Folk and village custom: magic in this belief world
Rural and household beliefs that belong to no single organised religion.
Folk and village custom is the large body of belief and practice that belongs to no organised religion: the charm against the evil eye, the cure for warts, the fairy hawthorn, the household spirit, the lucky day. It is passed within families and communities and exists in every society. This page looks at how it is kept, who keeps it, and why it is both valued and dismissed. It is also called popular religion, vernacular religion or lived religion by scholars.
Keepers and settings
Keepers are often older women, farmers, midwives, shepherds and craftsmen. Settings are the house, field, well, crossroads and church porch. European cunning folk offered help for fees and kept charms and books. In many Asian and African villages the specialist is a healer, a diviner or a spirit medium working beside religion. The same grandmother may light a candle at church, tie a thread on a child and say a charm for a burn, and see no conflict between them.
Names and labels
The same thing carries many names: the evil eye is the nazar, mal de ojo and ayin hara. Folklorists collected such customs from the nineteenth century, sometimes as relics of a vanished past and sometimes as living culture. The label folk also marks class, since the term often implies rural, poor or uneducated, a bias that modern scholars try to avoid. Where the village has a wise woman or a bone-setter, the community knows what to ask of her and what she will refuse to do.
Religion, state and reform
Churches, mosques and temples have absorbed, tolerated and condemned folk practice in turn. States have banned it as backward: Chinese campaigns against superstition in the twentieth century closed local temples and shrines, and Soviet policy targeted village healers. At times governments have turned to it as national heritage, as in revived festivals across Europe and Asia. Historians and folklorists note that it often keeps old customs alive within newer religions, such as lighting fires at midsummer within Christian saints' days.
Change and commerce
Urban life and migration thin out folk knowledge, while heritage projects and the internet gather it. Customs reappear as products, such as protective charms in shops and festival tourism. Some folk practice carries harm: village accusation of witchcraft, treatments that delay medical care, and fees charged to relieve fear. Illness needs real medical care. In places with active heritage movements, folk custom has become a source of pride, and young people record songs and cures from grandparents before they are lost.
Folk and village custom on EveryJaadu
The entries written up so far, best known first.
馃嚠馃嚜 Ireland and 4 moreMay Day
A European spring festival marking the start of summer with flowers, poles and fire.Tradition 路 Protection 路 Luck and prosperity Living
馃嚫馃嚜 Sweden and 5 moreMidsummerJ膩艈i; Jonin臈s; Jaanip盲ev; Enyovden; Litha; Juhannus
A summer solstice festival marked by bonfires, maypole dancing, and feasting across Europe.Tradition 路 Protection 路 Luck and prosperity Living
馃嚛馃嚜 Germany and 7 moreWalpurgis NightWalpurgisnacht
A spring vigil marking the eve of Saint Walpurga's feast day with bonfires and student festivalsRite 路 Protection 路 Speaking with spirits and the dead Living
馃嚠馃嚜 Ireland and 5 moreHalloween
A Christian vigil on 31 October for the dead, now marked by costumes and carved vegetablesRite 路 Speaking with spirits and the dead 路 Protection Living
馃嚠馃嚜 Ireland and 5 moreTrick-or-treating
A Halloween custom where costumed visitors ask for treats from homesTradition 路 Luck and prosperity 路 Wonder and entertainment Living
馃嚞馃嚙 United Kingdom and 3 moreHobby horse
A costumed character made from wood or cloth used in seasonal folk customs and processions.Illusion 路 Luck and prosperity 路 Wonder and entertainment Living
馃嚞馃嚙 United KingdomBeltane Fire Festival
A modern Edinburgh performance celebrating the start of summer with fire and danceRite 路 Wonder and entertainment 路 Power and authority Living
馃嚚馃嚳 Czech RepublicCzech folklore
The folk traditions of the Czech people, from seasonal rites to music and craft.Tradition 路 Protection 路 Luck and prosperity Living
馃嚠馃嚬 Italy and 2 moreTarocco Bolognese
A 62-card Italian tarot deck from Bologna used for games and cartomancyText 路 Wonder and entertainment 路 Seeing and foretelling Living
馃嚦馃嚤 Netherlands and 3 moreZwarte Piet
A companion of Saint Nicholas in Low Countries folklore, now the subject of major cultural debate.Figure 路 Luck and prosperity Living
馃嚠馃嚬 ItalyIn bocca al lupo
An Italian idiom wishing good luck by invoking danger, with a response asking for the wolf's death.Belief 路 Luck and prosperity Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Midsummer: Kora27, CC BY-SA 4.0, source
- Walpurgis Night: Luis Ricardo Falero, Public domain, source
- Halloween: Toby Ord, CC BY-SA 2.5, source
- Tarocco Bolognese: Countakeshi, CC BY-SA 4.0, source
- Czech folklore: Biser Todorov, CC BY-SA 4.0, source
- Trick-or-treating: Toyah Anette B, Public domain, source
- Hobby horse: Timkevan at English Wikipedia, Public domain, source
- Beltane Fire Festival: Stefan Sch盲fer, Lich, CC BY-SA 3.0, source
- Zwarte Piet: The illustrator is Daan Hoeksma, who died in 1935. The author is liste, Public domain, source
- May Day: Bryan Ledgard, CC BY 2.0, source