing Living

🇨🇳 ChinaPixiu貔貅 A winged lion-like creature from Chinese lore that guards wealth and wards off evil spirits.Being · Protection · Luck and prosperity Living 🇰🇷 South KoreaSuunism수운교 A Korean ethnic religion focused on the Great Jade Emperor of Heaven and spiritual reconnection.Tradition · Speaking with spirits and the dead · Change and initiation Living 🇯🇵 JapanYosuzume夜雀 A Japanese mountain spirit that appears as a bird or butterfly and signals the presence of wolves.Being · Cursing and harm · Protection Historical

🇯🇵 JapanMagatama勾玉 A curved Japanese bead used as jewelry, status symbol, and sacred object in Shinto.Charm · Power and authority · Speaking with spirits and the dead Living

🇨🇳 China and 3 moreFengshui woodland風水林 A protected grove in East Asia believed to shape the local environment and bring luck to nearby communities.Tradition · Protection · Luck and prosperity Living

🇨🇳 ChinaShi尸 A living descendant who sat in place of a dead ancestor during ancient Chinese ritualsRite · Speaking with spirits and the dead · Luck and prosperity Historical

Households and ordinary people