Households and ordinary people
Grandmothers, parents and neighbours doing the small things: the knot, the salt, the red thread.
Households and ordinary people do most of the world's magic: the grandmother who ties a thread on a baby's wrist, the neighbour who throws salt, the shopkeeper who hangs a lemon and chillies, the family that burns incense before a photograph. These people are not specialists and often do not call it magic. This page looks at the domestic side of the subject, which is the commonest and least written about.
Everyday customs
Household practice is woven into daily life: sweeping at new year, a bead on a cradle, a horseshoe over a door, a charm in a car. It tends to be practical, brief and handed down within the family. Many people say they do it because their mother did, or to be safe. It rarely needs a priest, a text or a fee. The hands that do it are those of mothers and grandmothers, who also cook, clean and care, so the magic is part of the labour of the home.
Women and the home
Women are the principal keepers of household custom in many societies, as mothers, grandmothers and aunts. Their knowledge covers birth, child care, food, illness, marriage and death. That knowledge is often undervalued by the formal religion and by scholars, and was also the source of accusations in the witch trials, in which women who were midwives or healers were prominent. A household custom is learned by watching and may never be explained, since the practitioner does not see it as special.
Faith and the home
Religious leaders have seen household custom as faith, as superstition or as a nuisance. Reformers in Protestant Europe, Salafi Islam and some Hindu and Buddhist movements have told people to give up such practices. Many people keep them regardless. In the diaspora, the home customs are sometimes the part of heritage that lasts longest, and are carried to new countries in suitcases. In cities, small shrines, protective charms and everyday rituals often survive in apartments, taxis and shops.
Why scholars care
Anthropologists of everyday religion and folklorists record these customs as evidence of how people manage risk. They show how belief and practice differ, since people may say they do not believe and still knock on wood. Household magic is also the easiest to commercialise, in shops selling charms and kits that detach customs from their homes. A new student or visitor may find that families who say they do not believe still follow such customs carefully, and this gap is one of the more interesting findings.
Households and ordinary people on EveryJaadu
The entries written up so far, best known first.
🇺🇸 United StatesFolk healer
An unlicensed community member who provides healing care using local plants and traditional knowledge.Tradition · Healing · Protection Historical
🇯🇵 JapanYutaユタ
Okinawan folk shamans who guide families through spirits and fortune-tellingTradition · Protection · Healing Living
🇪🇬 Egypt and 1 moreAncient Egyptian religion
Polytheistic worship, divine kingship, and funerary rites along the NileTradition · Protection · Speaking with spirits and the dead Historical
🇮🇶 Iraq and 5 moreLove magic
Rituals and spells used to attract, preserve, or end romantic relationships across many cultures.Tradition · Love and attraction · Cursing and harm Historical
🇷🇺 Russia and 5 moreSlavic religion
The pre-Christian beliefs of the Slavic peoples before their conversion to Christianity.Tradition · Protection · Healing Revived
🇺🇸 United States and 4 moreRainmaking
Efforts to induce rain through technology, ritual, or prayer.Tradition · Protection · Healing Living
🇬🇷 Greece and 2 moreAstragalomancy
Divination by casting marked bones, carved rods, or numbered diceOracle · Seeing and foretelling · Speaking with spirits and the dead Living
🇲🇽 Mexico and 5 moreSanta MuerteNuestra Señora de la Santa Muerte
A female skeletal folk saint in Mexico and the Americas, worshipped for protection, healing, and safe passage.Tradition · Protection · Healing Living
🇳🇿 New Zealand and 5 moreFace tattoo
Marks inked on the face for spiritual protection, identity, rank, and rite of passageTradition · Protection · Power and authority Living
🇱🇦 Laos and 3 moreTai folk religionສາສະໜາຜີ
Spirits, ancestor rites, and soul-calling ceremonies of the Tai peoplesTradition · Protection · Healing Living
🇹🇳 TunisiaStambeli
A Tunisian music and possession rite practiced by Black communities of slave descentTradition · Healing · Protection Living
🇺🇸 United StatesAshtar
A channeled extraterrestrial figure central to mid-century American ufology and New Age spiritualityBeing · Speaking with spirits and the dead · Seeing and foretelling Living
🇨🇳 ChinaBenzhuism本主教
The indigenous patron worship of the Bai people in Yunnan, ChinaTradition · Protection · Healing Living
Photo credits on this page
The small pictures above come from Wikimedia Commons under free licences. Some are cropped to fit.
- Folk healer: calliopejen, CC BY-SA 2.0, source
- Tai folk religion: ( เทวประภาส มากคล้าย ), Tevaprapas, Public domain, source
- Rainmaking: George Catlin, Public domain, source
- Stambeli: Youssefbensaad, CC BY-SA 4.0, source
- Astragalomancy: Roland zh, CC BY-SA 3.0, source
- Santa Muerte: Not home, Public domain, source
- Ashtar: Evedawn99, Public domain, source
- Benzhuism: G41rn8, CC BY-SA 4.0, source
- Face tattoo: Gottfried Lindauer, Public domain, source
- Ancient Egyptian religion: Moh hakem, CC BY-SA 4.0, source
- Love magic: Kölner Meister [ 1 ] The artist is an unknown lower Rhenish artist. [, Public domain, source
- Slavic religion: Alphonse Mucha, Public domain, source